Alternatives to YouGov

Annually, we conduct surveys with over a million individuals worldwide, enabling businesses to swiftly grasp evolving consumer trends. Our user-friendly platform is tailored for busy teams, facilitating the extraction of essential information, customized analysis, and seamless sharing. Identify your ideal customer using more than 250,000 profiling metrics. Utilize question charts to gain insights into the thoughts, emotions, and actions of your audience. Aggregate data and visualizations to craft a compelling narrative for your team. Combine various data points for comprehensive analysis and deeper understanding. Access unparalleled insights into consumer behavior through survey results that capture the perspectives, interests, and actions of billions of individuals globally. We consistently pose the same survey questions across different regions, allowing for detailed insights into local markets while also providing a broader global perspective. Discover what consumers genuinely think about your brand and its competitors, gaining valuable insights into industry leaders and their market positions. This holistic approach ensures that businesses can navigate the complexities of consumer perception effectively.

Audiense identifies and understands any audience that matters to you, no matter how specific/unique it is. You can create reports effortlessly using filter options such as demographics, user profiles, affinities and job roles, obtaining highly personalised audiences and segments. Then you'll be able to make better marketing decisions, adapt your targeting strategies, improve relevancy and drive high-performance campaigns at scale. What are the problems we trying to help with? - Traditional consumer research is time-consuming, static and expensive - We make it possible to get social data to become a part of the strategy - Personalisation and brand strategy are now very tactical at the expense of performance marketing What makes Audiense unique Our Audiense Insights platform create the segments within the audiences based on interconnections between people (“Who knows who”). Audiense can infer the shared interests and affinities between consumers thanks to how those connections are created between them (“How they know each other”). Audiense unique social consumer segmentation provides a great data foundation for Persona development, understanding the audiences that matter most or finding new audience opportunities.

Discuss.io is a smart platform that allows global brands and agencies to plan, execute, and share qualitative research conversations at scale. We assist enterprise market researchers, UX specialists, product managers, sales professionals and brand managers in accelerating consumer conversations and streamlining the workflow. Key features include live video interviews and mobile screen sharing, interactive whiteboards and powerful tagging. You can quickly create highlights reels that highlight key moments and save hours of video. We offer a wide range of market research services, including moderation, human translations, recruiting, and program management through our marketplace.

MRI-Simmons stands out as a premier source of actionable insights regarding American consumers, providing extensive data on their attitudes, behaviors, and media consumption patterns. This consumer insights and activation platform shapes marketing strategies while simplifying data application to enhance business outcomes. With features like user-friendly navigation, interactive charts for effective visual storytelling, and collaborative reports and dashboards, MRI-Simmons promotes teamwork and data sharing. It empowers users through self-service activation, enabling the targeting of audiences across various data management, demand-side, supply-side platforms, or addressable media. The USA study conducted by MRI-Simmons is a nationally representative survey that uncovers critical insights into consumer preferences and behaviors. By utilizing address-based probabilistic sampling, the study tracks real individuals randomly selected to mirror the U.S. population, ensuring that the insights gleaned are both stable and reflective of the American consumer landscape. This rigorous methodological framework not only enhances the reliability of the data but also allows businesses to tailor their strategies more effectively to meet consumer needs.

Enhance your competitive advantage by leveraging agile consumer insights. Our advanced platform caters specifically to innovative brands, enabling them to thrive in today's market. Kantar Marketplace serves as an automated market research solution tailored for insights experts, marketing professionals, and agencies eager to experiment, learn, and accelerate their progress. This unique platform stands out as the only market research tool with independently validated capabilities that accurately forecast sales and brand expansion. Quickly obtain answers to your critical inquiries through proven automated research solutions crafted to meet the highest quality standards. Select from a comprehensive range of modular offerings, including surveys, reports, and data, allowing you to conduct your own market research or leverage Kantar’s specialized services. Gain access to global insights with solutions available in 70 countries, continually expanding to meet client needs. With dedicated local support and account management, rest assured knowing you have assistance whenever needed. As the world’s foremost data, insights, and consulting company, Kantar is committed to helping clients understand consumer behavior and drive growth effectively. Our expertise empowers brands to navigate the complexities of the market landscape with confidence and clarity.

