Alternatives to Propensity

HubSpot is an AI-powered customer platform with all the software, integrations, and resources you need to connect your marketing, sales, and customer service. HubSpot's connected platform enables you to grow your business faster by focusing on what matters most: your customers. HubSpot CRM is more than just a tool. It's the lifeblood of your business. Our CRM is the ultimate solution to empower your team to create deeper customer relationships. It transforms how you interact with your clients. It offers a seamless integrated platform for sales and marketing, as well as customer service. HubSpot CRM gives you unparalleled insight into your customer interactions. It's all organized in a simple, intuitive dashboard that will increase the efficiency of your team. Our platform is designed to grow with your business, providing scalable solutions to adapt to changing business needs. HubSpot CRM also offers a robust, free version that is packed with essential features. This makes it the ideal choice for ambitious businesses. HubSpot CRM is the future of customer management. Every interaction with customers is an opportunity to grow. Get a demo to learn about our premium software, or get started with our full suite of free tool.

LeanData’s no-code Go-to-Market Execution platform helps leading B2B companies drive smarter decisions and stronger revenue outcomes. By unifying data, tools, and teams, LeanData empowers organizations like Nvidia, Cisco, and Palo Alto Networks to streamline operations, accelerate pipeline, and improve customer engagement from first signal to closed-won.

6sense Revenue AI™, eliminates guesswork and provides the data and visibility your revenue team needs to create and convert high quality pipelines into revenue. 6sense Revenue AI™, which eliminates the time-consuming, expensive guesswork that has plagued B2B revenue departments for decades, drives predictable revenue growth. Maximize every digital investment. Illuminate hidden buyer behavior. Analyze millions upon millions of data points to uncover in-market accounts. You can drive the right action at every moment, across all channels. Many companies want what your offer, but martech systems aren't able to accurately detect buyer interest. The Dark Funnel™ is where this vital, hidden data is kept. 6sense analyzes and illuminates these insights. Automate prospect follow-up with AI-powered conversational email. Sales and marketers can create personalized emails with AI-powered 6sense® Conversational Email to convert prospects into sales meetings.

Boost your efficiency, expedite your sales pipeline, and unlock unprecedented revenue potential with ZoomInfo Sales. Create a comprehensive account universe tailored to your Ideal Customer Profiles and connect with decision-makers using an expansive B2B contact database featuring over 65 million direct dial numbers and more than 150 million verified email addresses. Pinpoint and engage prospects early in their purchasing journey by monitoring companies that are actively researching solutions similar to yours online. Discover and reach out to decision-makers from organizations that have shown interest in your business website. Assess customer communications, including calls, meetings, and emails, to implement process enhancements that positively affect your financial outcomes. Develop and implement multi-touch sales strategies utilizing our integrated phone dialer and email solution. Accelerate your sales cycle with ZoomInfo Chat, a user-friendly, data-driven chatbot tool designed for efficiency. Additionally, establish real-time lead notifications to interact with the most suitable buyers, or automate the lead qualification process to allow your internal team to focus on high-impact activities. With these tools, you'll not only streamline operations but also create a more agile sales environment.

RollWorks can help you grow your revenue, whether you're just starting out or scaling up. Account-based programs deliver the right message to the right audience on the right channel at exactly the right time. No matter what your goal, you can turn your target accounts into new business opportunities or expansion. Your marketing plans will be built upon this foundation. Identify your ideal customer profile and target accounts. Find key contacts. Run effective cross-channel campaigns. With ads and automation, engage your ICP, target accounts and key buyers. You have full visibility into your impact. You can measure the effectiveness of your ABM at both an account and contact level. This ABM planning template deck is ready-to-go and boss-approved. It will help you get major props at your next meeting. It was created by us for you to make it yours.

ZoomInfo is a leading business intelligence platform that provides companies with comprehensive data and insights about businesses, professionals, and market trends. It helps organizations streamline their sales, marketing, and recruitment efforts by offering detailed profiles, contact information, and firmographics for millions of companies and decision-makers. ZoomInfo leverages AI-driven analytics and data mining to deliver actionable insights, helping businesses identify new opportunities, optimize outreach, and make informed decisions. With tools for lead generation, account management, and sales prospecting, ZoomInfo is widely used by sales and marketing teams to accelerate growth, improve targeting, and enhance customer engagement.

