Submission + - iOS 14's Upcoming Anti-Tracking Prompt Sparks Antitrust Complaint in France (macrumors.com)
tsa writes: Starting early next year, iOS 14 will require apps to get opt-in permission from users to collect their random advertising identifier, which advertisers use to deliver personalized ads and track how effective their campaigns were. Ahead of this change, The Wall Street Journal reports that advertising companies and publishers have filed a complaint against Apple with France's competition authority, arguing that the enhanced privacy measures would be anticompetitive.