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Average Ratings 0 Ratings

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ease
features
design
support

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Write a Review

Description

Enterprise media now has access to an Ad Revenue Optimization Platform designed to enhance revenue generation for content creators worldwide. By linking them to over 50 premium advertising exchanges and utilizing advanced ad serving technology, we offer comprehensive ad operations support. Our platform ensures that every ad impression on your website yields maximum profit through a unified interface. The intuitive visual ad manager enables users to effortlessly create new ad units and layouts with simple point-and-click functionality. Additionally, our layout optimizer, powered by machine learning, fosters ad revenue growth through automated A/B testing. Publishers can also open up their ad inventory for real-time bidding from various demand partners. Our intelligent system automatically selects the ideal number of partners, ensuring optimal yield for each impression. We are dedicated to helping publishers reclaim lost revenue due to ad blockers, while maintaining compliance with the highest user experience standards set forth by Acceptable Ads guidelines. By leveraging our platform, publishers can not only boost their income but also enhance their overall advertising strategy.

Description

Equativ stands out as a prominent independent company in the advertising technology sector, offering a wide range of solutions tailored for both advertisers and publishers. Established in 2001 and based in Paris, France, with a notable branch in New York, Equativ provides an all-in-one platform featuring an ad server, supply-side platform (SSP), and demand-side platform (DSP). This cohesive strategy allows clients to efficiently oversee and enhance their digital advertising efforts across multiple channels and formats. In June 2024, the company joined forces with Sharethrough, resulting in the formation of one of the largest independent advertising platforms globally and significantly boosting its market presence. Equativ is dedicated to principles of transparency, privacy, and sustainability, consistently pushing the boundaries of innovation within the digital advertising landscape. By doing so, they empower their clients to achieve substantial results while prioritizing the rights of consumers in the process. Ultimately, Equativ's evolution reflects its commitment to adapting to the ever-changing dynamics of the advertising industry.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Commanders Act No 
DV Publisher Suite No 
FuseCommander No 
Illuma No 
MINT No 
Madyourself No 
ParkAve No 
TrustCommander No 

Integrations

Commanders Act Yes 
DV Publisher Suite Yes 
FuseCommander Yes 
Illuma Yes 
MINT Yes 
Madyourself Yes 
ParkAve Yes 
TrustCommander Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

AdPushup

Country

India

Website

www.adpushup.com

Vendor Details

Company Name

Equativ

Founded

2001

Country

France

Website

www.equativ.com

Product Features

Ad Server

A/B Testing Yes 
Ad Inventory Management Yes 
Ad Optimization Yes 
Banner Management Yes 
Conversion Tracking Yes 
Mobile Ad Serving No 
Native Ad Serving Yes 
Newsletter / Email Ad Serving No 
Referrals / Affiliates No 
Rich Media Ad Serving Yes 
Video Ad Serving Yes 

Product Features

Ad Server

A/B Testing No 
Ad Inventory Management No 
Ad Optimization No 
Banner Management No 
Conversion Tracking No 
Mobile Ad Serving No 
Native Ad Serving No 
Newsletter / Email Ad Serving No 
Referrals / Affiliates No 
Rich Media Ad Serving No 
Video Ad Serving No 

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