Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Equativ stands out as a prominent independent company in the advertising technology sector, offering a wide range of solutions tailored for both advertisers and publishers. Established in 2001 and based in Paris, France, with a notable branch in New York, Equativ provides an all-in-one platform featuring an ad server, supply-side platform (SSP), and demand-side platform (DSP). This cohesive strategy allows clients to efficiently oversee and enhance their digital advertising efforts across multiple channels and formats. In June 2024, the company joined forces with Sharethrough, resulting in the formation of one of the largest independent advertising platforms globally and significantly boosting its market presence. Equativ is dedicated to principles of transparency, privacy, and sustainability, consistently pushing the boundaries of innovation within the digital advertising landscape. By doing so, they empower their clients to achieve substantial results while prioritizing the rights of consumers in the process. Ultimately, Equativ's evolution reflects its commitment to adapting to the ever-changing dynamics of the advertising industry.
Description
HarmonyAds is an innovative programmatic advertising solution tailored for brands, agencies, and retailers to effectively plan, acquire, and enhance their digital advertising efforts via advanced automated media buying technologies. Serving as a demand-side platform, it empowers advertisers to secure advertising space from a vast array of global publishers through programmatic bidding mechanisms. This robust framework allows for the delivery of campaigns to diverse audiences across various channels and formats, such as display banners, native advertisements, video content, and engaging rich-media experiences. By connecting advertisers with high-quality publisher inventory worldwide, HarmonyAds offers a unified platform where users can oversee their campaigns with features for targeting, optimization, and comprehensive reporting. Additionally, it operates within real-time bidding environments, facilitating the automatic purchase of advertising impressions through digital auctions, which enables marketers to effectively reach their desired audience segments with precision. With its cutting-edge technology and user-friendly interface, HarmonyAds stands out as a key player in the programmatic advertising landscape.
API Access
Has API
No
API Access
Has API
No
Integrations
Commanders Act
Yes
DV Publisher Suite
Yes
FuseCommander
Yes
Illuma
Yes
MINT
Yes
Madyourself
Yes
ParkAve
Yes
TrustCommander
Yes
Integrations
Commanders Act
No
DV Publisher Suite
No
FuseCommander
No
Illuma
No
MINT
No
Madyourself
No
ParkAve
No
TrustCommander
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Equativ
Founded
2001
Country
France
Website
www.equativ.com
Vendor Details
Company Name
HarmonyAds
Country
United States
Website
harmonyads.com
Product Features
Ad Server
A/B Testing
No
Ad Inventory Management
No
Ad Optimization
No
Banner Management
No
Conversion Tracking
No
Mobile Ad Serving
No
Native Ad Serving
No
Newsletter / Email Ad Serving
No
Referrals / Affiliates
No
Rich Media Ad Serving
No
Video Ad Serving
No