Next Generation is running an article penned by DFC Intelligence Analyst David Cole, exploring the overwhelming popularity of World of Warcraft. Coles asks Is It Possible to Surpass World of Warcraft? He explores the reasons behind WoW's success, and what it means for the market as a whole. From the article: "All of these factors point towards one conclusion: World of Warcraft's success, admirable as it may be, will be extremely difficult to duplicate. This will be bad news for all the frothy investors who are suddenly discovering the MMOG business model. In the new DFC Intelligence Online Game Market report we forecast revenue in the MMOG market to grow over 150% from 2006 to 2011. However, this doesn't account for all the investment money that is likely to be lost chasing after that revenue growth."

smartidiotaz writes "Blizzard has finally released more information about the talent trees after leaks broke out over the internet. " As typical, every class thinks every other class got a better deal, but the Pallies get to mean it ;)

Heartless Gamer writes "There is quite a few surprises waiting in World of Warcraft: The Burning Crusade. The raiding scene in World of Warcraft is going to dramatically change once Burning Crusade is released. Here's the long and short of it: all of the new high-end raid content will be capped at 25 heads. Indeed, all the raid content that was mentioned in today's demo, with the exception of Kharazan (which is designed for 10 players) is being designed around a force of 25. Blizzard has completely done away with 40-man raiding; Molten Core, Blackwing Lair, the Temple of Ahn'Qiraj, and Naxxrammas will still exist, of course. There just isn't going to be any new 40-man content. How's that for earth-shattering?"

simoniker writes "Age of Empires co-creator and Iron Lore co-founder Brian Sullivan has been discussing his studio's first game, Titan Quest, but along the way has openly wondered whether World Of Warcraft's success is part of the reason for the decline of the PC retail game market. Sullivan commented: 'For retail PC games, I think the biggest problem is World of Warcraft... It is such a compelling MMO game that it sucks up a lot of money and time that would normally be spent on other retail PC games.' Does WoW's growth actually mean that PC games in other non-MMO genres may sell fewer copies?"

Eurogamer has the news that both Blizzard and Square/Enix have banned another batch of players for farming. The number of accounts, and the amount of money removed from the economy, is astonishing. From the article: "According to the World of Warcraft website, some 30,000 accounts were banned last month - and, as a result, more than 30 million gold were removed from the economy across all realms ... Based on the results of this investigation, more than 250 [FFXI] accounts among those found to be involved in large-scale RMT operations have been terminated... Thanks to these measures, more than 250 billion gil has been removed from circulation."

Terra Nova is having a discussion today entitled Cultural Borrowing in WoW, looking at the cultural references made in relation to the Horde (Jamaicans for the Trolls, Native Americans for the Tauren) and what that means given the Horde's reputation as Evil. From the article: "I want to talk about how science fiction and fantasy often engage in this type of borrowing -- most 'new' things are just old things recoded. For instance, the Wikipedia entry on Klingons points to the Soviets, Mongolians, and Japanese Samurai. In most cases, I think this whole process of cultural encryption, mash-up, and recoding is fun -- perhaps what good art is all about. Looking particularly at WoW, though, I have to wonder sometimes..."

Gamespot had a talk with Paul Sams, Blizzard COO, and dug up some additional details on the Warcraft film. From the article: "We're not trying to take what we've done and...try to make a literal translation to the big screen. What we want to do is to make a great movie that happens to be set in a video game universe. That's a differentiator, and a key differentiator. A lot of it comes down to picking the right people. A lot of the other video game movies that have come out before this haven't had the budgets, the right people, and haven't had the right mindset. We and Legendary want to make a great film, an event picture, big-budget picture, that is a great stand-alone, fantasy-based movie that is good for you regardless of whether you're familiar with the Warcraft universe."

With the Draenei out of the bag, the news sites have taken some time to reacquaint themselves with the new corners of Azeroth. From the Gamespot hands-on report: "To navigate these vast new areas, the expansion will add flying mounts, such as winged dragonlike characters that can run along the ground even more quickly than the fastest epic mounts in the game and also take to the air at any time and fly anywhere. Though you'll need to have a character at level 70 to get your own flying mount, you'll enjoy increased freedom of movement--and apparently, Blizzard's content team is also designing out-of-the-way pockets of content and monster camps to be discovered by adventurous players who don't mind exploring the new areas." More impressions below if you Read More.

Now.Imperfect writes "The New York Times is reporting that Blizzard has slated the Draenei to be the new Alliance race in the up-and-coming Burning Crusade expansion for World of Warcraft. The article also states that E3 visitors will also be able to test the new flying mount."

Via 1up, information from Producer Shane Dabiri on the future of the World of Warcraft service. He offers up details on the new server setups, new server sites, and the much-anticipated character transfer service. From the article: "Scheduled to go live this summer, this feature will allow players to move their characters, within certain restrictions, to a realm of their choosing. This means that player's will now be able to join their friends on other realms without the need to wait for a pre-set mass realm transfer. In addition, this will also contribute to a balancing of the player load from realm to realm, which again is a specific way for us to reduce realm queues and lag. We know that many player's are eager for this service to be implemented, so we'll share further details as soon as more information becomes available. "

Kotaku is running a piece by Wagner James Au, discussing the place World of Warcraft has in 'The Axis of Evil'. From the article: "Then again, there's little reason to think the ban was enforced much at all. Veteran WoW players tell me they often raid with folks who say they are Coalition troops in Iraq who've cleverly hacked around military firewalls to log in. And while it's doubtful that anyone but Kim Jung-Il and his geek cronies could log into World of Warcraft from North Korea, there's still an embargo on Iran."

kukyfrope writes "We all know World of Warcraft is insanely popular. In fact, it's reached the point where mainstream publications like Time Magazine have taken notice. Time has honored Blizzard's Rob Pardo by selecting him for the 2006 Time 100 List of 'men and women whose power, talent or moral example is transforming our world.'"

alphaneutrino writes to mention a C|Net article discussing some of the recent problems the World of Warcraft playerbase has experienced. From the article: "'Being a system administrator myself, I have some understanding of what goes on in a corporate data center,' said Evgeny Krevets, a sometimes-frustrated WoW player. 'I don't know Blizzard's system setup. What I do know is that if I kept performing 'urgent maintenance' and taking the service down without warning for eight-hour periods, I would be out of a job.' Blizzard blames some of the problems--such as the disconnection, for several hours on Friday, of players linked to several servers--on AT&T, its network provider. (AT&T did not respond to a request for comment.) "

Eurogamer reports that Blizzard is once again clearing house, and this time they mean business. From the article: "Blizzard has banned more than 5400 World of Warcraft players from the game for good as part of plans to clamp down on gold farming and cheating in general. A further 10,700 accounts have been suspended for 'participating in activities that violate the game's Terms of Use, including using third-party programs to farm gold and items.'"