It's basically paying Apple to develop apps for their platform.
And you used to do that - this isn't new - you had to pay for SDKs and other things in order to do software development.
The deep difference is that while the development tools from the platform maker were products in their own right that cost money, there was no barrier, legal or technical, to using different tools by another vendor. E.g. Borland for a long time had competitive "SDKs" (they were not called like that yet) for Microsoft OS, and one could use these tools and not pay Microsoft anything (other than the OS licensing fee for using the OS, like any user).
Likewise, for the UNIXes, the GNU project developed competitive "SDKs" for a large swath of them, and again allowed developing for these UNIXes without paying anything extra.
Apple's fee is not likewise a fee for a product that one can choose to use or not. It is mandatory, or don't develop/distribute your apps for the platform.
We have something very much like the Stockholm system in Luxembourg. The subscription is 2 EUR for a day, 5 EUR for three days or 18 EUR per year. The free period per rental is 30 min (smaller city...), which resets 3 min after you return the bike IIRC (you can get a new free 30 min rental 3 min after returning the previous one). The bikes started non-electric but are now electric, with negligible price change. Beyond the 30 min, it is 1 EUR/h with a maximum of 5 EUR up to 24h.
To avoid the Amsterdam white bicycle scenario, there is electronic accounting of who takes what bike when... if a bike is not returned within 24h, the cost is 150 EUR.
All your files have been destroyed (sorry). Paul.