Explore the innovative realm of AI-driven advertising strategies with Demandbase. This tool provides a dedicated Account-Based Marketing platform tailored for B2B businesses, allowing you to implement Account-Based Marketing effectively throughout your entire sales funnel. Construct a targeted list of prospective companies that align with your offerings, utilizing insights that extend far beyond standard firmographic information, including product engagement, organizational compatibility, cultural alignment, financial capacity, interests, investments, and existing business connections. Identify key decision-makers within your target companies as they navigate the web. Capture their attention with customized messaging and advertisements that address their unique challenges and requirements. Offer an exceptionally tailored experience for every visitor to your site, adjusting elements like headlines, content, visuals, calls to action, and downloadable resources. Equip your sales team with valuable insights that enhance engagement and improve the quality of customer interactions, ultimately aiding them in successfully closing deals. This comprehensive approach ensures that your marketing efforts resonate deeply with potential clients, fostering stronger relationships and driving long-term success.

We empower exceptional Go-to-Market teams™ to revolutionize the way your organization drives revenue. Terminus is designed specifically for sales and marketing teams that prioritize revenue generation over mere lead acquisition. At the heart of Terminus lies our Data Studio, which enables you to easily identify and rank the most suitable targets using firmographic, intent, engagement, psychographic, and relationship insights. With Terminus, you can craft tailored messages for the appropriate audiences, regardless of their location. Create synchronized experiences across various platforms, including display and social media advertising, chat, email, and web personalization. By effortlessly integrating all of your account data, Terminus ensures that your go-to-market teams remain in sync from the initial contact through to renewal and expansion. It automatically notifies sales teams of significant engagements, centralizes account details, and enhances pipeline forecasting, thereby speeding up the opportunity for growth. As a result, your organization can achieve a more streamlined and efficient approach to revenue generation.

Generate demand rather than simply focusing on leads; Metadata stands out as the premier platform for demand generation, specifically tailored for MQLs, pipeline enhancement, ABM strategies, and overall growth. By harnessing data-driven demand, accounts can transition seamlessly into loyal customers. The platform facilitates the creation of a comprehensive B2B demand engine, effortlessly integrating your marketing stack, content assets, and objectives—leaving the heavy lifting to Metadata. Unearth your marketing sweet spot by constructing audiences through a rich tapestry of technology usage, buyer intent, firmographic data, marketing automation, and CRM sources. With access to an extensive database of 1.2 billion contact profiles, you can experiment and glean insights on a massive scale. Metadata’s advanced AI conducts hundreds of tests automatically, allowing you to pinpoint the most effective combinations of creatives, audiences, and outcomes that resonate with your target accounts. This process enables you to identify demand, optimize revenues, and replicate success consistently. Performance metrics and attribution reporting are meticulously designed around pipeline generation, account engagement levels, and the influence on existing pipeline, among other factors. Built to address the prevalent challenges faced by B2B marketers, we are dedicated to providing an industry-leading solution that empowers companies to thrive in their respective markets. Each feature is developed with the intent to foster growth and alleviate the common obstacles in marketing, ensuring that users can focus on what truly matters: driving their business forward.

Kwanzoo provides AI Go-to-Market (GTM) automation solutions that engage 10X more high-intent buyers to grow your sales pipeline. Our unique AI GTM tech, along with our GTM On-Demand service aggregates all relevant buying signals (both person and account-level) and delivers automated, always-on, and a 1:1 personalized message sequence to each individual prospect through emails, LinkedIn and phone calls. As a result, our customers boost SDR productivity, lower sales costs, and grow revenues. Kwanzoo's AI GTM tech de-anonymizes USA site traffic, to generate warm leads with full contact info (work/personal email, LinkedIn URL, mobile phone number). It also finds individual, in-market USA-based buyers from across the web, who are researching products and solutions, similar to yours, RIGHT NOW! Finally, its Account Intelligence capabilities track all buyers from global companies (all geos supported) engaging on any website. Sales can then pursue high intent buyers through emails, LinkedIn and phone calls.

