I know that Slashdot's unofficial tag line is "tomorrow's news next week"...but as a Nothing Phone 2 owner, the NP3's floundering is completely unsurprising.
They hyped up the reveal, as they tend to do, and when release day finally came...the entire comment section was like, "wait, wut?"
I don't *necessarily* think the $800 price point is the dealbreaker, at least in a direct sense. The bigger issue is that the NP3 shifted from the Glyphs - a unique function that all of their other phones have - and moved to the 'Glyph Matrix'. This wasn't a completely bad thing, but they took away the regular glyphs to do it. Now, I understand that the Glyphs come across as gimmicky for most, but it's a very visibly distinct element of their phones, so messing with it was a gamble...and it seems that Carl Pei is learning that a niche vendor needs far fewer people disliking their product for a company to have a 'New Coke' moment.
To continue, the press releases and announcements leading up to the NP3's release seemed to focus on their AI functions. I'm not convinced that was wise, because I think it's much more difficult to compete in that space. For the folks who *want* AI in their phone, a Pixel 9 costs the same as an NP3; I don't think Nothing is going to favorably compete with Google on those merits. Similarly, the 3(a) and 3(a) Pro releases spent so much time focusing on how amazing the camera was...it almost seemed like they were selling a camera that incidentally had a phone bolted onto it. This is a selling point for many, granted, but Samsung and Google and Apple all have fantastic cameras on their phones. Again, these devices seemed to compete in the most crowded of spaces.
Meanwhile, the areas Nothing *could* be competing in, they aren't. Batteries aren't removable. Headphone jacks aren't present. MicroSD slots are unavailable. Bootloaders are still unlockable (for now), but LineageOS only *just* got official support on the NP2, two years after its release. They don't offer any first-party alternatives to the Google services; no custom e-mail addresses or a variant of F-Droid for their custom apps and Glyph-enabled ringtones.
I can appreciate the desire to scale to the point where they compete competitively with Apple and Samsung, but pissing off the base isn't a worthwhile way to do it...and I think enough people are voting with their wallet that Carl is getting the message. My guess is that they'll try marketing it a bit more for the next month or two, and if they don't sell, they'll bring the price down to $599 to clear out inventory and fast track the NP4...which will probably have an $899 price point, but at least this time the people in the focus groups who say "don't do that" will probably be given a bit more credence, so the phone might actually be desirable.