Alternatives to Salesforce Customer 360

Mapp enables marketers to create personalized customer experiences using our advanced SaaS platform, Mapp Marketing Cloud. The platform harnesses the power of AI-driven digital analytics and marketing automation to collect, unify, and analyze customer data, transforming it into actionable insights. This allows businesses to trigger highly targeted campaigns across multiple channels, including email, SMS, app, and websites. With its comprehensive set of tools, Mapp helps marketers optimize their efforts, ensuring that each interaction is relevant and engaging for their customers. The platform's flexibility makes it suitable for businesses of all sizes, empowering them to deliver consistent, personalized experiences at scale. By leveraging Mapp, organizations can deepen customer relationships and increase conversion rates with precision.

Twilio Segment’s Customer Data Platform (CDP) provides companies with the data foundation that they need to put their customers at the heart of every decision. Using Twilio Segment, companies can collect, unify and route their customer data into any system. Over 25,000 companies use Twilio Segment to make real-time decisions, accelerate growth and deliver world-class customer experiences.

Boost your efficiency, expedite your sales pipeline, and unlock unprecedented revenue potential with ZoomInfo Sales. Create a comprehensive account universe tailored to your Ideal Customer Profiles and connect with decision-makers using an expansive B2B contact database featuring over 65 million direct dial numbers and more than 150 million verified email addresses. Pinpoint and engage prospects early in their purchasing journey by monitoring companies that are actively researching solutions similar to yours online. Discover and reach out to decision-makers from organizations that have shown interest in your business website. Assess customer communications, including calls, meetings, and emails, to implement process enhancements that positively affect your financial outcomes. Develop and implement multi-touch sales strategies utilizing our integrated phone dialer and email solution. Accelerate your sales cycle with ZoomInfo Chat, a user-friendly, data-driven chatbot tool designed for efficiency. Additionally, establish real-time lead notifications to interact with the most suitable buyers, or automate the lead qualification process to allow your internal team to focus on high-impact activities. With these tools, you'll not only streamline operations but also create a more agile sales environment.

Low-code platform for business automation. Automate corporate processes, build custom-built CRMs and deliver business apps with 3x the speed and less programming. Integrate BPM & RPA without programming. Your day-to-day operations will be more efficient. Automate your back-office and front-office processes quickly and easily. The Low-code platform makes it easy to create business apps faster and easier with less coding. Software robots can seamlessly integrate existing IT systems. Automate repetitive tasks like data validation, document scanning and filling out screen forms. RPA will reduce the repetitive tasks of your employees and increase your business efficiency.

Create customer profiles that enhance real-time interactions by consolidating data from various channels into comprehensive customer and account profiles primed for activation at any moment, all while honoring customer preferences. Integrate and standardize both known and pseudonymous customer information from diverse online and offline sources to generate actionable B2B and B2C customer profiles in real-time. Ensure that enterprise teams and systems operate with uniform data for consistency. Gain a deeper understanding of customers across multiple devices to boost engagement levels. Utilize streaming data for immediate insights and to accelerate time-to-market. Optimize workflows and improve productivity with a user-friendly conversational AI Assistant that enables quick access to product details, issue resolution, and the acquisition of new knowledge. Enhance your efficiency in executing tasks, whether it involves analyzing data or grasping operational insights, making every interaction more impactful. By leveraging these tools, organizations can transform the way they connect with and serve their customers.

Introducing the ultimate analytics platform tailored specifically for industries that prioritize data sensitivity. With Piwik PRO, you can monitor user interactions even in the most secure environments while ensuring adherence to privacy standards, whether you opt for an on-premises setup or a cloud solution. It guarantees full compliance with global privacy and security regulations, making it simple to navigate stringent data protection laws. This includes compliance with various regulations from the United States and across Europe, such as GDPR, HIPAA, and more, alongside specific laws from countries like China and Russia. Piwik PRO ensures that you retain complete ownership of your data, as none is transmitted to external servers or third parties, regardless of whether you use the On-Premises or Cloud option. By leveraging the Piwik PRO Analytics Suite, you can merge the data you collect to create precise customer profiles and analyze user behavior with remarkable detail. Integrate first-party data seamlessly from diverse sources such as web analytics, your organization’s CRM, offline data (including CSV files), forms, and beyond. This holistic approach allows for a thorough understanding of your customers’ behavior patterns. Ultimately, Piwik PRO empowers you to make informed decisions backed by comprehensive insights into your audience.

Connect your data, segment your audience, provide seamless experiences, and track your success easily. No-code integrations allow you to integrate data from finance, marketing, sales, support, and product into one customer profile. This will reveal the actions that are most important to your business. Segmentation is a powerful tool that allows you to target audiences using any combination of demographic, firmographic and behavioral data as well as transactional data. The right message to the right person at the right moment, the right time. Hyper-personalized omnichannel experiences that connect with your audience across the entire customer journey are a great way to connect with them. Intelligent automation that feels human. Data should make decisions easier, not more difficult. Your entire team can make data-driven decisions by using visual analytics and reports that provide insight, while custom dashboards keep you on track.

