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features
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Description

By leveraging real-time insights and swift adaptability, we offer tailored marketing solutions for consumer packaged goods (CPG) that unravel shopper behavior and enhance consumer connections, all on an unmatched scale. It is essential to pinpoint your target audience and the optimal channels for conveying your message effectively. Understanding your audience is crucial before crafting your communication strategy. Utilize our bespoke or syndicated segments to better engage with your shoppers. Gain valuable insights through thorough analysis of shopper data to deepen your understanding of different demographics. This is where our team of data experts shines. Our analytical tools deliver remarkably accurate insights derived from extensive consumer data, ensuring that your messages are highly personalized. Create customized communications that convert casual shoppers into loyal buyers and enthusiastic brand advocates. Whether your goal is to enter a new market or strengthen loyalty among existing customers, we are committed to helping you deliver relevant and compelling messages that resonate deeply. In the ever-evolving landscape of consumer preferences, adaptability in your marketing strategy is key to sustained success.

Description

Granify enhances the shopping journey for major retailers by ensuring that customers receive the most relevant messages precisely when they need them. By leveraging advanced big data analytics and machine learning, Granify effectively boosts revenue by pinpointing potential buyers who might otherwise abandon their carts and persuading them to complete their purchases. The core of Granify's technology, known as the Granify Brain, acts as a sophisticated decision-making engine, continuously evaluating over 20 billion sessions it has previously optimized. This engine identifies specific instances where the likelihood of conversion can be improved for each individual session. Granify employs meticulously curated product highlights and tailored personalization techniques to engage shoppers at just the right moment. A message is only delivered when it statistically enhances the chance of a sale. Furthermore, the Brain meticulously assesses the outcome of each shopping session. With every interaction, Granify's intelligence grows, ultimately leading to a more profitable website for retailers. As a result, retailers can expect not only an increase in sales but also a deeper understanding of their customers' behaviors and preferences.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

No images available

Screenshots View All

Integrations

AdQuick Yes 
Cadent Yes 
Databricks Yes 
LiveRamp Yes 
The Trade Desk Yes 

Integrations

AdQuick No 
Cadent No 
Databricks No 
LiveRamp No 
The Trade Desk No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Catalina

Founded

1983

Country

United States

Website

www.catalina.com

Vendor Details

Company Name

Granify

Founded

2011

Country

Canada

Website

www.granify.com

Product Features

Audience Intelligence

AI / Machine Learning No 
Audience Segmentation No 
Competitive Intelligence No 
Content Tracking No 
Data Visualization No 
Data-Driven Insights No 
Filters / Search No 
Image Recognition No 
Sentiment Analysis No 
Social Listening No 
Social Media Analytics No 
Trend Tracking No 

CPG

Customer Management No 
Electronic Data Interchange No 
Financial Accounting No 
Forecast / Demand Planning No 
Inventory Management No 
Lot Tracking No 
Pricing Management No 
Shopper Marketing No 
Trade Promotion No 

Product Features

eCommerce Personalization

A/B Testing No 
Abandoned Cart Email No 
Dynamic Pricing No 
Offers & Discounts Notifications No 
Personalized Site Navigation No 
Product Recommendations No 
Reporting / Analytics No 
Social Insights No 

Alternatives

CE Vision Reviews

CE Vision

Consumer Edge

Alternatives