Nielsen Marketing Mix Modeling Description
Nielsen's Marketing Mix Modeling allows clients to evaluate the effectiveness of their expenditures, gain insights into successful strategies, and fine-tune their marketing budgets accordingly. By utilizing top-tier performance models that offer comprehensive data coverage and detail, it addresses essential marketing inquiries, empowering you to make informed choices for your ongoing and upcoming marketing strategies. Enhance the effectiveness of your marketing initiatives with unparalleled reach across various platforms and devices. Within weeks, you can analyze marketing ROI insights thanks to our automated and integrated framework. Additionally, refine your marketing approach through tailored simulations that assist you in strategizing for future campaigns, ultimately driving better results and maximizing your overall marketing efficiency.
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Its powerful automation and integration tools simplify the process of creating and managing campaign URLs, and empowers marketers to take control of their campaign data while saving a ton of time.
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Semrush
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Demandbase
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Integrations
No Integrations at this time
Company Details
Company:
Nielsen
Headquarters:
United States
Website:
www.nielsen.com/solutions/marketing-optimization/marketing-mix-modeling/
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Product Details
Platforms
Web-Based
Customer Support
Online Support
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