Transforming anonymous site visitors into dedicated patrons is essential for businesses. By providing smooth interactions, fostering trust, and creating tailored digital experiences, companies can effectively engage with their clientele, partners, and customers alike. Enhance the B2C engagement process by ensuring that new and returning customers are easily identified and provided with relevant experiences through SAP Customer Identity and Access Management solutions. Quickly onboard users with a straightforward registration process and enhance personal interactions using social login functionalities. Strengthen omnichannel strategies with robust capabilities like single sign-on, SAML 2.0, and Open ID Connect to ensure secure data sharing and authentication. Close data gaps by developing unified customer profiles, allowing for the delivery of trustworthy and personalized experiences. Furthermore, expedite the market launch of new services, streamline the management of identity lifecycles, and mitigate potential risks with SAP Customer Identity and Access Management solutions tailored specifically for B2B environments. By integrating these solutions, businesses not only enhance customer satisfaction but also significantly improve their overall operational efficiency.

Through a strategic alliance, EPICA has transitioned its prediction platform to Azure, the cloud solution provided by Microsoft, which allows our clients and suppliers to access EPICA’s powerful data science tools securely and instantly. Businesses are leveraging the EPICA Platform along with Sophia® AI to stay ahead of their rivals effectively. Our seamless implementation process enables you to easily merge with your existing technological infrastructure. By recognizing patterns, you can foresee your customers' future purchasing behaviors with remarkable precision. Gain insights into the likelihood of each shopper making a purchase or even create your own audience to evaluate their propensity to act on specific products. This personalized approach enhances the customer experience, rewarding them for the data they provide. Offer a unified and engaging experience across both your physical store and digital advertising campaigns. The key to achieving such precise predictions lies in the rich quality and volume of data that feeds into the AI engine's learning process, which continuously improves its predictive capabilities. By harnessing these insights, companies can foster stronger relationships with their customers.

Consolidate customer information from various sources into one enduring customer ID. Provide cross-departmental teams with machine learning insights that facilitate large-scale 1:1 segmentation. Transform your marketing approaches and enhance customer experiences through centralized data that generates meaningful insights. Leverage behavioral data to create fluid interactions across different channels. A clearer view of customer data enhances personalization, sharpening focus on your marketing strategies and decision-making processes. Grant your entire organization access to universal data, enabling thorough analyses at both individual and aggregate levels. Implement predictive modeling to develop tailored content informed by behavioral insights. Employ persona models to categorize customers into segments based on an extensive range of variables. Utilize recommendation algorithms to identify the optimal next steps for both customer segments and individual clients, thereby driving more effective engagement strategies. Ultimately, this comprehensive approach to customer data will foster deeper relationships and improve overall customer satisfaction.

Leverage your data effectively in real-time with Experience Platform, which serves as the backbone of Experience Cloud offerings, transforming both Adobe and non-Adobe data into comprehensive customer profiles that are continuously updated. This open system utilizes AI-driven insights to ensure you provide tailored experiences across all channels. By integrating data from various sources, you can enhance and create real-time customer profiles seamlessly. The standardized XDMs and data validation processes make your data more accessible and comprehensible. Start personalizing experiences immediately using these up-to-date customer profiles. Furthermore, our dynamic identity graphs allow for the activation of profiles across multiple devices and channels. Experience Platform boasts powerful application services that deliver unmatched functionality, enabling you to analyze customer interactions across channels from a single interface. You can also activate real-time customer profiles for immediate personalization and design individualized journeys that adapt to shifting customer behaviors, ensuring a responsive and engaging user experience. Ultimately, this leads to stronger customer relationships and improved business outcomes.

Salesforce Data Cloud serves as a real-time data platform aimed at consolidating and overseeing customer information from diverse sources within a business, facilitating a unified and thorough perspective of each client. This platform empowers organizations to gather, synchronize, and evaluate data in real time, thereby creating a complete 360-degree customer profile that can be utilized across various Salesforce applications, including Marketing Cloud, Sales Cloud, and Service Cloud. By merging data from both online and offline avenues, such as CRM data, transactional records, and external data sources, it fosters quicker and more personalized interactions with customers. Additionally, Salesforce Data Cloud is equipped with sophisticated AI tools and analytical features, enabling businesses to derive deeper insights into customer behavior and forecast future requirements. By centralizing and refining data for practical application, it enhances customer experiences, allows for targeted marketing efforts, and promotes effective, data-driven decisions throughout different departments. Ultimately, Salesforce Data Cloud not only streamlines data management but also plays a crucial role in helping organizations stay competitive in a rapidly evolving marketplace.

