SK planet DMP Description
SKP DMP stands out as Korea's leading Data Management Platform, facilitating corporate marketing efforts by effectively harnessing the service user data from SK Group. It sources non-identifying information from over 94% of SK Group's subsidiaries, including notable names like SK Telecom, SK Broadband, STOA, and SKP. The platform boasts an impressive collection of 130 million Advertising IDs and cookie IDs, capturing user behavior across a wide range of services, from e-commerce to mobile broadcasting. By ensuring the acquisition of reliable and secure data directly from the exclusive DMP ICT family, which has direct access to SK Group's data, SKP DMP maintains a strong competitive edge. Additionally, the demographic and behavioral data is meticulously categorized based on Audience segments and tailored to fit the local market, greatly enhancing its effectiveness for marketing initiatives. This careful reorganization of data not only boosts its applicability but also empowers businesses to make informed decisions.
SK planet DMP Alternatives
Plauti brings native data quality to Salesforce and Microsoft Dynamics 365 CE, giving teams the confidence to automate, report, and run AI on records they can actually trust. Nothing is exported to outside servers: everything runs inside your own CRM, and your admins keep full control without filing a single IT ticket.
Data quality with Plauti covers the whole record lifecycle:
Get a live view of data health across every object (table) and field, so the whole team works from one accurate picture
Bulk-clean existing duplicates, standardize formatting, and validate emails, phone numbers, and addresses
Stop bad records before they land, whether they come in through manual entry, imports, the API, or AI tools like Agentforce and Copilot
Put clean data to work right away: route it, distribute it downstream, and let AI act on records it can rely on
Because it's built directly on Salesforce and Dynamics 365 CE architecture, Plauti inherits your existing permissions and security setup. There's no separate login to manage, no delay syncing data between systems, and no compliance blind spots.
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Your data warehouse is your source for truth about customer data. Hightouch syncs these data to the tools your business relies on. Your sales, marketing, customer success and customer service teams will have a 360@ view on the customer through the tools they trust. Eliminate tedious data requests. Hightouch operationalizes data warehouses to make analytics real. Better data can drive growth. Personalized campaigns can be run across all channels, including email, push, ads, and social media. You don't need engineering favors to iterate. Improved data can increase revenue. Target leads with custom PQL or MQL models. Sync one view of the customer with your CRM. Better data will prevent churn. Your CS CRMs should have a 360-degree view of your customers. You can use customer data to identify customers at risk. Your data warehouse contains all of your data. Analytics is just the beginning. Hightouch makes your data warehouse operational by empowering you with SQL to sync data to any SaaS platform.
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Simpli.fi
Our premier product, the Simpli.fi Programmatic Marketing Platform, facilitates the effective acquisition of precisely-targeted impressions across various real-time bidding (RTB) ad exchanges. Utilizing Simpli.fi, programmatic marketers are empowered to leverage unstructured data, thereby unlocking endless potential for both display and mobile advertising. The platform allows marketers to precisely target, optimize, and analyze display campaigns down to individual data elements, mirroring the capabilities available to local advertisers in pay-for-performance search, which enhances precision and reduces inefficiencies. Distinctively, Simpli.fi stands out as the sole programmatic marketing solution specifically designed for unstructured data. In contrast to many competitors who rely on generic technology sourced from third parties, Simpli.fi is committed to creating its own proprietary technologies tailored for unstructured data applications. Additionally, Simpli.fi encompasses a comprehensive suite including DSP, DMP, and SSP functionalities, making it a versatile choice for marketers. As a result, users benefit from a more integrated and streamlined approach to their programmatic marketing efforts.
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1plusX
Our data management platform gives publishers the power to make precise first-party data-driven decisions for real-time, accurate audience targeting and reach. No gut feeling-based actions. We collate, enhance and optimize our customer's first-party data in a privacy-safe and secure way to unlock its full potential.
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Integrations
Company Details
Company:
SK planet
Year Founded:
2011
Headquarters:
South Korea
Website:
www.skpdmp.com/main.php
Media
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Product Details
Platforms
Web-Based
Customer Support
Business Hours
Online Support
SK planet DMP Features and Options
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