100% Agreed. I've had a BlackBerry, I have an iPod Touch, and In Dec. '08 I purchased the Samsung Omnia i910. This was supposed to be Verizon's iPhone killer. I disliked it and Windows Mobile so much that I paid an early termination fee to rid myself of the phone and Verizon. I had never used an iPhone before, but when I left BestBuy and received my first call I was amazed at the simplicity of the device and how well the UI worked. I NEVER used my Omnia to browse the Web, it was just that bad. I didn't even like placing and receiving calls on it. Conversely I use my iPhone non-stop, because it does what I want, when I want, and without effort. It's like the perfect woman. This phone is the one thing for which I pay a monthly premium and actually feel that I get my money's worth.