Customer Link, a product of PwC, serves as a customer data platform that integrates your data along with extensive third-party data from PwC to create a comprehensive 360° perspective of your clientele. Enhance customer experiences through unparalleled insights that typical platforms cannot provide. Ensure that your engagement is consistent and tailored across various channels and devices, effectively addressing your customers' needs. Experience a dynamic and complete customer profile that adjusts to shifts in demand and highlights actionable moments through call-to-action prompts. Leverage PwC’s AI and machine learning capabilities to construct a cohesive understanding of individuals, households, and essential consumer segments. Improve visibility into your spending, channel effectiveness, and customer interaction results, allowing you to identify potential wastages and uncover new avenues for high returns. This holistic approach not only maximizes your resources but also drives more strategic decision-making in your customer engagement efforts.

Integrate customer information from various online, offline, and third-party sources to develop a cohesive and dynamic real-time perspective of each individual customer. The Oracle Unity Customer Data Platform utilizes machine learning to recommend the most effective next steps within any current business workflows. It merges back-office and CRM data into a comprehensive 360-degree customer profile. By continuously collecting customer signals and updating the profile in real time, Oracle Unity ensures you have the latest insights about your customers at all times. Streamline and merge all your data sources—whether they are online, offline, or from first-, second-, and third-party origins—into a fluid and interconnected customer profile. Connect unique identities across multiple devices, channels, and platforms effectively. Leverage sophisticated privacy and identity management features to construct a unified and accessible profile. Furthermore, manage and enhance data quality by aggregating all information, including real-time behavioral signals, within a centralized repository, ensuring that your customer insights remain accurate and actionable. This comprehensive approach enables businesses to respond to customer needs more swiftly and effectively than ever before.

BlueConic stands as the premier customer data platform globally, empowering marketers to extract first-party data from various disconnected systems and ensuring it is readily available for marketing needs at any time. Over 300 brands, including notable names like Hearst, Moen, T-Mobile, ING, America’s Test Kitchen, and Franklin Sports, utilize BlueConic to consolidate their first-party customer data into comprehensive, individual profiles that can be activated throughout their marketing frameworks. Established in 2010, the company is based in Boston and has additional offices across Europe. With direct access to a cohesive customer view, businesses can respond rapidly to their customers, fostering real-time engagement across multiple channels. This platform effectively bridges the gap between data insights and actionable strategies, enabling the delivery of pertinent and timely experiences tailored to all stages of the customer lifecycle. Moreover, companies can generate highly valuable advertising, data, and digital products by leveraging their unique first-party data, enhancing their overall marketing effectiveness.

Develop marketing experiences that resonate with your customers. Ometria, the customer data and marketing platform tailored for retail, leverages AI-driven insights and cross-channel marketing strategies. This platform empowers marketers to craft personalized journeys for every customer. By consolidating data from various customer interactions, Ometria establishes a comprehensive profile for each shopper. The intelligent system analyzes consumer behavior, delivering actionable insights that can be seamlessly integrated into your marketing efforts. With Ometria, you can design customized marketing experiences across all significant channels and interaction points. We understand the challenges you face with outdated technology that lacks the capability to provide uniquely tailored experiences for each customer. Predicting individual customer preferences can be daunting, and scaling campaigns that cater to those preferences even more so. Ometria not only replaces your current Email Service Provider but also enhances your marketing capabilities, enabling you to craft unforgettable customer experiences. Embrace the future of marketing with Ometria and transform the way you connect with your audience.

Unlock a comprehensive, shareable perspective of your customers through innovative knowledge graphs, allowing for the creation of precise and actionable customer-centric insights. The caliber of customer data is pivotal in shaping interactions, engagement, and overall experiences. When data quality is high, it fosters a singular, accurate understanding of customers, illuminating their needs and behaviors. Moreover, reliable data provides an in-depth view of transaction histories and essential contextual information, which is vital for delivering the personalized experiences your customers desire. By dismantling data barriers and silos, you can connect previously hard-to-access information and disseminate insights throughout your organization. Enhance customer profiles with rich context, reveal timely actionable insights, and craft impactful experiences. With the Spectrum Context Graph, you gain access to a fully integrated, accurate, and enriched customer 360 view that propels your business toward success while ensuring that every decision is informed by comprehensive data. This approach not only enhances customer satisfaction but also drives long-term loyalty and engagement.

Netcore Customer Engagement and Experience is an intelligent, full-stack platform that allows you to redefine growth. Full-stack growth platform for marketers, product managers, and growth managers. Raman's revolutionary predictive intelligence will help you increase conversion, retention, revenue, and profitability. Netcore delivers a world-class customer experience for marketing and product managers at customer-centric brands. Easy to use, intelligent customer engagement platform that helps you increase conversion and retention. Automate the delivery of personalized campaigns to specific customers. Netcore Customer Engagement eliminates the guesswork from how to engage customers using machine learning-backed data analysis. You can create a single profile by combining data points from every interaction your customer has with you brand across online and offline channels (website, mobile app, and marketing channels).