Electric Twin is an innovative platform that utilizes AI to simulate synthetic audiences by constructing virtual populations based on actual data, enabling teams to swiftly forecast the thoughts, behaviors, and responses of target consumers concerning products, messages, campaigns, and strategic inquiries without the need for conventional surveys or focus groups. By integrating advanced language models, machine learning techniques, and insights from social science, it generates intricate synthetic personas that authentically reflect real-world demographics, allowing for rapid queries that yield insights with statistical accuracy akin to traditional research methods, often achieving results in mere seconds rather than the weeks typically required. This capability empowers organizations to evaluate marketing copy, product concepts, campaigns, and market hypotheses, facilitating quick iterations across various segments and enabling them to investigate responses from diverse demographic groups, ultimately expediting insights that would otherwise necessitate expensive and time-consuming field studies. Consequently, Electric Twin not only enhances decision-making efficiency but also reduces research costs, making it an invaluable tool for businesses aiming to stay ahead in a competitive landscape.

Deepsona uses AI-generated synthetic personas to simulate consumer behaviour and predict market outcomes. Instead of traditional surveys and focus groups, the platform creates lifelike synthetic audiences based on behavioural science models and demographic data to evaluate product concepts, pricing strategies and messaging effectiveness. Deepsona generates multi-trait AI personas that respond to prompts about products, features, and positioning - producing sentiment analysis and conversion predictions before real market exposure. Built for product teams and marketers who need predictive consumer insights without the time and cost overhead of traditional research methods. The platform runs concept validation, message testing and market acceptance simulations through a unified workflow. Each simulation produces behavioural data on what resonates with target audiences, helping teams make go-to-market decisions based on predictive modeling rather than guesswork.

Our leading platform provides continuous tracking of 16 essential brand health metrics, delivering advanced, in-depth insights to enhance your brand development. This tool assists in analyzing and comparing your performance against your objectives, rivals, and the broader market through daily brand assessments. With over 15 years of historical data that refreshes each day, you can identify trends, achievements, and potential opportunities. Evaluate your performance in relation to your primary competitors and quickly respond to shifts in how your brand is perceived. YouGov BrandIndex not only supplies over 15 years of historical brand insights but is also a part of our continuously expanding repository of interconnected intelligence. By monitoring your brand health with YouGov BrandIndex, you can seamlessly integrate with YouGov's other services for a comprehensive understanding of your audience, enabling you to strategize effectively, investigate online behaviors, launch campaigns, and more. This persistent access to daily data in our brand tracking platform empowers you to notice changes as they happen, ensuring you stay ahead in the competitive landscape. Ultimately, an informed strategy leads to sustainable growth and enhanced brand loyalty.

Gather survey feedback from a global audience in just minutes. With SurveyMonkey Audience, you can effortlessly identify the perfect respondents for your market research needs. Whether you're conducting a simple poll or engaging in comprehensive market analysis, this tool provides a streamlined approach to connect with your target market. Incorporate screening questions within your survey to ensure you engage the appropriate participants, or specify key demographics such as age, gender, job role, location, and more that are essential to your research objectives. You can utilize our pre-designed survey templates or craft your own to assess brand performance, monitor market shifts, and gain insights into consumer behavior—focusing on what matters most to your business. Collect valuable feedback and receive immediate results to enhance your strategies. Additionally, leverage our analytical tools, which include options for custom reporting, filtering, and cross-tabulation, to extract insights that promote informed decision-making. You have the flexibility to choose respondents from our exclusive panel or engage with partner panels that uphold the highest quality standards for reliable research outcomes. This comprehensive approach ensures that your market research is both efficient and effective, empowering you to make data-driven decisions.

CMNTY Platform is an intuitive online research platform that marketers and insight professionals use to create project-based and continuous insight communities. CMNTY's services and platform include panel recruitment, qual, quant research activities and moderation, AI-powered analysis and reporting. The CMNTY Platform combines a variety qualitative and quantitative research methods into a single software platform. CMNTY supports both short-term projects as well as continuous insights communities. You can launch your project in a matter of hours and receive actionable insights within days or weeks. Get a 360-degree view and continuous, in-depth understanding about your target audience. Give your client or business department actionable insights that help them make better informed decisions.

Instantly find out what your audience reads and watches. Don't waste your time on tedious research or expensive surveys. SparkToro helps you identify your customers' most influential sources and hidden gems so that you can reach them where it is. SparkToro crawls millions of social media profiles and web profiles to find data about any online audience.