Accelerate your sales cycle by pinpointing in-market prospects using our premier first-party intent data at both account and contact levels. Stay competitive with Sales Nitro™, which enables you to identify and connect with high-quality leads through advanced look-a-like modeling and psychological profiling techniques. We collaborate with you to target essential decision-makers, delivering prioritized and pre-qualified leads tailored for your team, utilizing methodologies ranging from MQL and HQL to multi-approach and BANT. Unlike many providers that rely on third-party data, our approach leverages unique first-party intent data sourced from our proprietary publisher network. By tapping into our specialized database of over 36 million contacts across diverse segments, we help you consistently maintain and grow your funnel with the right B2B buyers, ensuring that your sales efforts are both effective and efficient. This comprehensive strategy not only enhances lead quality but also streamlines your engagement process, setting you up for sustained success in your sales endeavors.

The Jabmo ABM Platform is designed with comprehensive omni-channel account-based marketing features that enable the delivery of highly targeted, personalized, and relevant advertisements to key decision-makers within specified accounts. Jabmo effectively reaches these target accounts, even when potential buyers prefer to conduct their research quietly without completing forms or engaging with your sales representatives. Typically, within 90 days of launching a campaign, Jabmo clients experience a surge in website traffic from their target accounts, often exceeding that of other marketing channels. Additionally, Jabmo clients notice a boost in engagement from their target accounts across various other marketing platforms. This account-based marketing approach not only fosters passive brand awareness but also enhances engagement with subsequent marketing messages from the brand. As a result, Jabmo's clients often report a significant increase in the effectiveness of their overall marketing strategies.

Reduce costs and increase conversations with your active sellers. Al-fueled orchestration of buyer intention delivered automatically. Start seeing ROI in minutes. Warmly offers the best enrichment and intent data for your automation. Combine intent with action and capture buyer interest at the right time, before your competition. Reveal, enrich and qualify accounts that are researching you on your website and personalize engagement in real-time via email, LinkedIn and live chat. Add generative Al assistants to your sales team who will connect with your buyers at the right time in their journey. Multi-threaded conversations can be held with the decision makers of every account that visits your website without adding any additional staff. Consolidate all tools, workflows and actions required to instantly capture decision-makers' interest. Use your existing tools to identify and convert high-intent website visitors.

Sprouts AI/ML Engine helps you discover advanced Ideal Client Profile (ICP), and create a hyper-precise list of target accounts. Sprouts offers easy access to multiple databases on one intuitive platform. CRM integration is also available. Contact intelligence allows you to target in-market customers and identify demand signals from anonymous visitors. Use emails, LinkedIn, phone, SMS, WhatsApp, and targeted ads to maximize engagement and reach multiple touchpoints. Machine Learning model for account purchase prediction. Know when a customer will make a purchase.

Modern digital consumers are seeking exceptional interactions. Provide them with unforgettable experiences that stand out. In under half an hour, you can craft engaging digital buyer experiences. Our intuitive no-code design tool simplifies the process of facilitating various marketing initiatives throughout the entire buyer journey. Utilize your current data, content, and messaging to tailor and navigate buyers on their individual paths — all while operating at a large scale. Implement targeted marketing campaigns that enable your sales team to concentrate on the most relevant accounts, helping them achieve their booking objectives. Evaluate target accounts through a collective perspective of engagement that encompasses every activated channel and interaction point. Gain insights into both known and unknown buyers, understanding their needs, challenges, and the stage they occupy in their journey, ultimately enhancing the overall effectiveness of your marketing strategies. This comprehensive approach not only deepens your understanding of buyers but also fosters stronger connections with them.