Easyence is the only Customer Infrastructure dedicated to data-driven retail. Join the 240+ businesses who use Easyence Customer data Platform and Apps to provide memorable customer experiences. Easyence collects customer events (products, stores, etc. Easyence combines your existing models with smart algorithms to help your business and offers a complete set of applications for your marketing team. Learn more about our Saas products * Easyence Data Platform: Collect and unify customer events across all platforms * Easyence Audience app - Build audiences, create campaigns, measure uplift without relying upon other teams * Easyence E-Merchandising app : Show the right product to right customer at the right time. * Easyence Attribution app - unify all touch points of your customer across all channels and platforms. * Easyence Insight App: Measure and analyze the value created by Omnicanality to understand consumer behavior.

This integrated platform merges marketing, customer service, and digital interactions to foster satisfied customers. It centralizes dialogues from various social media accounts and other digital avenues, including email, SMS, and website forms, allowing for seamless communication. Equip your team to engage with clients, address service challenges, and provide exceptional customer experiences. Facilitate collaboration among your creative teams, agencies, and freelancers to effectively plan and schedule content across all social media channels. Say goodbye to endless email chains and file sharing, as DGTL Create consolidates all necessary tools into a single platform. It also analyzes, enriches, and archives data from your connected accounts, conversations, and creative processes, offering valuable insights that enhance your understanding of customer experiences. Moreover, benefit from top-tier support and direct communication with our product engineering team for any inquiries or assistance. This holistic approach ensures that your business not only meets customer expectations but exceeds them consistently.

Foster engaging customer interactions fueled by insightful data analysis. Create integrated campaigns that are easily accessible on a single, intuitive platform whether in the cloud or on-premises. This communication tool, rich in data, not only helps you stay compliant but also ensures the security of your information while tailoring your messages to individual preferences. Enhance your customer communication efforts and guarantee efficient operations. Our marketing software platform is set to transform your digital commerce landscape by providing personalized shopping experiences, comprehensive analytics, and the magic of automated marketing solutions. D•engage redefines player involvement in the betting sector with a strong emphasis on retention and personalization, all driven by our consumer data platform. Don't limit yourself to merely automating marketing communications; instead, let our Customer Experience Data Platform (CXDP) enable you to forge authentic connections with customers, regardless of how they choose to engage with your brand. By leveraging this powerful tool, you can ensure that every interaction is meaningful and impactful.

Businesses possess the necessary data to genuinely comprehend their customers, yet many struggle to derive meaningful insights from it. Even fewer are adept at utilizing these insights to tailor experiences in real-time. A select group—the forefront leaders in customer engagement—can extend that real-time personalization across various channels, customer journeys, and business sectors. Position yourself among the elite in customer engagement. Harness your existing data, technological capabilities, and communication avenues to craft remarkable experiences with our integrated cloud engagement solution, CSG Xponent™. Xponent merges a powerful customer data platform, top-tier customer journey orchestration, and analytics with effective omnichannel communications all within a single framework. By utilizing Xponent, organizations can provide tailored, anticipatory, and proactive customer interactions that enhance business results, accelerate value delivery, and mitigate risks. Ultimately, this comprehensive approach empowers businesses to foster deeper relationships with their customers and drive sustained growth.

Drive the expansion of your business and foster brand fidelity with Oracle CX Marketing, which is a comprehensive suite of digital marketing tools within Oracle Cloud CX designed for both B2B and B2C marketers. This solution empowers users to leverage real-time insights and customer signals for crafting tailored experiences. By integrating customer behaviors, transactions, and demographic information across various platforms such as marketing, sales, service, and back-office functions, organizations can design exceptional experiences for every customer. Gather information from a multitude of sources, implement intelligence on a grand scale, and utilize insights to provide personalized interactions at critical moments. This approach allows marketers to blend their intuition and creativity to orchestrate compelling campaigns and unforgettable customer experiences. Focus on high-value clients and individuals, enhance lead generation and its progression, increase customer loyalty and growth, and guarantee consistent and personalized communication across all channels and regions. Ultimately, this strategy not only boosts brand engagement but also positions your business for sustainable success in a competitive landscape.

rgOne, a comprehensive solution from Redpoint Global, provides a centralized platform that enables you to link customer information and carry out marketing initiatives seamlessly. This empowers your customers to enjoy the real-time, highly personalized interactions they expect. Gather extensive insights about each individual customer to develop an accurate and up-to-date Golden Record. Craft tailored offers, actions, and messages that reflect the specific context and timing for each customer. Ensure a cohesive and individualized experience across all interaction points with your customers. Thanks to our adaptable cloud framework and open garden strategy, you maintain control over the process. This deployment aligns with your enterprise objectives while addressing your security requirements. Transition from broad marketing strategies to real-time, one-to-one personalized marketing approaches. With rgOne's exceptional features in customer data management, automated machine learning, and smart orchestration, you can harness the full potential of your marketing efforts and drive impactful engagement. As a result, your organization can enhance its customer relationships and achieve better business outcomes.

Plauti transforms how businesses manage their Salesforce data by providing a comprehensive platform that verifies, cleans, and automates data handling directly within Salesforce. The platform ensures your customer records are accurate, deduplicated, and up-to-date, so your teams can engage with the right information at the right time. Plauti's no-code customization allows admins to easily adapt workflows without IT involvement, while its powerful data manipulation capabilities provide complete control over data processes. With Plauti, businesses can improve data quality, reduce manual efforts, and drive results faster and more efficiently.

