Comment How can this ever hurt Google ? (Score 1) 226
The headline in the original article is misguided.
* First of all, just because they have a different way of ranking, it does not mean Google's revenue's or popularity are suddenly going to fall. Do consumers care where Google falls in some agency's new ranking system ?
* Here is a better metric for for-profit companies: Revenue per user per month. That is what really matters for the bottomline. Even I visit the search page for 5 seconds, if I clicked on that ad to get away from Google, its better than spending 30 mins playing chess at Yahoo. A search engine has both enormous number of users as well as decent revenue per user. And its a better test for comparing business models across companies.
* Ranking web-sites is a multi-dimensional issue. Different types of sites require different metrics. Time per visit or user makes lot of sense for video sites. Number of searches makes sense for search engines. Number of transactions per user or per day makes sense for marketplaces like eBay. So just approaching this using a single metric is not going to work across the internet, especially where revenue is concerned.
* First of all, just because they have a different way of ranking, it does not mean Google's revenue's or popularity are suddenly going to fall. Do consumers care where Google falls in some agency's new ranking system ?
* Here is a better metric for for-profit companies: Revenue per user per month. That is what really matters for the bottomline. Even I visit the search page for 5 seconds, if I clicked on that ad to get away from Google, its better than spending 30 mins playing chess at Yahoo. A search engine has both enormous number of users as well as decent revenue per user. And its a better test for comparing business models across companies.
* Ranking web-sites is a multi-dimensional issue. Different types of sites require different metrics. Time per visit or user makes lot of sense for video sites. Number of searches makes sense for search engines. Number of transactions per user or per day makes sense for marketplaces like eBay. So just approaching this using a single metric is not going to work across the internet, especially where revenue is concerned.
