Alternatives to Equativ

Kevel (previously Adzerk), gives you the APIs to quickly create your own fully-customized advertising server for sponsored listings, native ads, and internal promotions. This will allow you to take back the Internet and generate more online revenue. Our award-winning platform processes over three billion API requests per day and has helped industry leaders such as Yelp, Ticketmaster and others reduce their build times by more that 90%.

Our premier product, the Simpli.fi Programmatic Marketing Platform, facilitates the effective acquisition of precisely-targeted impressions across various real-time bidding (RTB) ad exchanges. Utilizing Simpli.fi, programmatic marketers are empowered to leverage unstructured data, thereby unlocking endless potential for both display and mobile advertising. The platform allows marketers to precisely target, optimize, and analyze display campaigns down to individual data elements, mirroring the capabilities available to local advertisers in pay-for-performance search, which enhances precision and reduces inefficiencies. Distinctively, Simpli.fi stands out as the sole programmatic marketing solution specifically designed for unstructured data. In contrast to many competitors who rely on generic technology sourced from third parties, Simpli.fi is committed to creating its own proprietary technologies tailored for unstructured data applications. Additionally, Simpli.fi encompasses a comprehensive suite including DSP, DMP, and SSP functionalities, making it a versatile choice for marketers. As a result, users benefit from a more integrated and streamlined approach to their programmatic marketing efforts.

Marketing solutions driven by data leverage a Customer Data Platform to enhance the optimization of consumers' purchasing journeys. By activating and utilizing first-party data, marketers can gain improved insight and transparency throughout their marketing and advertising processes. Develop precise user personas informed by demographics, behaviors, transaction records, and browsing habits, while also enhancing these groups with additional data layers. Oversee digital inventories across your own or partners' platforms to generate extra revenue or launch targeted campaigns. Integrate valuable information from various sources—whether online or offline, first-party, second-party, or third-party data. Employ this consolidated data perspective to craft effective digital strategies. Implement either existing or tailored Machine Learning models to formulate custom segments and audience cohorts, alongside predictive modeling and heuristics, thus ensuring that your marketing efforts are both strategic and impactful. This comprehensive approach not only boosts engagement but also fosters long-term customer loyalty.

Xandr, a division of Microsoft, is an international advertising firm that delivers a technology platform enhanced by data, aimed at creating a marketplace for high-quality advertising. Their innovative platform focuses on maximizing return on investment for both advertisers and publishers, all the while upholding the principles of an open marketplace and supporting the global open web. Among Xandr's offerings are Invest DSP, Monetize SSP, and Curate, which facilitate connections between advertisers and their target audiences while helping publishers enhance their revenue streams. With a robust presence around the world, Xandr strategically positions itself as an essential resource for brands looking to broaden their global outreach and engagement. As the digital advertising landscape continues to evolve, Xandr remains committed to adapting its solutions to meet the changing needs of the market.

Introducing Google Ad Manager, a comprehensive platform designed to enhance ad revenue and safeguard your brand across various engagement channels such as viewing and playing. With the aim of maximizing the value of each impression, Ad Manager enables users to create improved experiences and oversee their entire advertising operations through a user-friendly, integrated system. Many digital advertising solutions have been developed without prioritizing the user experience, but we believe that placing the user at the forefront ultimately yields better outcomes for marketers. This platform is capable of assisting you in managing your advertising efforts and increasing your revenue, regardless of your industry sector. Google Ad Manager is equipped with robust tools that adapt to the evolving needs of expanding businesses, ensuring flexibility and scalability. Explore our diverse range of solutions to identify the perfect match for your specific requirements, and discover how Ad Manager can elevate your advertising strategy. By selecting the right tools and strategies, you can significantly enhance your brand's visibility and impact in the digital marketplace.

We are elevating standards in the realm of digital advertising. As a self-sufficient, comprehensive programmatic advertising solution, we introduce honesty, clarity, and ethical practices into the ecosystem, addressing significant challenges faced by the industry. Our foundation is geared towards future solutions while delivering performance in the present. We are in a state of continuous innovation, adapting to our clients' requirements with versatility, swift responsiveness, simplicity, and deep expertise, all aimed at enhancing value and efficiency. EMX stands out as a prominent global and independent supply source, acting as the gateway for programmatic ad purchasing on CTV, Video, and Display across a variety of screens and devices. By connecting sellers to a worldwide advertising marketplace, EMX utilizes our proprietary marketing technology, allowing you to optimize returns on your advertising inventory across diverse formats and platforms with comprehensive control and transparency. Our commitment to excellence ensures that we remain at the forefront of evolving industry trends and demands.

