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Studio Ghibli, Bandai Namco, Square Enix Demand OpenAI Stop Using Their Content To Train AI 50

An anonymous reader shares a report: The Content Overseas Distribution Association (CODA), an anti-piracy organization representing Japanese IP holders like Studio Ghibli and Bandai Namco, released a letter last week asking OpenAI to stop using its members' content to train Sora 2, as reported by Automaton. The letter states that "CODA considers that the act of replication during the machine learning process may constitute copyright infringement," since the resulting AI model went on to spit out content with copyrighted characters.

Sora 2 generated an avalanche of content containing Japanese IP after it launched on September 30th, prompting Japan's government to formally ask OpenAI to stop replicating Japanese artwork. This isn't the first time one of OpenAI's apps clearly pulled from Japanese media, either -- the highlight of GPT-4o's launch back in March was a proliferation of "Ghibli-style" images.

Altman announced last month that OpenAI will be changing Sora's opt-out policy for IP holders, but CODA claims that the use of an opt-out policy to begin with may have violated Japanese copyright law, stating, "under Japan's copyright system, prior permission is generally required for the use of copyrighted works, and there is no system allowing one to avoid liability for infringement through subsequent objections."
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Studio Ghibli, Bandai Namco, Square Enix Demand OpenAI Stop Using Their Content To Train AI

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  • by devslash0 ( 4203435 ) on Monday November 03, 2025 @02:29PM (#65770506)

    You wouldn't steal a handbag.
    You wouldn't steal a television.
    You wouldn't steal a DVD.
    Downloading someone's content for AI training is stealing.
    Stealing is a crime.

    I'm glad someone is finally calling all this data harvesting for what it really is.

    • I think a better analogy would be somebody who sets a used couch on the curb in front of their house, and then gets upset because an upholstery business picks it up so they can refurbish and sell it, rather than it being picked up by a neighbor who just wants a couch. These companies made their content public, and now they are upset because the wrong kind of user picked it up and used it for commercial purposes.

      • "Made it public"? I mean, they published it. You can play Pac-Man, if you have a quarter. You can watch _Spirited Away_, if you bought the DVD or are willing to pay for a streaming service that carries it.

        But you've never been allowed to then publish your own works featuring Pac-Man or Spirited Away Monster just because you paid a quarter. How is this different?

        • It's different because AI doesn't republish your copyrighted work. It has always been legal for humans to draw inspiration from a copyrighted work, and use it to create their own original work. That's essentially what AI does.

          In your Pac-Man example, you could play the game, and create your own game with a fish swimming through a maze, being chased by sharks. It might be very similar to Pac-Man in how you play it, but it wouldn't infringe on Pac-Man's copyright.

    • By that logic, all an AI company needs to do is buy a single copy of a work. Then they're free to do what they want with the content (doctrine of first sale).

      As to your other other questions,

      I would buy a knockoff.
      I wouldn't steal a television or take one that fell off the back of a truck. However, I would repurpose a computer monitor to show televised content.
      I would transcode DVD content into MP4.

      Stealing is a crime; it's not just the AI companies that are "stealing." It's hard to throw a rock without hit

    • No, I wouldn't steal a car, handbag, television, or a physicle DVD. That would deprive someone of their property and be a violation of Criminal law.

      Downloading a copy of someones IP without their permission does NOT deprive them of their physical property and is not covered by Criminal law. Using a portion of someones IP for parody or satire is allowed in small amounts.

      Making a complete copy and using it for profit is Copyright infringement and covered under Civil law. Operations that make and distribute

    • by allo ( 1728082 )

      You know, that you're citing the ad everyone made fun of seriously?

    • You wouldn't steal a handbag. You wouldn't steal a television. You wouldn't steal a DVD. Downloading someone's content for AI training is stealing. Stealing is a crime.

      I'm glad someone is finally calling all this data harvesting for what it really is.

      You literally used the same logic that the mandatory warnings about piracy that they used to shove onto the beginning of every DVD they sold. Funny how that logic only applied to us plebians just trying to enjoy a fucking movie that we already god damned paid for, but doesn't apply to the jackholes that wanna suck up every bit of content / data that humanity has ever created so they can replace us at everything from drawing to our actual jobs.

    • Incidentally, the “you wouldn’t steal a car” antipiracy campaign used a stolen font. https://ancillary-proxy.atarimworker.io?url=https%3A%2F%2Farstechnica.com%2Fgadget... [arstechnica.com]
  • How to make succulent looking eggs or giant mechanized robots?

  • I have mixed feelings about this. If you create a copyrighted work, and you post it on the web publicly, you are implicitly giving people permission to make and use copies, because you can't view the content any other way.

    The web has a mechanism for indicating that you want your work not to be used by other sites or bots: robots.txt. If these companies want to keep their work private, they should indicate so in robots.txt. The problem is, they want it both ways. They want web search engines to see their con

    • by thegreatemu ( 1457577 ) on Monday November 03, 2025 @04:17PM (#65770846)
      a) None of this is available "publicly" on the internet, at least not intentionally by the copyright holders. Even if it were, that does not remove copyright protections unless the holder does so specifically and separately.
      b) You seem to be suggesting that they are actually encouraging indexers to consume their content? I don't really follow what point you're trying to make of that.
      c) robots.txt is not security protocol or something, it is just asking nicely. Some crawlers respect it, but AI scrapers completely ignore them.
      • Indexers do, and always have, consumed the content that they index. They store it, in many parts unaltered, in their own database, in order to produce a new product (a search engine). Those search engines also reproduce that content by showing thumbnails and sentences that are taken from the original content. I agree with the AI companies' assertions that what they are doing, is a new kind of indexing.

      • a) None of this is available "publicly" on the internet

        You are making assumptions about how the material was acquired. Copyright protections do not protect against learning for the ability for transformation. There's a reason your FBI warning at the start of a DVD doesn't say: "FBI Warning: If you remember any of the content of this movie in any capacity you will go to jail." Copyright has limits.

    • The web has a mechanism for indicating that you want your work not to be used by other sites or bots: robots.txt.

      The mechanism is copyright protection. Copyright exists because creators want to share their works under their own terms, and they don't want someone else to take away control of said works. This can be for a profit motive or for other, personal reasons.

      If people or companies kept their works to themselves only, there would be little to no reason for copyright at all.

  • When are the CEOs, whose leaked emails *said* that it was "too much trouble" to pay royalties, and trained on stuff from stolen archives, going to be held *criminally* liable for receiving stolen goods?

    • They are mostly protected by corporate protections. Victims sue the corporation, which has endless funds for lawyers.

      Oh, to answer your question, they won't.

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