We identify potential research participants through the largest collection of data on human behavior ever assembled. Our recruitment sample is derived from highly detailed insights regarding user behavior across social media platforms and 10 million other interconnected websites. This approach to Behavioral Recruitment enables us to access a pool of participants that is 100 times larger than any existing global market research panels. We can pinpoint individuals who perfectly align with your specified criteria from a vast population of three billion across more than 190 countries. The participants we provide will be motivated and actively involved in your online qualitative and quantitative research endeavors. They are eager to engage in research opportunities and enthusiastic about discussing topics they find intriguing. Regardless of whether you're conducting qualitative studies, quantitative analyses, focus groups, continuous communities, surveys, or performing consumer or UX testing, we are capable of sourcing the most suitable participants for your projects. Additionally, our unique methodology ensures that you receive a diverse and representative sample tailored to your exact needs.

Forsta is an exceptionally powerful, adaptable, interconnected, and trustworthy platform for experience and research technology. It seamlessly bridges gaps between methodologies and data sources, uniting all aspects of human experience. If valuable insights are present, they can be quantified. You can harness customizable surveys to extract insights from a wide range of audiences, whether they are small teams or vast global communities. Gather the necessary data from any interaction or channel, as Forsta is equipped with comprehensive tools designed to enhance your data quality and provide profound insights. This enables you to advance your business effectively. In addition to customizable surveys, moderated online discussions are available to gain insights from diverse audiences, ensuring that no perspective is overlooked. Consolidate all your data into a single platform, allowing you to uncover the narratives behind the numbers. Leverage sophisticated analytics tools to examine, categorize, and filter the information in a manner that leads you directly to the solutions you seek, making the process more efficient and effective.

In order to thrive and secure a competitive edge in the fast-changing landscape of today's economy, brands must adopt a nimble strategy for market research. Conventional research firms tend to be prohibitively expensive and operate at a sluggish pace, while DIY tools often fail to provide the level of insight required for confident decision-making. This gap in the market led GutCheck to innovate agile market research over ten years ago, earning the trust of the world's most forward-thinking and successful brands to guide their growth strategies and essential business choices. Our distinct agile methodology prioritizes both swiftness and thoroughness, enabling us to extract profound research insights and deliver actionable guidance at the rapid pace necessary for our clients to identify their ideal audience, seize growth prospects, enhance their market presence, and optimize revenue streams. As a result, brands that partner with us can confidently navigate their business landscape and make informed decisions that drive success.

Data-driven insights provide advantages for everyone, whether you're engaged in market analysis, surveying, academic research, or trying to gain deeper insights into your advertising effectiveness and brand awareness. Lucid offers insightful solutions, drawing from the opinions of real individuals. This is made possible through the Lucid Marketplace, which connects users directly to some of the most reputable sample providers in the industry, enabling access to millions of potential survey participants. Various entities, including agencies, brands, and research firms, utilize the Lucid Marketplace for comprehensive market assessments. Discover the performance of your marketing efforts and analyze how your creative materials and placements influence brand perception. Understand how your target demographic reacts to your advertisements, allowing you to make informed adjustments as necessary. Engage online audiences for your research needs, while Lucid’s adaptable solutions simplify the process of reaching individuals within specific demographics. Additionally, data acquired from our Marketplace can be submitted for Institutional Review Board (IRB) approval, ensuring ethical standards are met in research initiatives. This comprehensive approach empowers organizations to make strategic decisions based on reliable data.

Q ONE is an effective and user-friendly market research platform that provides a seamless link between your research panel and the acquisition of valuable insights. Our comprehensive platform is designed to assist research firms in enhancing their business performance, visibility, and efficiency by automating processes related to panel management, project management, and data collection workflows. Envision a scenario where your attention is solely on executing more projects at a quicker pace, providing results to your clients, and expanding your project intake, while Q ONE manages all the details for you. By automating every element of panel management and data collection, you can boost productivity, dependability, and overall performance, ensuring that your research capabilities are not only efficient but also highly effective. With Q ONE, you can transform the way you approach market research, allowing you to focus on innovation and growth.

