I don't care. The dude proposed something, it is up to him to figure out. Because if we are just proposing stuff without cheeking the feasibility, then I propose world peace.
He can go and advocate with corporations and try to explain to then what benefits they will be getting from switching to their kernel. So far all the benefits I have seen personally were pretty nebulous and I would invest exactly $0 into such project. But may be they manage to convince corporations, I don't know,