The AdSpirit ad server provides a comprehensive suite of features designed to meet all your advertising needs. To give you an insight into the extensive capabilities of the AdSpirit ad server, we present a brief overview of its functionalities. With integrated video advertisements from AdSpirit, you are guaranteed to capture the full attention of your intended audiences. Video content is trending, and AdSpirit makes it easy to leverage this medium effectively. You can effortlessly create, optimize, and analyze video campaigns using AdSpirit's user-friendly interface. To help you target your audience as precisely as possible and minimize wastage, AdSpirit offers a range of campaign optimization tools. Additionally, AdSpirit ensures that you stay informed and have a clear view of all relevant data at your fingertips. Unlike many other platforms, where you need to generate reports and wait for results, AdSpirit allows you to access your statistics instantly with just a click, providing you with real-time and comprehensive data. This immediate access to information empowers advertisers to make quick decisions and adjustments for improved campaign performance.

We make ad-management easy. AdServer capable for inventory and demand. All-in-one technology stack for Ad Network Owners and Media Holdings. Data management tool built-in for audience collection and segmentation. A richly-featured proprietary RTB platform that provides access to large-scale sources of inventory, transparent campaign management tools, and exquisite targeting options. Optimal stack Enterprise level adtech solutions for effective programmatic purchasing. A richly-featured proprietary RTB platform that offers access to large-scale sources of inventory, transparent campaign management tools, and exquisite targeting options. Admixer.HB+, a header-bidding platform, allows publishers to maximize ad revenue. Admixer.HB+'s competitive marketplace, streamlined tools for management, and focus on the user experience help publishers achieve their digital advertising goals.

EXADS, a powerful white-label ad server, is trusted by advertisers, publishers, and ad networks. It can be customized to suit all your needs. EXADS offers a large range of high performing ad formats optimized for desktop, mobile and tablet, built to the IAB industry standards and fully compliant with Chrome and the Better Ads Coalition. EXADS provides Full Management & Statistic API, Real-time Analytics & Customizable dashboards, Performance Management & Metrics and Advanced Tools for Managing Finances, Custom Ad Formats through API, Advanced targeting options, frequency capping and retargeting are some of the many features that EXADS has to offer. EXADS was built with the end users in mind. Regardless of your technical abilities, our ad serving platform is as easy to use for beginners as it is for advanced users, thanks to its intuitive UI. We work with big and small companies and cater to all their ad serving needs. Whether you are an ad network, a publisher or advertiser, contact us to find out how EXADS can help you succeed.

Adtelligent empowers publishers to achieve technology independence by offering a fresh avenue to access demand without incurring hidden programmatic taxes and revenue shares. Our platform boasts robust ad serving capabilities, header bidding functionalities, and tools designed to create alternative entry points for buyers. This open platform for Header Bidding management not only helps publishers enhance revenue but also streamlines the integration process. While the programmatic and data revolution has brought forth remarkable efficiency for advertisers, it has come at a steep price for media owners. Many publishers have compromised their autonomy to drive revenue growth, often forging complex outsourced technology relationships with demand partners and intermediaries. As a result, they have relinquished control over how they sell their audience to buyers, which was once a fundamental aspect of their business model. By utilizing Adtelligent, publishers can reclaim this control and redefine their revenue strategies.

The Comprehensive Advertising Solution. A software suite designed for advertisers and agencies, featuring an extensive array of interrelated tools that enable you to discover, monitor, and connect with your target audience through diverse channels. We have developed the most accessible and clear advertising technology platform available today. Each component offers robust individual functionalities while also being capable of integrating flawlessly with other elements of our advertising solution to optimize outcomes. This is all supported by an inclusive strategy that merges with other top-tier technologies and services to help you achieve the best possible results. With a vast international presence, we provide localized support as one of the largest privately-owned and independent advertising technology firms in the world. Our commitment to innovation ensures that we continuously adapt to the evolving needs of the advertising landscape.