Choose the ideal sample from a staggering 10 million daily consumer paths, allowing you to observe real-time behaviors such as individuals visiting Nike locations in New York, placing DoorDash orders before 2:00 p.m., shopping at Walmart over the next three months, owning iPhones with Verizon Wireless, and utilizing both Amazon and Target apps. The typical market research panels often fall victim to fraudulent activities, which is unacceptable; hence, we ensure the authenticity of every panelist through a first-party panel, behavioral validation, single account per device safeguards, and verified consumer details at the time of sign-up. Our commitment to rapid research is evident, as we can deliver results with a remarkable 50% response rate within just 24 hours. Our panelists are compensated in cash and are eager to participate, ensuring high engagement. Quality should never be compromised, and with the largest and most esteemed panel in the nation, we excel in representing Millennials, Hispanics, and African-Americans. Rest assured, we are here to meet your research needs effortlessly. You can have confidence in our processes and the insights we provide.

We diligently seek out consumers, industry experts, and elusive demographics to join our research panels, cultivating reliable, long-lasting connections with them. In an era increasingly focused on privacy and authenticity, only Dynata possesses the capability to provide the genuine perspectives of individuals on a large scale to market researchers, advertisers, and marketers. With high-quality data serving as the foundation for valuable insights, an increasing number of businesses worldwide can access the competitive edge required to innovate, expand, and thrive. These insights help organizations stay ahead of evolving consumer behaviors and trends, enabling them to discern which shifts are fleeting and which may have lasting impacts. By utilizing actionable insights across three crucial domains, companies can develop effective advertising strategies that adapt to the current climate of uncertainty. In doing so, they not only enhance their marketing efforts but also foster deeper connections with their target audiences.

KPI6 is a Software as a Service Suite that brands and media agencies use to understand their customers, identify their needs, define segments of their audience, and develop marketing strategies. It analyzes a variety of user-generated content as well as unsolicited sources such social and web panels, open data, and online reviews to provide critical strategic insights that a company needs in order to drive innovation, opportunity evaluation, strategic planning, segmentation and creative development. Each person has unique characteristics that can benefit a brand or an industry. These traits can be a great asset to your company. Your leaders should spend their time on strategic planning and management and not on interpreting conversations or building user profiles. Your organization requires custom solutions that do the work and carry out the research.

Cint operates the world’s largest research marketplace, enabling businesses to connect their surveys with millions of respondents worldwide through the Cint Exchange platform. It provides seamless access to over 800 integrated supply partners spanning 130 countries, delivering fast and reliable survey responses. With over 200 million completed surveys each year, Cint offers extensive reach and audience diversity for market research, media measurement, and other data-driven needs. The platform’s advanced technology matches research projects with the most relevant respondents, ensuring high-quality data collection. Trusted by thousands of leading companies, Cint supports both broad insights and highly targeted audience segments. Users benefit from robust tools to manage and optimize their research campaigns at scale. Cint’s marketplace fosters efficiency by simplifying access to global panels and streamlining the survey process. Whether for consumer insights or academic research, Cint is a comprehensive solution for collecting accurate and actionable data.

Great Question is used by researchers, designers, product managers, marketers, and marketers to create panels, schedule interviews, share insights, and send incentives. You can quickly build a network of customers to answer your great question. To find the perfect match, import, invite, filter. Use our research calendar to schedule interviews or integrate your data. In minutes, you can launch prototype tests and surveys. With tags, clips, highlights and results, you can transform survey results and interviews into consumable reports. Share your insights for everyone to see. To truly understand your customers and get their feedback on the work you are doing, it is essential to build something truly special. Today's companies don't have the systems and processes in place to make customer research an integral part of their decision-making process. We are a small, but powerful team of product managers, engineers, entrepreneurs, and designers.

Discover key trends that are essential for your business. Azira’s data intelligence empowers operational leaders and analysts to evaluate trade areas, recognize consumer behaviors, and gain valuable insights into competitor activities. Marketers and advertisers seeking to enhance campaign success will find Azira’s data instrumental in audience curation through act-alike modeling, brand affinity, demographics, and other factors. With the ability to launch omnichannel campaigns through smooth integrations with the largest ad-serving platforms, you can effectively track and measure ROI both online and offline. This comprehensive approach not only enhances your marketing strategy but also positions your business for sustained growth in a competitive landscape.