The Customer Data and Experience Platform (CDXP) enables the monitoring of customer and prospect interactions across a variety of channels, including email, SMS, social media, CRM systems, call centers, mobile applications, and websites. By leveraging the CDXP, businesses can aggregate extensive customer data and convert it into actionable insights that inform strategic decisions throughout the customer journey. Additionally, it allows for the simultaneous assessment of the impact of various marketing initiatives using data-driven analytical models. This platform serves as a comprehensive software solution, facilitating the management of a cohesive, centralized customer database that is accessible from any operational system. Data sourced from numerous touchpoints can be integrated into a detailed 360° customer profile within this persistent database. The creation of such a profile involves the aggregation of data from diverse origins, followed by cleaning and consolidation to ensure accuracy and relevance. Thus, the CDXP not only enhances customer insights but also streamlines the marketing process significantly.

FLYDE stands out as the most user-friendly AI-powered platform aimed at enhancing revenue and profit margins by streamlining customer data management for brands and retailers. By integrating all data sources, it delivers a comprehensive and real-time 360º perspective of the customer base, which leads to actionable insights. The platform utilizes proprietary AI/ML-driven predictive models that significantly boost customer retention and Customer Lifetime Value (CLTV) by 20%, improve lead-to-sales conversion rates, and elevate profits and Return on Advertising Spend (ROAS) by an impressive 43%. Key functionalities include 360º customer profiles, predictive behavioral models, and intelligent segmentation, all designed to refine each phase of the customer journey. With a rich history of over 15 years, FLYDE merges cutting-edge technology into a single cohesive platform, enabling businesses to seamlessly integrate and leverage both online and offline data. This strategy not only reduces churn and enhances customer retention but also paves the way for the creation of tailored marketing initiatives. By focusing on the unique needs of each customer, FLYDE empowers brands to deliver more effective and relevant marketing campaigns.

Leveraging cutting-edge technologies like Cloud-Native architecture, AI-driven agents, and Web3, brands are now embracing a holistic approach by integrating CRM, CDP, and MA systems to enhance their omnichannel consumer engagement capabilities. By automating dialogues through platforms such as AI Call, WhatsApp Messenger, and EDM, businesses can effectively foster brand growth. Furthermore, the integration of localized systems enables the seamless collection of data across various channels. Utilizing comprehensive big data analytics and sophisticated AI algorithms, brands can establish a unified identity known as One ID. This approach not only facilitates the creation of detailed customer labels but also allows for the development of an all-encompassing 360° customer profile to better understand and serve their clientele. In doing so, brands can adapt their strategies to meet the diverse needs of their consumers in an increasingly digital marketplace.

SessionM offers a customer engagement and loyalty platform that enhances personalized and rewarding interactions for major global brands, with a focus on sectors such as Restaurants, Retail, Consumer Goods, and Travel. By designing a unique loyalty experience, businesses can encourage high-value customer behaviors while also collecting crucial insights into customer analytics and preferences. The platform's adaptable features support the development of tailored loyalty programs and individualized experiences. Seize pivotal moments by promptly addressing customer signals across a variety of channels. By integrating machine learning and real-time decision-making, SessionM enables businesses to engage customers seamlessly, enhancing interactions and overall engagement. Additionally, SessionM's technology accumulates both real-time and historical first-party data from various channels, creating comprehensive 360-degree customer profiles that are actionable for all systems, thereby optimizing customer relationship management. This capability not only improves customer satisfaction but also drives long-term loyalty and engagement.

Proem Sports stands out as a premier Customer Data Platform (CDP) specifically designed for the sports sector. This innovative platform allows rights holders to integrate multiple fan data sources into a singular, all-encompassing system. By utilizing Proem Sports, you can generate in-depth individual fan profiles and create precisely targeted segments informed by behavioral, transactional, and demographic insights. Such segmentation empowers you to launch personalized marketing initiatives that truly resonate with your fanbase, ultimately boosting engagement and fostering loyalty. Our platform not only facilitates interaction with the fan community but also enables the monetization of zero-party, first-party, and third-party data, cultivating stronger connections with your audience. With Proem Sports, you have the capability to: Seamlessly consolidate and convert your fan data into actionable strategies. Design captivating experiences that enhance fan interaction. Establish a brand identity that resonates with both your fans and partners alike. Furthermore, our tools allow for continuous optimization of your marketing efforts, ensuring sustained growth and engagement over time.

Blueshift empowers brands to engage customers on a 1:1 level by turning data and intelligence into effortless, actionable insights across every channel. Our all-in-one platform combines a customer data platform, AI-based decision-making, and a cross-channel marketing hub giving brands everything they need to seamlessly deliver personalized, real-time experiences throughout the entire customer journey. With an integrated customer data platform and cross-channel marketing hub, Blueshift equips brands with everything needed to deliver seamless, real-time 1:1 experiences throughout the entire customer journey.