At the forefront of digital marketing, OpenAudience enables outreach to every adult with a digital footprint across various devices, screens, and households on the open web. This innovative platform stands as a pioneering solution for people-based marketing, offering unique capabilities that enhance advertising efficiency and simplicity throughout the vast landscape of the open web. Engineered on three foundational principles, it prioritizes privacy by design while also integrating data with remarkable accuracy and precision. This allows brands to gain genuine insights into their customers and audiences, thereby driving superior advertising performance and maximizing yield. With the extensive scale of the open web, OpenX is unmatched in its understanding of this digital ecosystem, leveraging over a decade of experience running the industry’s largest and most reputable independent ad exchange for unparalleled reach and impact. As a result, marketers can confidently navigate the complexities of digital advertising while reaping the benefits of a robust and effective platform.

We integrate technology, data, creativity, and service to enhance performance and efficiency in the interconnected landscape of CTV, linear, and digital media. Our platform alleviates the financial and operational burdens imposed by superfluous intermediaries, addresses issues of fragmentation, and our exceptional consultative support is consistently available to assist you in navigating the constantly evolving landscape of privacy and technology. The Nexxen technology stack encompasses solutions tailored for every phase of the supply chain journey—from planning and activation to optimization and measurement—allowing for each to be utilized independently according to your specific requirements. This flexibility ensures that clients can adapt their strategies effectively, maximizing their potential in a dynamic market.

REXRTB is an innovative Ad Serving System tailored for media buyers and sellers to achieve optimal outcomes. It provides a suite of tools designed for both supply and demand partners, facilitating effective management and oversight of advertising media and assets. The platform is built to accommodate a wide array of formats, channels, and models, ensuring versatility in advertising strategies. Recently, REXRTB introduced a cutting-edge ad serving technology that encompasses all essential features typically expected from a third-party solution. Our Supply-Side Platform (SSP) enables supply partners to showcase their traffic while seamlessly connecting with various demand-side platforms. All OpenRTB formats, including Display, Mobile, Video, Native, and Popunder/Popup ads, are readily accessible. The intuitive dashboard at REXRTB empowers supply partners, granting them the capability to manage their inventory efficiently and enhance revenue by serving the most pertinent ads. You can even create a personalized SSP tailored to your unique business objectives. Additionally, REXRTB's White Label Demand-Side Platform (DSP) allows users to design and oversee multiple campaigns, conduct real-time analysis and optimization, and monitor campaign performance metrics comprehensively. This robust feature set positions REXRTB as a comprehensive solution for maximizing advertising effectiveness.

Where programmatic and media converge, Adobe stands out as the sole independent advertising platform that seamlessly integrates and automates every aspect of media, screens, data, and creativity on a large scale. The era of fragmented media management is now a thing of the past. For businesses aspiring to advance their digital marketing initiatives, automated media purchasing through a demand-side platform has become essential. The DSP selection you make can offer a significant advantage, enabling effective and economical strategy implementation while accurately forecasting results and enhancing the customer experience. Consistently recognized as a Leader by Forrester, Adobe Advertising Cloud is well-equipped to assist you in achieving leadership in your own market. With a unified demand-side platform, visualizing an omni-channel strategy becomes significantly more manageable, as Adobe Advertising Cloud DSP is the most extensive and agnostic platform available, granting access to ad inventory across virtually all media and supplying the necessary tools for quality control and measurement. By leveraging these capabilities, you can optimize your advertising efforts and drive better results.

Imonomy emerged from the understanding that images have the potential to forge deep connections among online audiences in engaging and impactful manners. By integrating semantic programming principles with contextual analysis technologies and extensive Big Data analytics, we developed a sophisticated In-Image platform that bolsters the ecosystem of publishers, advertisers, and users alike. Our ambition is to access every image available on the internet and derive substantial value from them. We are convinced that success in the online realm hinges on addressing the needs of all three key market players: publishers, advertisers, and users. The collective outcome of crafting image solutions for these three groups amplifies the success of each entity involved. Neglecting even one stakeholder could jeopardize the stability of the others. Continuously satisfying the distinct demands of each stakeholder in such a fast-evolving environment poses a challenge, yet these are precisely the type of meaningful obstacles we eagerly embrace. Ultimately, our aim is to foster a triad of victories that benefits the entire industry ecosystem. This holistic approach ensures that advancements made within the realm of image technology resonate with all participants in the digital landscape.

