is exactly the reason that I have all alerts silenced on my phone. I support the concept of Amber alerts, but when there are 20 different colored alerts all operating under the same umbrella, and when non-custodial parent issues get lumped under the same umbrella as "child snatched from the playground", I just don't want to hear about it anymore.
But it points out an issue that should be addressed. If I lived in an area with tornados or flash floods, I want a warning - but I don't want a warning aimed at people 10 miles away. We need to move away from the broadcast radio mindset, and into a "We know where you are, we know where and what the hazard is, we're going to inform the people who need to know about this".
I live in Phoenix, which has some summer thunderstorms, some quite spectacular. It's not uncommon for the NWS to issue a "flash flood advisory" covering 100 square miles. Frankly, I live on a rise 100' above the lowlands; if I have to worry about a flash flood, then I'm terribly late in building an ark. The County has weather stations in an array all over the city; the County has topographic maps and historical data about where water likes to go in heavy rains. Marrying those two to decide which ravines are going to (or are getting) filled should be easily do-able, as is notifying people in danger from those specific ravines. I want that alert, not the "sometime today it's possible that a thunderstorm will fill a ravine somewhere in the county" alert.