Experience qualitative feedback like never before, with remarkable speed, extensive reach, and profound insights. Utilizing video feedback, you can gain a deeper comprehension of your customers while fostering empathy through agile qualitative insights on a larger scale. Stay attuned to the constantly evolving behaviors and attitudes of key individuals who impact your business, enabling you to inspire action and make informed decisions. Agile Qual is the most effective method for developing a strong empathetic connection to your organization. Our effectiveness is not just a claim; we have been recognized as the leading company in the Greenbook Research Industry Trends Report, the authoritative guide for consumer insights. Transform your qualitative research into an agile process through video feedback. This innovative approach allows you to obtain the nuanced understanding you seek from your most valued audiences, significantly reducing the time and expense associated with traditional focus groups and interviews. You can engage participants from across the globe using a series of questions that they can answer through self-recorded videos, enhancing both accessibility and reach in your research efforts. This method not only streamlines the feedback process but also enriches the quality of insights gained.

Userlytics is a state-of-the-art user testing platform that allows users to quickly run user experience test on any digital asset (sites or apps, prototypes, competitor assets or more) from any device. Userlytics is the only platform that records the screen, audio, and webcam of participants. It also allows unlimited annotations, highlight reels and users/admins to be added. Userlytics also offers card sorting and tree testing, full audio transcriptions and branching logic. It also has dedicated account managers, quality assurance teams, and dedicated account managers to ensure that every result is excellent. You can give Userlytics an opportunity. Create a test with a participant for free in just minutes using code ONEFREE. You will get the results within hours.

You can get instant insights from your target audience without spending a lot of money on marketing. PickFu is an online platform that allows you to do your own consumer research. You can quickly gather hundreds of opinions from people who are most important to your business in just minutes. Outside voices can provide valuable perspectives and clarity when you are close to a project. You can instantly access the people you want to attract, and learn their perspective. Do not wait for weeks to get answers. You can act immediately on the information you have gathered with our ready-made panel of respondents.

Corus provides an all-in-one platform that seamlessly transitions you from tailored insights to stunning reports. You can work alongside your team, or ours, to create the ideal survey that meets your specific insight requirements. Distribute your survey to a focused audience from our extensive global panel of 130 million individuals, or utilize your own exclusive audience. Analyze your response data through visually appealing charts, user-friendly crosstabs, and advanced AI-driven significance testing. Finally, you can publish and disseminate your results as an interactive digital microsite, or conveniently export your findings to PowerPoint with charts in native Excel format, ensuring your data is both accessible and visually engaging for any audience. This flexibility allows for dynamic presentations that cater to various stakeholders.

Enhance the effectiveness of your advertisements by actively engaging with your audience throughout the entire ad creation process. Identify the most compelling concept from your ideas and, through continuous testing, refine it into something indispensable for your audience. Gain a comprehensive understanding of how to elevate your brand through targeted digital campaigns. Leverage audience insights and behavioral analytics derived from ads explored within social media settings. Initiating this process is simple; our validated approaches provide you with anticipatory consumer feedback during the advertising and innovation development phases. Enjoy the benefits of immediate results, as we connect you with the audiences that matter and deliver actionable insights in real-time, with comprehensive outcomes available in just six hours. Utilize these findings effectively by comparing them with historical data and pertinent benchmarks, allowing you to implement significant enhancements to your advertising and innovative strategies. The journey to transforming your work begins with reliable insights, which you can acquire from the leading consumer insights platform available today, ensuring that you always stay ahead of the competition. By making data-driven decisions, you’ll foster a deeper connection with your audience.

Wynter is an efficient on-demand market research platform tailored for B2B companies. It swiftly delivers insights on your target audience’s opinions, needs, and desires, far quicker than traditional methods. Offering market and brand surveys, ICP research, and message testing, Wynter operates through a self-serve platform, providing results in less than 48 hours. Specializing in qualitative B2B insights, Wynter ensures fast completion of tests and surveys with participants verified via LinkedIn profiles and corporate emails. The platform allows easy, on-demand research initiation and immediate summaries. Wynter helps identify your ICP’s pain points, enhance your marketing strategies, and create impactful messaging.