RhythmOne stands out as a frontrunner in providing innovative multiscreen digital advertising solutions. With a strong focus on advanced TV and leveraging one of the most efficient programmatic platforms available, we enable brands to effectively engage with their target audiences, enhancing results for both advertisers and publishers across various devices. Consistently recognized, RhythmOne has once again secured the top position in Pixalate's Global Seller Trust Index. Explore how we create brand-safe environments for our clients and partners. As the landscape of Connected TV evolves into Advanced TV, YuMe by RhythmOne offers expansive reach, precise targeting, tailored creative, and distinctive measurement solutions, allowing brands to seamlessly extend their linear TV and multiscreen digital video initiatives to connected viewers. Additionally, RhythmInfluence by RhythmOne bridges the gap between marketers and enthusiastic influencers, who skillfully integrate branded narratives into the trusted content and social platforms consumers engage with, yielding impactful outcomes that resonate effectively. Through these initiatives, we strive to redefine the advertising experience for both brands and consumers alike.

The Video Advertising Platform that Consolidates Television, Over-the-Top (OTT), and Digital Video. Designed to achieve peak efficiency in the intricate realm of video advertising, SpotX’s comprehensive video ad serving solution enables publishers to streamline their processes while enhancing profitability. Unify all demand sources and boost revenue through a single, cohesive platform. Automate the sales process of video inventory with tools that ensure complete transparency and maintain brand integrity across all devices. Utilize exclusive first- and third-party audience data in a secure setting to elevate the value of your inventory. Engage with SpotX’s Customer Success Team to customize your video strategy based on your specific key performance indicators (KPIs). Leverage SpotX's buy-side connections to refine your inventory offerings, aiming for optimal fill rates and yield. Gain access to premium supply via SpotX Managed Services Team or programmatic DSP partners, allowing for confident purchasing while utilizing insights and support from our dedicated Account Team. Additionally, the platform's ability to adapt to market changes ensures that your advertising strategy remains effective and relevant over time.

Advertising network: #1 for Asian traffic. High conversion rates and quality traffic: Run your ads to drive worldwide online sales. Flexible targeting is used to manage pops, native, display, and push ads formats. An intuitive platform that is easy to use and instant start allows you to get started immediately You will receive full service and 24/7 support from industry experts dedicated to your online success. Advertising with ADxAD will ensure you get the most out of every dollar you spend. Reach out to your customers at the right time and place. Precision and performance at all scales. 3B+ impressions per day, 3K+ advertisers and 34 countries. Advertisements that drive your online sales.

Epom is a Ukrainian family of ad tech products designed for meaningful advertising. Our brand was founded in 2010 by Anton Ruin, Sergey Chudnovsky, and Alex Lunkov, and was an early adopter of programmatic and ad tech innovations. Epom’s main products are Epom Ad Server for direct advertising, Epom Market and Epom White Label DSP for programmatic. Epom Market is a zero-waste performance advertising platform designed for affiliates, agencies, and ambitious brands. It empowers marketers to launch high-impact campaigns with brand-safe, verified traffic, advanced optimization tools, and dedicated personal support — all from one platform. Epom White Label DSP ensures simple, data-driven, customizable and cost-effective media buying in the programmatic realm, regardless of the business model. Epom Ad Server is a platform to help publishers and advertisers of all niches and sizes to host & serve ads, optimize their ad placements, and make the most of their direct advertising.

The iGaming Audience Platform combines a Data Management Platform (DMP), Demand-Side Platform (DSP), and an Ad Server to create a comprehensive environment for media buyers to effectively plan, acquire, and monitor advertising in real-time. Leveraging extensive data and advanced machine learning algorithms, we enable the instantaneous transfer of information to the DSP, ensuring precise targeting and successful campaign management. With Delta Big Data enhancing the reporting functions of our Ad Server, clients can now confirm that their campaigns have successfully reached intended demographic segments for the first time. The Delta Projects Audience Station (DMP) empowers users to pinpoint and manage their target audiences accurately. By effectively identifying and segmenting these groups, advertisers can significantly enhance the impact of their campaigns. The Audience Station provides insights into optimal targeting strategies and timing, allowing marketers to analyze the behavior of iGaming customers, observe spending patterns, gauge purchase intentions, assess product appeal, evaluate audience performance, and much more. This robust platform ultimately supports a more informed and effective advertising approach.