Activation Studio offers a no-code, drag-and-drop solution that boosts workflow efficiency and campaign effectiveness within Salesforce Marketing Cloud. This tool integrates seamless Customer Data Platform (CDP) features into your SFMC environment, providing functionalities such as audience segmentation, tracking user intent on websites, and lead scoring. Users can easily access all their data through data designer and data extension integrations. The intuitive drag-and-drop interface simplifies workflow management, allowing for faster journey launches—up to 50% quicker. Additionally, users can incorporate scoring rules, web tracking, and various enhancements into their SFMC. As a no-code add-on for Salesforce Marketing Cloud, our solution empowers users to harness the full potential of the platform with ease. Notably, your data remains securely within the Marketing Cloud, and the installation process takes a mere 20 minutes, enabling organizations to quickly optimize their marketing strategies. With Activation Studio, transforming your marketing efforts has never been simpler or more efficient.

Integrate with downstream applications to maximize the value of your data investments. You can save time and drive more value while supporting marketing. No-code tools allow you to work faster and enable personalization, complex experimentation and the delivery of connected customer experience across any channel. We were purpose-built to deliver results. Marketers can automate highly personalized experiences by combining data and cross-channel orchestration on a single platform. ASOS combines the data flexibility of a CDP and the ease of integration with orchestration capabilities to deliver timely, relevant messages. Combine the CDP's data flexibility with ease of integration with orchestration capabilities to create a seamless customer experience that connects.

Zeotap is a Customer Intelligence Platform, (CIP). It helps companies better understand their customers to predict their behavior and make more meaningful investments. Our platform allows brands to leverage a core of first-party data to win new clients and grow their customer base. Our modules are independent but integrate and include customer data unification, identity resolution (including in data clean rooms), enrichment, modeling, and activation to more than 100 partners in the marketing ecosystem. Gartner has named us a "Cool Vendor" in 2020 and AdExchanger the "Best Data-Enabling Technology” in 2019. Our platform meets the highest standards for enterprise data privacy and security, including ISO 27001 and CSA STAR. We serve top brands, publishers, and agencies in more than a dozen countries in Europe and North America. Zeotap is also a founding member of ID+, an initiative for universal marketing ID.

For genuine digital transformation to occur, it is crucial that your marketing data is not only reliable but also actionable, allowing you to connect with customers in a meaningful way through tailored experiences that enhance customer lifetime value. By offering personalized interactions, seamless cross-channel messaging, and loyalty initiatives, you can significantly enrich your relationships with customers. Marigold Engage+ (previously known as Cheetah Digital) equips marketers with the tools needed to swiftly scale operations and address the demands of today's consumers. As the urgency for digital transformation continues to rise, acquiring new capabilities to adapt to shifting expectations becomes essential. Marigold Engage+ facilitates this transition efficiently by delivering the integrated technology and services necessary for fostering enduring, profitable, and mutually beneficial customer relationships. With our platform, you can uncover new opportunities, create targeted audience segments, and manage data through real-time interaction strategies. Transform your marketing initiatives into a dynamic consumer database by crafting engaging experiences that successfully turn the unknown into the known, ensuring you stay ahead in a rapidly evolving market. Additionally, this approach not only drives immediate results but also sets the foundation for long-term success and customer loyalty.

It is not enough to just implement a few ABM tactics. It is important to build a solid foundation for growth. Engagio is a B2B platform that helps companies deliver account-based marketing for sales and marketing. It provides the data, sales insights and full-journey analytics needed for sustainable success. With data from all your tech stack, you can build an ABM foundation. Our B2B customer data platform (CDP) allows you to combine data from all your tech stacks to give a complete view on accounts and people. Easy-to-use insights about target accounts and people will help your revenue team determine where to focus their efforts for maximum engagement, pipeline, and retention.

Syntasa introduces a revolutionary web application designed specifically for digital experts, allowing teams to seamlessly integrate first-party behavioral data with enterprise information. This self-service platform empowers users to create and implement tailored models, operate within a private cloud environment, and engage across multiple channels, enhancing the overall digital experience. With its user-friendly interface, Syntasa makes it easier than ever for digital professionals to harness the power of their data.

To provide the tailored experience that your clients anticipate, along with effectively engaging marketing tools during their decision-making process, specialized orchestration is essential. Expand your marketing efforts with Reachpeople Marketing Cloud. By delving into data pools filled with countless metrics, your primary goal will be to achieve significant outcomes. The efficiency with which Reachpeople Marketing Cloud manages your marketing initiatives might even lead you to consider it as an additional member of your marketing team. Discover our solutions that require no additional workforce or IT expertise. You can send personalized reminder emails to customers who have left items in their shopping carts, ensuring they return to complete their purchases. Additionally, analyze your customers' preferences and send tailored emails to better connect with them. Reach out to those who haven't visited your site in a while with a “We Miss You” email to rekindle their interest. Furthermore, maintain engagement with your loyal customers by periodically sending them hospitality emails along with cross-selling newsletters, keeping your brand fresh in their minds. This comprehensive approach not only nurtures existing relationships but also fosters new opportunities for engagement and sales.