GetWhy is an innovative platform driven by generative AI that seamlessly transforms research inquiries into practical qualitative insights, utilizing video interviews and providing results of agency-level caliber in mere hours instead of the customary weeks. Starting with a straightforward prompt, GetWhy’s AI system crafts and initiates research studies, enlists participants from its extensive global panel, conducts think-aloud interviews, and processes responses through transcription, sentiment analysis, and synthesis of crucial insights. It leverages a comprehensive knowledge repository of over 250,000 qualitative sessions to quickly reveal quotes, trends, and themes with remarkable thoroughness. This platform empowers teams to act swiftly, cultivate deep empathy, and implement strategies with accuracy across various domains such as research, concept development, messaging, and customer experience projects, facilitating the transformation of consumer behavior understanding into systematic and scalable decision-making processes. By streamlining the research process, GetWhy enhances the ability of organizations to adapt to market demands rapidly and effectively.

Qatalyst, an Integrated User Research Platform with Insights Artificial Intelligence, allows you to easily conduct moderated user research. Unmoderated and task based research across Concepts Prototypes and Live Applications – 6x faster. Qatalyst’s global panel of 80+ million respondents gives you access to a wide audience with the click of a single button, making the research process agile. Qatalyst’s Insights AI Platform integrates technologies such as Facial Coding and Eye Tracking with Voice AI and Generative AI. This allows teams to gain unbiased insights, and empowers them to create human-centric experiences based on continuous user feedback.

MarketChorus offers insights through social media to help you understand your audiences and content. Monitor the evolution of content trends and understand what your customers (donors, readers etc.) are reading. What are your buyers (donors, readers, etc.) reading? Who are they following? And who is influencing them to take action? Automate content discovery. Analyze engagement, trends and competition. Find out who is liking, commenting, and sharing content on social media that is relevant to your company. Monitor brand mentions and identify emerging trends.

Gain quick access to high-quality participants or earn income by taking part in research studies. Tap into our extensive audience of over 1.5 million quality participants, allowing you to target individuals based on profession, location, demographics, or any specific criteria you prefer. You can recruit research participants in just a matter of hours instead of weeks, offering a fast, affordable, and flexible solution where you only pay for completed sessions. Uncover your ultimate resource for managing participants efficiently by easily recruiting your own users with customizable tags, filters, and email templates. Additionally, you can automatically monitor participants' research history to select the most suitable candidates for each study. Build your participant panel seamlessly using CSV uploads or your tailored opt-in forms. Engage with users today, and experience our remarkable speed. Signing up is free, and you'll receive your first three recruited participants at no cost. We serve as a bridge between researchers and participants, giving you access to a vast pool of over 1.5 million individuals to effectively reach almost any target demographic. Don't miss out on the opportunity to streamline your research process and enhance your participant engagement.

Engage in a real-time conversation with a large audience, allowing you to comprehend their viewpoints instantly through AI, which helps in organizing and interpreting their feedback. This enables you to make informed business choices with quicker and more comprehensive insights. By minimizing risks and enhancing decision-making, you can gain swift, actionable intelligence while reducing bias and integrating customer feedback throughout the innovation process, thus enabling research-driven decisions to be made three times faster. Streamline your resource usage by democratizing insights in dynamic discussions with as many as 1,000 participants at once, eliminating the need for follow-up surveys and focus groups. This approach can save over 50 hours of work, allowing you to concentrate on storytelling and developing a narrative based on your data. Numerous clients from various sectors utilize Remesh to gain a deeper understanding of their audience, ultimately leading to the creation of improved products, more effective companies, and better governance. The ability to harness diverse perspectives in real-time not only enhances innovation but also fosters a culture of inclusivity and responsiveness to customer needs.

Software for qualitative online research. Recollective software and services enable innovative online research projects. They also create long-term communities that allow over 500 organizations to gain insights and achieve success. Recollective offers a wide range of capabilities. You can do everything from qual to quantitative tasks, asynchronous activities, and live chat. Your research and your design-simple yet flexible. You can choose from a variety of included tasks such as screen capture, image and video markup and card sorting. Within hours, you can launch studies of any size or duration. Recollective is flexible, reliable, and meets current security standards. Identify trends faster and spot them. Filter, probe, filter, extract verbatims, code and report. It is optimized for mobile devices without compromise and supports extensive branding customization.