Transform your premier accounts using intent-focused ABM orchestration to cultivate a more robust and effective pipeline. Traditional account-based advertisements often fall short in generating leads, resulting in increased prospecting for sales teams and a reliance on marketing to measure success through reach and engagement metrics. Engage potential buyers through a comprehensive strategy that includes display ads, email marketing, LinkedIn outreach, website interactions, landing pages, chat functions, and beyond. Implementing agile, intent-driven ABM strategies allows you to minimize costs and avoid lengthy commitments. Monitor the advancement of your accounts as they progress through the pipeline, effectively attributing revenue to your ABM initiatives. Utilize intent data seamlessly, enabling you to engage prospects with confidence based on their current stage in the purchasing process. Design and oversee campaigns that activate account-based marketing across various channels. Achieve precision in targeting buying groups through multi-channel account-based advertising, ensuring that your messaging is tailored to meet their needs. Enhance your buyers' experiences with cohesive messaging, facilitated by Foundry's account-based website personalization, ultimately fostering stronger relationships and driving conversions. Each step of this process is aimed at ensuring that marketing efforts align more closely with sales objectives.

D&B Rev.Up is the innovative RevTech platform eagerly anticipated by B2B marketers everywhere. The platform's inaugural product, D&B Rev.Up ABX, empowers businesses to boost revenue utilizing cohesive data, focused audience targeting, and customized engagements across various channels, while also allowing for performance tracking. This is all made possible by our top-tier Customer Data Platform (CDP), which seamlessly integrates with your existing Martech or Salestech tools, ensuring you avoid being confined to yet another technology silo. Discover how Citrix leverages Dun & Bradstreet to improve the targeting strategies of their marketing and sales teams, ensuring they connect with the right accounts using the appropriate messaging, which in turn enhances pipeline growth and increases deal size. Similarly, LiveRamp sought to broaden its account reach; by implementing Dun & Bradstreet, they have been able to widen their account universe and launch integrated, targeted campaigns aimed at key accounts. Provide your audiences with the tailored and meaningful experiences they seek, consistently delivering value across various platforms such as display ads, paid social, email, web search, and beyond, to truly win them over. By harnessing the power of D&B Rev.Up, you can ensure your marketing efforts are not only effective but also resonant with your target audience.

Identify potential leads that are ready to make a purchase by exploring relevant topics and keywords online. Gain access to over 65 million direct dial numbers and more than 150 million verified email addresses. Customize your account landscape by utilizing over 300 attributes, insights, and recent activities for precision targeting. Implement focused display and social media advertising campaigns directed at prospective clients based on their job titles, management levels, and departments within companies that demonstrate buying intent. Aim for high-value accounts and decision-makers in your target market to maximize your outreach. Initiate marketing efforts using top-notch buyer intent signals, industry insights, and technographic information. Seamlessly integrate with your CRM and marketing automation tools for effective cross-platform targeting. Encourage website visitors to engage and convert into leads, whether through initiating conversations or completing forms. By leveraging real-time insights and analyzing on-page behavior, you can effectively engage, nurture, and convert a greater number of website visitors into valuable leads. This strategic approach ensures that your marketing efforts are not only efficient but also highly effective in driving conversions.

Simply choose your criteria, and our Identifier module will provide you with a comprehensive list of accounts that includes contacts, corporate emails, positions, and additional details! Additionally, Intandemly features a Chrome Extension that streamlines the identification process while reducing the need for data entry by representatives. You can research your accounts and prospects, access current contact information, and seamlessly integrate it into the prospecting module. Amplify your sales efforts with our integrated CRM, which delivers valuable insights, facilitates account management, and automates calls and emails. Construct a sales workflow designed to enhance your ability to close more deals effectively. Foster engagement with accounts through a cohesive team approach. Develop targeted account audiences and execute campaigns across advertising channels, LinkedIn, retargeting direct mail, and email. Ensure that marketing is in sync with the rest of your organization to connect with customers in the most tailored manner possible. Our Google Chrome extension serves as a smooth point of interaction, enabling you to add and engage with accounts that are consistently looking forward while enhancing your workflow. By leveraging these tools, you can significantly improve your outreach and overall sales process.

The Premier Social Selling Platform for Enterprise Sales and Marketing Teams. Utilize data and Artificial Intelligence to enhance visibility, initiate discussions, and secure new clientele. Our Software-with-a-Service (SwaS) offerings merge the capabilities of SaaS with a dedicated group of expert data scientists. Rectify outdated, incorrect, or incomplete entries in your CRM, and enrich your records with essential missing information. Discover and evaluate the most pertinent accounts in your target market while tracking them for immediate sales opportunities. Streamline repetitive and labor-intensive sales and marketing tasks, ensuring alignment between your sales and marketing teams. Methodically focus on your most significant accounts by connecting with the appropriate decision-makers across various B2B marketing channels. Optimize the full potential of social selling. Seamlessly integrate LinkedIn into your daily sales activities and link social media with your CRM system. Fully leverage the insights gathered by your sales and marketing teams to drive better outcomes and foster stronger customer relationships.