Zeta CDP+ offers marketers greater growth potential compared to traditional customer data platforms. By integrating all consumer data—both known and unknown—into a single, real-time, comprehensive view, it continuously transforms consumer behaviors into actionable marketing insights. The "plus" in CDP+ signifies our commitment to collaborating with innovative marketers to enhance revenue, create superior customer experiences, and facilitate digital transformation initiatives. This platform enriches data with over 2,500 intent and interest signals, along with identity resolution, syndication, and activation capabilities sourced from Zeta’s Data Cloud, providing a more actionable and immediate perspective on individual prospects and customers. Marketers can deploy tailored messaging that genuinely connects with their audience. Additionally, Zeta CDP+ stands out as the sole customer data management solution that offers up-to-the-minute interests and real-time intent signals, enabling quick activation that leads to increased engagement and improved outcomes. Ultimately, the ability to harness such dynamic insights is essential for staying competitive in today's fast-paced marketing landscape.

Releva stands out as a premier customer data platform tailored for both B2B and B2C eCommerce. It integrates a robust engine for forecasting product demand and cash flow with an advanced positioning and recommendations system designed for omnichannel environments, facilitating over double the growth year-on-year. In today's climate, where customers are increasingly aware of how their personal data is collected and utilized, Releva adopts a data-centric strategy that automates growth and boosts revenue. By allowing customers to share their data exclusively with brands they trust, businesses can provide distinctive personalized experiences and product offerings across all channels. The platform enables the storage and analysis of eCommerce customer data based on events, allowing for the prediction of intent and tailored product recommendations that resonate with visitors. At the core of the system, artificial intelligence drives industry-leading personalization and recommendations at every stage of the customer journey, ensuring a seamless and engaging experience. As a result, companies can foster deeper relationships with their customers while maximizing the potential of their data.

Zuar offers a dynamic customer portal designed to evolve with your customers' needs. Simplify the creation and management of a personalized, data-driven customer experience. Tackle common challenges such as UI/UX issues, slow performance, and limited functionality with our solution. Zuar ensures a seamless, consistent experience across all platforms and devices, standing as a key component in your data-driven strategy. By integrating with top business intelligence and cloud database platforms, we provide the tools to foster trust and transparency, enhancing customer retention and satisfaction.

Enhance your customer interactions by gathering real-time user behavior data, enabling you to deliver tailored messages and suggestions to your audience. With Fulcrum, you can craft immediate experiences that boost customer engagement, foster brand loyalty, and elevate conversion rates. This platform caters to digital agencies, marketing teams, sales divisions, and more, simplifying the process of segmenting customers for personalized experiences across various marketing channels. For instance, Fulcrum can offer content recommendations that not only connect customers to your brand but also help maintain their loyalty over time. Additionally, by personalizing campaign experiences in real-time, Fulcrum creates more relevant interactions that enhance conversions through an automated workflow. Leveraging AI, Fulcrum effectively identifies and engages both known and anonymous users, driving deeper engagement and improving conversion outcomes. This innovative approach empowers businesses to adapt swiftly to customer needs and preferences, ultimately leading to a more successful marketing strategy.

Expand your audience and traffic while enhancing user experiences to drive revenue through the effective use of first-party data. Unify all audience information with a single sign-on to create impactful, personalized interactions that bring value at every point of contact. By analyzing aggregated user engagement data in a streamlined dashboard, you can gain valuable insights into your users. Leverage our advanced AI engine to boost engagement on your website, transforming casual visitors into loyal members by establishing a first-party identity and fostering a deeper connection with your audience. Seamlessly integrate with your current identity management system or utilize the built-in password-less SSO for efficient access management across paid channels. Begin collecting first-party data thoughtfully, ensuring you obtain explicit consent from consumers prior to data usage. Launch targeted one-to-one campaigns and provide tailored recommendations based on user behaviors and the insights gained from first-party data. By doing so, you not only enhance user satisfaction but also create a more loyal customer base over time.

Skyfii IO Platform integrates data intelligence and marketing tools to improve visitor experience by better understanding behavior. Skyfii IO integrates with a variety of digital and physical data sources to give businesses a better understanding of their visitors and allows them to reach them with personalized content across all channels. Guest WiFi - Create a strong customer base and deliver engaging experiences via your WiFi captive portals IO Engage – Automated, data-driven digital marketing suite. Whether you are at your venue or outside, deliver highly targeted multichannel campaigns to your visitors. Engage your visitors via WiFi portals, SMS and Email, as well as Mobile Apps. IO Insight – Combine data from multiple sources to understand visitor behavior and movement.