Harness the power of AI to drive brand expansion by deeply understanding and tapping into audience culture. From generating insights to implementing strategies, Codec's identified Tribes facilitate seamless collaboration among remote teams and empower smarter marketing choices that keep pace with cultural shifts. By linking global teams and agencies to the Codec platform, we place collective audience insights at the core of brand development. Codec's mission is to assist brands in navigating the swiftly evolving consumer landscape during this significant digital transformation. Over the past five years, we've collaborated with some of the world's most advanced brands, bridging global and local teams throughout all phases of the marketing process to establish a unified perspective on their culturally relevant audiences. We firmly believe that brands that resonate with culture are the ones that thrive. Our AI-driven audience analytics examine hundreds of millions of digital content interactions in real-time, ensuring that brands remain relevant and impactful. This commitment to understanding cultural dynamics allows brands to adapt quickly and effectively in a constantly changing marketplace.

Empower yourself with immediate access to consumer feedback. In the brief moment it takes to read this, you could obtain reliable insights from a pool of carefully vetted consumers. Suzy serves as a real-time market research platform designed to assist both beginner and seasoned researchers in making informed, timely, and data-driven choices. By integrating cutting-edge research tools with a top-tier audience, Suzy provides accurate insights in mere minutes. What sets Suzy apart is its exclusive network of pre-screened and verified consumers, eliminating reliance on third-party providers for responses, which ensures quick answers without compromising quality. Whether you prefer a do-it-yourself approach or require more focused assistance, Suzy offers user-friendly solutions, and our dedicated customer success team is always ready to provide the support you need to achieve your goals effectively. With Suzy, gaining a competitive edge in market research has never been easier.

You’re here to satisfy your curiosity and build a deeper connection to your consumers—we’re here to help you reach your research goals with speed and confidence. aytm’s full-integrated agile consumer insights platform lets you connect with verified audiences, run and analyze all kinds of automated research tests, and tap into consumer voice earlier and more often. It includes: A predictive sample engine to find and segment audiences with ultimate precision from a pool of over 100 million global respondents A survey authoring tool that puts teams on the same page to design, edit, and collaborate on simple and sophisticated studies An insights dashboard that delivers real-time results—allowing you to explore and analyze the platform, as well as easily share your findings with stakeholders But aytm is more than just a tech provider—we’re also a strategic partner that offers flexible, consultative services, thought partnership, and tech enablement for research initiatives at any stage and on any scale. So whether you’re looking to pilot new initiatives or develop programmatic research that unlocks new skills—we’re prepared to walk the path with you and scale your success.

SightX serves as a comprehensive consumer research solution, enabling users to conduct a variety of studies, including concept testing, brand tracking, pricing research, content evaluation, product development, and customer experience analysis, all from a unified platform. This innovative tool integrates sophisticated methodologies such as conjoint analysis, MaxDiff, weighting, significance testing, text sentiment analysis, persona creation, and summarization of open-ended responses, all enhanced by an integrated generative AI assistant named “Ada” that accelerates the analytical process and generates executive summaries. Users can easily filter, compare, and segment data across various variables while gaining rapid access to millions of qualified consumers globally. Additionally, SightX accommodates both qualitative and quantitative research, streamlining data processing and empowering teams with complete oversight over their research design, analysis, and outcomes. With its ability to connect users with a vast pool of high-quality consumers in a matter of minutes, SightX is redefining the landscape of consumer research. This platform not only saves time but also enhances the depth and accuracy of insights gleaned from research initiatives.

PureSpectrum provides a comprehensive market research and insights platform designed to simplify the work of researchers. With a commitment to prioritizing our clients, we consistently strive to enhance the standards of market research technology and data quality. In an ever-evolving economy, we recognize the necessity of agile research to keep pace with emerging trends, consumer opinions, and shifting markets. The PureSpectrum Marketplace Platform features the leading fielding dashboard in the industry, offering a connection to a diverse marketplace of integrated panels. You can create, launch, and manage surveys swiftly, allowing you to easily connect with your desired target markets and audiences. Notably, PureSpectrum has pioneered the first and only respondent-level scoring mechanism, PureScore™, which establishes a new benchmark for data quality. By harnessing the power of the PureSpectrum Sample Marketplace Platform, you can enhance your market research with superior insights that drive informed decision-making. This dedication to innovation positions us uniquely in the market, ensuring that we remain a trusted partner for researchers everywhere.

