The whole anti-virus industry seems like an artificial market. I wonder if they privately throw fits every time Microsoft releases patches to close potential security holes too. I mean, extending the argument, doesn't a more secure base system minimize the need for the full time, bloated nanny programs most of these companies provide; thus eroding their market share similarly? Those dirty bastards!
It's not all puppies and kittens. When I asked my wife for my gray towel, she looked at me quite puzzled. It was shortly thereafter that the mystery of why her husband was using a purple towel was solved.
Yeah, you're right. The name is the biggest obstacle to that working out. How silly of me.
Apple already has a proven distribution method in place and a range of devices to play that content back (iPod, AppleTV, etc). Is it really that far off to think they might consider becoming an end to end provider and include exclusive content that they produce themselves?