Surfside Description
Surfside offers a comprehensive marketing technology solution that consolidates your first-party data from every customer interaction. This system empowers advertisers to gain deeper insights, effectively target, and assess their strategies for influencing both existing and prospective clients. By incorporating location, purchasing history, and demographic information into your customer profiles, you can develop intricate and exclusive target audiences, setting your media buying apart from standard datasets and third-party audiences. You can roll out personalized and focused campaigns across various connected devices, including desktop computers, mobile phones, tablets, OTT, and CTV. With Surfside's proprietary demand-side platform, we focus on individuals who align with your target demographic and campaign objectives. Retail media allows you to reach consumers precisely at the point of purchase. It serves as a dynamic and impactful advertising avenue, providing brands and retailers with innovative methods to boost sales and shape purchasing decisions. This approach not only enhances customer engagement but also fosters a more personalized shopping experience that resonates with today's consumers.
Surfside Alternatives
Your data warehouse is your source for truth about customer data. Hightouch syncs these data to the tools your business relies on. Your sales, marketing, customer success and customer service teams will have a 360@ view on the customer through the tools they trust. Eliminate tedious data requests. Hightouch operationalizes data warehouses to make analytics real. Better data can drive growth. Personalized campaigns can be run across all channels, including email, push, ads, and social media. You don't need engineering favors to iterate. Improved data can increase revenue. Target leads with custom PQL or MQL models. Sync one view of the customer with your CRM. Better data will prevent churn. Your CS CRMs should have a 360-degree view of your customers. You can use customer data to identify customers at risk. Your data warehouse contains all of your data. Analytics is just the beginning. Hightouch makes your data warehouse operational by empowering you with SQL to sync data to any SaaS platform.
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BLAZE
BLAZE is the award-winning, AI-Powered Cannabis Retail Platform, purpose-built for dispensary growth. Founded by former cannabis operators, we genuinely understand the business, offering the gold standard in support and constantly pushing out new, intelligent features.
Our powerful AI core is focused on driving unprecedented automation. This means huge labor and cost savings for your team, all while maximizing sales across every channel. The BLAZE ecosystem is your unified, all-in-one solution:
BLAZE Retail POS: A fast, intuitive, web-based system perfect for high-volume sales.
BLAZEPAY: Integrated payments that eliminate cash headaches and instantly boost your average ticket size.
BLAZE ECOM: Complete omni-channel commerce (Online Menu, Mobile App, Kiosks) designed so you fully own all your customer data.
BLAZE Sites: A dynamic CMS for compliant, professional website control.
We take compliance seriously with automated Metrc and BioTrack integrations, and our robust API ensures seamless, deep integration with any enterprise system you need. Simply put, BLAZE is how you future-proof your retail business.
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Criteo
The way we shop has changed forever. We discover, consumers are comfortable moving between physical and online spaces to discover new product, compare prices, make returns, and shoppers look to influencers and experts more than ever before to evaluate a products attributes and fit for themselves. Commerce Media is the fastest-growing advertising channel today. It is also the fourth biggest wave in Digital Advertising after display, search, social. Criteo, the world's largest Commerce Media Company, offers a suite of advertising products that connects retailers, brands and publishers with high-value shoppers in-market, and consumers with products they will love.
Our Commerce Media Platform includes the following:
*C-Growth : A performance marketing platform designed for DTCs and Ecommerce sites
*C-Yield : A retail media monetization tool for global retailers
*C-Max : a retail media DSP designed for brands and agencies
*C-Grid - A SSP focused on commerce for media owners
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Adelphic
By leveraging your customer information alongside Viant's first and third-party data, Adelphic provides marketers with a clear and comprehensive understanding of their audience profiles, facilitating more strategic media decisions and investments. You can onboard and align your customer data with a database of 250 million registered users, allowing you to quickly forecast, manage, and target new audience segments. Audience segments can be defined using various identity attributes such as demographics, shopping behaviors, and online browsing patterns, while intelligent lookalike modeling enhances your campaign reach. The platform enables the maintenance of customer identities by integrating devices and offline activities with real individuals, ensuring seamless execution and measurement of campaigns. With our self-service demand-side platform (DSP), advertisers can run their programmatic media initiatives across multiple devices without the hassle of data loss or complex modeling methods. What sets Adelphic apart from other DSPs is its reliance on first-party data, which delivers the accuracy of people-based targeting and enhances overall campaign effectiveness. This unique approach ensures that marketers are not only reaching their intended audience but also optimizing their advertising efforts for maximum impact.
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Integrations
Company Details
Company:
Surfside
Headquarters:
United States
Website:
surfside.io/home
Media
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Product Details
Platforms
Web-Based
Types of Training
Training Docs
Live Training (Online)
Training Videos
Customer Support
Online Support
Surfside Features and Options
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