Helping brands, agencies, and teams measure the value of sponsorships and understand their audiences

Lyssna, formerly UsabilityHub, is a remote user research platform that allows you to deeply understand your audience and move in the right direction — fast. With Lyssna, you can set up unmoderated and moderated research studies, recruit participants, and gain insights quickly to inform decision-making from strategy and concept through to design and implementation. The result? Experiences that your users will love. Key features include: Five second testing: Quickly evaluate landing page effectiveness with brief user exposure. First click testing: Assess navigation efficiency by tracking user clicks. Surveys: Gather feedback from target customers for validation. Navigation testing: Optimize user flows through task completion assessments. Prototype testing with Figma: See how users navigate interactive Figma prototypes at every stage of the design process. Card sorting: Open and closed methods to organize and label content intuitively for your audience. Tree test: Refines I.A for user navigation, ensuring easy access to needed information. Preference testing: Understands audience preferences through choice-based questions. Participant recruitment: Enables testing with own users or via a panel with over 690,000 people across 120+ countries and with 35+ demographics. Interviews: Streamlines the entire interview process, from planning to transcription. Recordings: Capture your participants' audio, screen, and/or camera during unmoderated testing. Live website testing: Discover exactly where and why users struggle as they complete key tasks on live websites Spaces and Wallets: Organize research by team or project while managing budget allocation in one place.

As the leading visual insights engine globally, we empower you to convert data into meaningful insights and compelling narratives that drive action. Developed by experts in Customer Voice, Market Research, and Employee Voice, Confirmit offers a self-service platform that enables you to harness impactful insights and weave engaging stories that inspire proactive measures. Our always-active visual insights engine is tailored to support knowledgeable insight professionals in swiftly revealing significant and profound insights, motivating action, and achieving market leadership. Enhance your customer experience program with our comprehensive end-to-end solution, which consolidates data while transforming insights into visual narratives that catalyze action! Our services are designed to be as adaptable as our technology, helping you dismantle obstacles, unveil astonishing insights, and propel actions that energize your business. We are not just a vendor; we are your collaborative partner, integrated with your team to maximize the potential of our innovative solutions. Together, we will unlock new opportunities for growth and success!

mQuest® Market Research stands out as a premier survey platform tailored for diverse modern market research needs, receiving widespread approval. Its adaptable order management, straightforward implementation, and accurate analysis render mQuest® POS an essential tool for point-of-sale research. Customized checklists, comprehensive visual documentation, and meticulous analysis contribute to the ongoing enhancement of quality standards. mQuest® Lead simplifies the automatic mobile gathering of leads via smartphones or tablets, alongside efficient follow-up processes. Whether conducted through interviews or individual submissions, mQuest® Car Clinic facilitates prototype testing with assurance and security. Furthermore, mQuest® empowers field workers to manage all orders and activities seamlessly while on the move through mQuest® service. Every step of the process can be systematically recorded using checklists and protocols, ensuring nothing is overlooked in the research journey. With its robust features, mQuest® not only enhances the effectiveness of research efforts but also fosters continuous improvement in quality assurance practices.

Best for organisations that need the freedom to conduct marker research by themselves, backed by a dedicated in-house support team to supply the best technology, service, partnership and expertise! A fast-growing organisation gaining a strong international foothold. Our young and ambitious team supports more than 300 clients. It is the platform for all your research needs where your audience is always put in the spotlight through the full spectrum of integrated quantitative and qualitative features.

Conducting Polls and Surveys tailored for your needs, we provide Social Insights, Smart Analytics, and Valuable Intelligence. We have unlocked the essential ingredient for a thriving business: exceptional Customer Experience, which can be attained through effective Customer Feedback Surveys. Pollmonk serves as the ultimate solution for developing thorough feedback forms, ranging from straightforward online surveys to intricate customer satisfaction assessments, along with customer experience feedback and employee engagement tools. As an online survey platform, Pollmonk encompasses everything required to fulfill your insight requirements. Understanding the market landscape is crucial for enhancing customer engagement and devising comprehensive questionnaires. This allows you to stay ahead of analyses and adapt swiftly to the ever-evolving market dynamics. With Pollmonk, you are empowered to generate timely and efficient market research reports, coupled with the essential insights needed to drive customer satisfaction and loyalty effectively.