How Agencies Flourish. Explore the self-service programmatic advertising platform favored by the top digital marketers across North America. StackAdapt transcends the typical Demand-Side Platform (DSP) by offering cutting-edge technology backed by a dedicated team that truly comprehends the advertising landscape and the agencies eager to surpass client demands. This is precisely why StackAdapt provides unique advantages: No Monthly Minimums to accommodate the fluctuating nature of brands, campaigns, and market trends. Additionally, the expertise from the StackAdapt Creative Studio guarantees optimal performance from your programmatic media mix, paired with exceptional creatives. Furthermore, StackAdapt boasts extensive inventory sources across all channels and devices, making it the leader in native advertising scalability within the industry. With such a robust offering, agencies can confidently navigate the complexities of digital advertising.

SmartyAds is a full-stack programmatic infrastructure that makes advertising easy for publishers and advertisers. It took 7+ years to create it, but now it has everything you need to make your campaigns a success: DSP and SSP, DMP, White Label Solutions, and DSP and SSP. The platforms streamline the process by allowing you to prioritize who, where, and how to trade with. This will help you achieve your goals quickly.

Enterprise media now has access to an Ad Revenue Optimization Platform designed to enhance revenue generation for content creators worldwide. By linking them to over 50 premium advertising exchanges and utilizing advanced ad serving technology, we offer comprehensive ad operations support. Our platform ensures that every ad impression on your website yields maximum profit through a unified interface. The intuitive visual ad manager enables users to effortlessly create new ad units and layouts with simple point-and-click functionality. Additionally, our layout optimizer, powered by machine learning, fosters ad revenue growth through automated A/B testing. Publishers can also open up their ad inventory for real-time bidding from various demand partners. Our intelligent system automatically selects the ideal number of partners, ensuring optimal yield for each impression. We are dedicated to helping publishers reclaim lost revenue due to ad blockers, while maintaining compliance with the highest user experience standards set forth by Acceptable Ads guidelines. By leveraging our platform, publishers can not only boost their income but also enhance their overall advertising strategy.

RTB House is a global leader in providing cutting-edge marketing technologies to top brands and agencies across the world. At the heart of its success is a proprietary ad-buying engine, the first in the world to be fully powered by Deep Learning algorithms. This innovative technology enables advertisers to achieve exceptional results by optimizing ad campaigns and reaching their goals at every stage of the customer journey, from awareness to conversion. With RTB House’s advanced capabilities, businesses can drive better performance, improve targeting accuracy, and create more personalized experiences for their audience. By leveraging the power of Deep Learning, RTB House transforms digital advertising, delivering impactful, data-driven solutions that maximize return on investment and campaign effectiveness.

Qortex.ai is a private enterprise focused on the fields of video advertising, video analytics, and artificial intelligence. Their Intelligent Video Analytics (IVA) technology empowers users to efficiently search, categorize, correlate, and curate significant video segments on a large scale, independent of factors such as time, volume, context, or language. Additionally, Qortex's supply-side platform (SSP) integrates programmatic advertising with contextual targeting and AI capabilities, providing tools for monetization and ad-serving that leverage AI to display pertinent advertisements throughout various videos. This innovative approach not only enhances user experience but also maximizes advertising efficiency.

Microsoft Monetize serves as a strategic selling platform designed to enhance inventory management and cater to diverse buyer demands, allowing you to fully capitalize on your inventory's potential. It offers an integrated approach to managing inventory and demand across various transaction types, channels, and formats. With extensive analytics and data solutions, it helps you maximize your inventory's worth effectively. The platform's unique focus on both buyers and sellers fosters differentiated demand and scalability. Additionally, it empowers your business through an enterprise supply-side solution that facilitates cross-channel monetization and delivers valuable insights. By taking control of your entire ad sales operation, from decision-making to execution, you benefit from a transparent and open ad-serving solution that streamlines processes and enhances efficiency. This comprehensive approach enables you to stay competitive in a rapidly evolving market.

Media.net stands out as a top-tier global sell-side platform that bridges the gap between publishers, advertisers, and users while prioritizing a transparent and equitable open web. It boasts a diverse array of monetization options, such as display, native, and video advertising, all designed to enhance revenue for publishers. The unique ad formats developed by Media.net use contextual targeting techniques to display relevant advertisements based on the content of the page, cleverly avoiding the need for cookies. Advertisers benefit from direct access to high-quality inventory, allowing for precise audience targeting at various points in the marketing funnel. In addition, Media.net's advanced AI-driven yield optimization tools and integrated control panel provide publishers with an all-encompassing overview of their monetization efforts. Collaborations with top verification and measurement companies further empower effective evaluation of campaign performance. With a dedicated global workforce exceeding 500 engineers, Media.net remains steadfast in its pursuit of innovation and sustained growth in the ever-evolving digital landscape. Their focus on adapting to market changes ensures they remain at the forefront of the industry.