LayerFive employs innovative AI technology that is currently patent-pending to identify consumer identities across a wide range of enterprise data sources, both online, such as websites and mobile applications, and offline, including CRM systems, loyalty programs, and order management systems, thereby creating a cohesive consumer profile. This foundational platform enhances marketing return on investment by more than double through its omni-channel attribution and consumer journey analytics capabilities, which are integral to the 360 Marketing Analytics product. Furthermore, LayerFive aids businesses in adhering to data privacy laws like GDPR and CCPA by providing consumers with direct access to their profiles for self-managed privacy compliance, resulting in significant cost savings and minimizing the risk of regulatory breaches. The technology utilizes both deterministic and patent-pending probabilistic methods to integrate consumer data from all enterprise sources seamlessly. Additionally, LayerFive's first-party tagging system captures high-quality data from enterprise websites without compromising data integrity due to the decline of third-party cookies, ensuring that businesses can still derive valuable insights from their data assets. Ultimately, this approach not only maximizes marketing effectiveness but also fosters trust with consumers by prioritizing their privacy and data security.

We empower leading global brands to connect with, engage, and gain insights from their users through interactive content and openly shared data. By fostering a mutually beneficial relationship with your audience, you can captivate them using compelling and valuable interactive experiences. Drive lead generation by presenting tailored offers and incentives derived from dynamically created user personas. Enhance user interaction, obtain real-time insights, and evaluate outcomes through our comprehensive dashboard and reporting tools, or leverage the expertise of our specialists! Effortlessly create and disseminate enjoyable, engaging, and unobtrusive interactive content that fits seamlessly within your digital platforms. Cultivate a highly involved user community while gaining a deeper understanding of their preferences through each interaction, utilizing transparent first-party data that complies with GDPR and CCPA regulations. Initiate a robust, ongoing engagement strategy alongside a declared data approach with our all-in-one SaaS solution. Our platform has been crafted from five years of experience, accommodating over 10 million engagements, ensuring it meets the evolving needs of businesses and their customers alike. Ultimately, this innovative solution paves the way for sustainable growth and deeper customer relationships.

Envision a customer data platform tailored specifically for your needs, seamlessly adapting to your marketing, sales, and post-sales initiatives with trustworthy, compliant, and real-time information. This comprehensive 360° perspective of your customer enables you to swiftly access their entire history, including profile details, contact information, interaction records, purchase behavior, and any subscribed promotions. With a single interface, visualize all interactions your customer has had with your brand to enhance and strengthen your customer relationships. To achieve this holistic customer view, we aggregate all your customer data into a unified repository, no matter the variety or amount of your data sources. We ensure that all your information—such as names, addresses, phone numbers, emails, loyalty program details, primary store, and product purchases—is accurately reconciled, leveraging our three decades of expertise in data management. Effortlessly send emails, SMS messages, and promotional offers, and utilize our query tool to define your target audiences, enabling you to deliver precise messaging regardless of your data size. By consolidating and enhancing your customer interactions, we empower you to create more meaningful engagements and drive better results.

Enhance your customer service from the very beginning. Experience the easiest software designed for effective customer management. With rapid installation, you can start operating within minutes. Detect risks and find upselling possibilities effortlessly. Create multiple health profiles that correspond to the customer journey from onboarding through to renewal. Consolidate all your customer lists into a single location, eliminating the hassle of sifting through spreadsheets or Salesforce account lists. We will seamlessly integrate with your entire technology ecosystem, simplifying customer segmentation immensely. At its foundation, Catalyst is tailored specifically for customer success managers. Our workflow features eliminate the monotonous tasks inherent in daily customer management, such as updating Salesforce fields and recording calls and meetings. Regardless of whether you are a Customer Success Manager, Sales Executive, or CEO, Catalyst is designed to streamline your workflow and enhance productivity. Moreover, its user-friendly interface ensures that all team members can easily navigate the system.

Fullstory is a platform for behavioral data that reveals the hidden story behind consumer behavior. Fullstory allows product, engineering and data teams to connect sentiments signals with other data sources in order to design the next best actions. Fullstory provides deeper and more immediate actionable insights than conventional web and product analyses that can only surface what is happening but not why. It is the only behavioral data platforms that provide the context needed to create in-the moment experiences that drive revenue. Fullstory's behavioral analytics is ready for AI. It uses first-party data that has been automatically captured, indexed and semantically structured. No longer do enterprises waste hours and resources on data analysis.

Orbee's Middleware seamlessly connects all data sources within a dealership into a cohesive customer data platform. This unified first-party data can be leveraged across various marketing and advertising channels, utilized for sophisticated attribution analysis, and enhanced with third-party information through our collaborations with top-tier data aggregators. Our comprehensive platform ensures that a dealership's data is fully optimized, with our dedication to integration preventing any first-party data from being underutilized. Through our solution, users can not only analyze and activate their data but also enhance it further. Effortlessly comprehend your traffic sources without cumbersome setups and uncover insights with our robust campaign analytics tools. By consolidating shopper profiles, our powerful CDP collects data from all interactions across your websites, third-party services, and CRM systems, making it easier than ever to drive informed decisions. Ultimately, Orbee empowers dealerships to harness their data effectively, fostering better customer engagement and business growth.