Hybrid is an international full stack programmatic advertising ecosystem. It is headquartered in Warsaw and has offices all over the globe, including India, Germany, and Indonesia. We are a passionate team that strives to be the leader in digital marketing. Every day, we strive to exceed the expectations of our clients and earn their trust. Our company empowers agencies and brands to deliver high-quality advertising. Our goal is to help you turn your desire to attract customers' attention into a successful advertising campaign. We have a programmatic ecosystem that we have developed internally, work with top suppliers, and implement ML/AI algorithms to achieve the highest KPI. This allows us to be a worthy competitor. Our clients have full and self-service. Hybrid works with clients in Europe, North America and Asia. Our clients include GroupM, BBDO and Dentsu Aegis Network. OMD, Starcom, OMD, Starcom, and other well-known brands like Coca-Cola and Nestle.

Sharethrough powers modern programmatic display and video ads that fit in and stand apart. Empowering publishers and marketers to easily modernize advertising strategies to reach and retain their audience. We are very selective about the placements that we choose. Once we have found the right place for the ad, our tech gets to work. It uses a Dynamic Ad Template (to adapt the message to its surroundings) to drive the best performance. Native advertising™, perfectly designed, that scales to reach all audiences. Buyers who want to reap the performance benefits native advertising™, but with the creative assets they already have, Enhanced Ads are the best option. Your ads will automatically fit and perform if Sharethrough is selected as a standard display source or outstream source.

Sovrn delivers a range of advertising solutions, technologies, and services to a vast number of content creators, enabling them to earn revenue, expand their enterprises, and tap into an extensive data resource that offers remarkable insights. We recognize the significance of distinctive storytellers, a sentiment shared by the advertisers collaborating with us. Our commitment lies in promoting equitable and transparent advertising practices, advocating for net neutrality, and fostering positive relationships between publishers and advertisers. Whether you are an established publishing expert or a newcomer, we are here to assist you in monetizing your content effectively. Our offerings include header bidding, server-to-server bidding, and waterfall advertising techniques. By connecting with high-quality, independent publishers, you can enhance the reach of your campaigns and engage with an audience that is eager to interact. We facilitate display, mobile, and video campaigns through our well-regarded, certified exchange. Moreover, the most reputable websites and leading brands across the globe rely on Sovrn to provide unparalleled value and measurable outcomes, ensuring that both parties benefit from the partnership. With our tools, content creators can harness their potential and achieve greater success in the digital landscape.

Auxo Ads is a solution provided by Cyber Media Research and Services Limited (CMRSL), designed as an AI/ML-driven supply-side platform (SSP) that enhances ad bidding for publishers while maintaining an optimal user experience. This innovative platform enables publishers to streamline their ad inventory and boost revenue through both programmatic and high-quality direct demand sources. With Auxo Ads, publishers gain the ability to oversee their advertising inventory seamlessly across various programmatic channels and ad networks. In addition, Auxo Ads offers comprehensive reporting and in-depth analytics, empowering publishers to make informed decisions that optimize their revenue potential effectively. This dual approach not only enhances profitability but also strengthens the overall effectiveness of advertising strategies.

Clickio offers a range of subscription options, including a free tier, to support small businesses in their journey towards regulatory compliance.

Takeads is an online platform tailored for publishers looking to effectively monetize their digital content. Whether you run a website, web application, or any online media, Takeads provides an efficient way to convert your traffic into consistent revenue. By connecting publishers with a worldwide network of advertisers, Takeads helps maintain audience engagement while generating income through high-quality, unobtrusive ads.

Programmatic advertising encompasses banner, video, and native ads, serving as a platform for agencies, advertisers, and integrators alike. BidTheatre DSP empowers you to execute precise advertising campaigns across local, national, and global publishers without the complexities of managing multiple supply chains. By attracting your desired audience in real-time through various ad formats on desktop, mobile, and tablet devices, we harness data assets to minimize waste effectively. As an independent entity, free from the constraints of publishers and advertising networks, we ensure complete transparency regarding fees and costs, always striving to enhance the value for buyers. Our focus on product innovation places us at the leading edge of advertising technology, allowing us to automate the tedious aspects of the process so you can focus on unleashing your creativity. With a deep understanding of the Northern European market and its key players, we are committed to being a reliable partner, providing flexible support options and collaborating on strategic roadmap planning to achieve your advertising goals.

By prioritizing the needs of publishers, we empower our clients to unlock the maximum value of their digital assets, simultaneously offering marketers clear access to premium inventory. Our commitment to addressing the most critical challenges in the industry has positioned us as leaders in sell-side innovation over the years. We deliver crucial audience insights and advanced machine-learning algorithms that facilitate exceptional monetization across various devices, channels, and ad formats. PubMatic has built a worldwide framework designed to foster significant connections between consumers, content, and brands on a large scale. It is vital to equip you with the tools necessary for making informed, strategic choices. Our vision for products aims to provide clients with a comprehensive advertising technology stack. Furthermore, we have developed an adaptable system in which every element can be tailored and expanded to meet unique needs. This flexibility ensures that our clients can stay ahead in an ever-evolving landscape.

As the volume of data increases and the importance of protecting consumer personally identifiable information (PII) escalates, marketers face an ever-growing array of challenges in achieving brand and sales growth efficiently. To tackle these issues, advanced AI-driven decision-making technology designed for scalability is essential. Scibids specializes in marketing AI and currently provides a solution for addressable paid digital media that enhances KPI performance by 30% to 70%, even when campaigns have hit a performance plateau or have stopped scaling. It is imperative for marketers to view AI-driven optimization as a necessity rather than an option. Uniquely, Scibids AI introduces an intelligent interface that integrates seamlessly with demand-side platforms (DSPs) to elevate campaign optimization to new heights. This technology accommodates various formats—ranging from standard and rich IAB display ads to video, native, and audio formats—while also being equipped to optimize a wide array of KPIs, including custom formulas that utilize diverse measurement sources. Additionally, the implementation of such innovative solutions can significantly enhance overall marketing strategies and lead to more effective consumer engagement.

Effective advertising must blend exceptional features with user-friendly design, offering all necessary tools within a single platform. By utilizing micro audience targeting and machine learning, programmatic media can achieve remarkable precision in its performance. Additionally, a cloud-based architecture that is dynamic helps to reduce operational expenses. We are convinced that the future of media buying platforms should encompass a comprehensive suite of features and tools that advertisers require, all for one transparent price. Furthermore, we advocate for the integration of ad fraud monitoring and brand safety measures directly into the system. With pre-bid and post-bid processes, along with detailed fraud detection dashboards, advertisers can gain insights into the nature of fraud across their preferred publishers and those in the real-time bidding space. Moreover, we believe that an automated programmatic ecosystem not only enhances speed-to-market but also boosts overall performance, ultimately leading to more successful advertising campaigns. This holistic approach ensures that advertisers can navigate the complexities of the digital landscape with confidence and clarity.

Finally, an ad server that is performance-focused. UpRival is an Ad Server specifically designed for Media Buyers, Ad Networks, and other users. No matter what product you sell, our templates will give you and your developers the best ad experience. They work. Our ad templates will help you brand, improve your performance, and create a unique look. UpRival allows you to customize your client-facing advertising server. This will allow you to create a user interface that perfectly fits your brand. With just a few clicks, you can increase brand awareness and improve your reputation. UpRival makes it easy to manage and deliver campaigns across multiple websites. You can even create your own domains.

AdOperator presents a valuable opportunity for publishers to quickly monetize their mobile web traffic, while also providing advertisers with a significant increase in leads, allowing companies to achieve their objectives through innovative advertising formats. By leveraging our platform, you can enhance your performance in terms of ROI, leads, PPC, sales, and overall revenue. Push notifications serve as clickable messages that users receive regardless of whether they are actively engaging with their device or browsing a website, making them the first thing users encounter when they pick up their phone or navigate online. This form of advertising is regarded as one of the most effective strategies for online businesses to promote their products and services, leading to increased sales. Moreover, marketing firms and digital marketing agencies frequently utilize this advertising format. One notable benefit of popunder ads is that they do not interrupt the user's ongoing activity, whether it involves scrolling through content, reading articles, listening to podcasts, watching videos, or shopping. These ads conveniently appear beneath the browser tab, allowing for a seamless user experience while still delivering impactful advertisements. This makes popunder ads an excellent choice for businesses aiming to maximize exposure without compromising user engagement.

iion serves as a comprehensive platform for game advertising, linking brands with game publishers across various gaming environments. This platform empowers advertisers to launch smooth ad campaigns via a self-service interface, facilitating interaction with audiences not only within games but also in their surrounding and broader contexts. For publishers, iion's fusiion solution enhances revenue potential by granting access to high-quality branded ads through international partnerships, which results in elevated CPMs. It bolsters in-game advertising by seamlessly embedding brands into the gaming experience, while also offering placements around and outside of games, thereby increasing exposure. The recent collaboration with PubMatic's OpenWrap further enriches monetization avenues for gaming publishers by broadening their advertiser network. iion is dedicated to streamlining game advertising by consolidating campaigns throughout the gaming experience, thereby equipping brands with innovative and effective engagement strategies. This commitment not only optimizes advertising efforts but also elevates the overall user experience in gaming.

Amazon Ads supports the growth of businesses and brands, regardless of their size. If your aim is to enhance brand visibility, promote your products, services, or brand, stimulate purchases, or boost customer loyalty, we provide the essential tools to identify the ideal advertising solutions that yield tangible results. To help you begin, we offer an overview of the advantages of digital advertising, information on Amazon Ads' diverse product offerings, a framework for establishing advertising objectives, and a glossary of frequently used industry terms. The ever-present digital landscape has created innovative avenues for customers to find, explore, and purchase products and brands. Digital advertisements can take various forms, including text, images, or videos, and can be found across multiple platforms, such as websites, social media, and streaming services. The realm of digital advertising presents numerous benefits, allowing businesses to connect with their audience in more meaningful ways. By leveraging these opportunities, companies can maximize their reach and engagement effectively.

Traffic Roots offers a programmatic advertising platform tailored for agencies, media buyers, and brands, emphasizing that not all such platforms are the same. With the Traffic Roots DSP, you can effectively reach your target audience with great accuracy, while also updating campaigns and monitoring reports in real time. Experience an instant boost in website traffic and user engagement, as our advanced ad targeting data connects you with consumers seamlessly. Ensure your brand remains visible in the digital space, featuring advertisements on popular apps and lifestyle publications. If you seek coverage in mainstream media, we cater to a wide range of interests, from general news to niche topics like CBD, cannabis, politics, and even adorable puppies. As a rapidly evolving and forward-thinking advertising technology firm, Traffic Roots is dedicated to enhancing revenue for the digital ecosystem, particularly within the cannabis sector. Our commitment to building, transforming, and improving technology at an impressive scale sets us apart as leaders in innovation. By continuously adapting and expanding our offerings, we strive to meet the diverse needs of our clients and the ever-changing market landscape.

BPRISE is a tech company focused on advertising and marketing, aimed at connecting brands and retailers with their mobile-centric customers both online and offline through strategically placed ads that respond to specific locations, while also assessing the effectiveness of these ads in driving conversions and engagement. Our offering: A Comprehensive Marketing Suite Designed to Connect with Your Digital-Focused Customers Across All Platforms. The marketing solution, known as ‘BPRISE Blend,’ enhances the effectiveness of advertising campaigns, provides in-depth marketing attribution analysis, and visualizes the customer journey along the purchasing process, allowing for precise measurement of the return on investment for digital marketing efforts. Advertisers can achieve highly personalized interactions in their digital campaigns. When should a Demand-Side Platform (DSP) be utilized to optimize the return on investment from advertising expenditures while interacting with each customer on a personal level? Brands can acquire genuine insights into their human consumers. What valuable customer data can be gathered from both online and offline channels to create lucrative customer segments? Additionally, BPRISE's innovative approach ensures that brands stay relevant in an ever-evolving digital landscape.

Bannerflow, a Creative Management Platform (CMP), was founded in 2010. It allows in-house marketing teams take control of display advertising. Bannerflow is a software tool that allows teams to design, scale up, publish, analyse and personalise display campaigns. Bannerflow CMP allows brands manage the entire campaign lifecycle. It improves workflows across languages and markets. There is full transparency over costs and performance. Bannerflow, a fast-growing tech company based in Stockholm, Sweden is the headquarters of Bannerflow. Bannerflow has been recognized by Deloitte Tech 50 since 2016 and Financial Times FT1000 from 2016, respectively. Recently, Bannerflow was also awarded Master Di Gasell status. Bannerflow is trusted by top brands like Three, Shutterstock, and Lonely Planet. They continue to invest in innovative ways that help customers succeed digitally marketing.