Enhance your understanding of the buying groups within targeted accounts to achieve top-tier marketing performance. In a strategic alliance, Spiceworks Ziff Davis and Aberdeen are equipping B2B tech sellers with unmatched visibility into the entire buying collective, spanning from executive decision-makers to technical implementers. By combining SWZD’s proprietary first-party data with Aberdeen’s valuable third-party intent insights, this collaboration is set to deliver a robust, comprehensive, and varied array of intent signals across diverse B2B sectors such as IT, marketing, HR, and finance. Utilize our exceptional actionable intent data to effectively identify, prioritize, and connect with accounts that demonstrate a genuine likelihood to purchase. With the Intelligent ABM approach, you can now focus on engaging the most pertinent prospects who are actively seeking your solution. This strategy, supported by actionable intent signals, allows you to tailor your messaging to resonate deeply with the entire buying collective, ultimately fostering stronger connections and driving successful outcomes. By aligning your marketing efforts with these insights, you can significantly enhance your engagement strategies and improve overall conversion rates.

Octane11 seamlessly integrates, enhances, and organizes your B2B data, providing you with greater control, efficiency, and valuable insights. B2B marketing teams often find themselves spending excessive time on disorganized data sets. By synthesizing all of your data from various paid, owned, and earned sources tailored specifically for B2B purposes, Octane11 enables high-impact analytics that streamline decision-making processes and enhance sales intelligence. Take advantage of Octane11’s specialized dashboards to evaluate all marketing tactics from a single interface, and easily export data to your preferred BI platforms such as Tableau, Datorama, or Looker, or directly integrate with tools like Salesforce, Outreach, or Salesloft. The platform offers a unique layer of B2B-specific transformations, enriching your existing data while working seamlessly with your data warehouse, ELT/ETL, and BI applications. This ensures that your enhanced data is readily available for built-in analytics or can be sent to any endpoints you choose, maximizing its utility. Ultimately, Octane11 empowers organizations to make data-driven decisions more efficiently and effectively than ever before.

We connect customers to the brands they want. With the only omni-channel demand platform, you can build meaningful relationships with prospects and customers to increase revenue. You can take control of every customer journey. Your personalized demand cloud. You are a B2B marketer and you struggle to manage the increasing volume of lead data coming from different sources. People, data and processes are not aligned. Your top-of-funnel demand generation efforts are inefficient and fragmented, and the customer journey is not connected. This makes it difficult to meet your pipeline goals. Integrate Demand Cloud allows you to connect with buyers wherever they are. It aligns people, data and processes to create seamless customer journeys that are personalized and increase marketing ROI.

Enlyft empowers B2B organizations to enhance their lead generation, accelerate deal closures, and boost customer acquisition rates. Utilizing an AI-driven customer intelligence platform, Enlyft employs machine learning to analyze and anticipate the purchasing behaviors of millions of companies globally, taking into account their technology usage, various business characteristics, and real-time buyer intent indicators. By enabling rapid identification, prioritization, and engagement with high-potential prospects, Enlyft helps increase sales effectiveness. The platform boasts a rich database of real-time data encompassing company firmographics, technology utilization, buying signals, and numerous other account-specific attributes. Through advanced machine learning models, businesses can predict future outcomes by integrating Enlyft’s detailed account insights with their own customer data. Furthermore, Enlyft allows for smooth integration of these insights into widely-used B2B sales and marketing tools such as Salesforce, HubSpot, Dynamics 365, and LinkedIn, among others. This ensures that records are enriched and data remains up-to-date, ultimately leading to more informed decision-making. With Enlyft, companies can truly transform their sales strategy and engage more effectively with their target audience.

Signals changes how businesses approach sales and marketing effectiveness. By recognizing vital buying cues, Signals guarantees precise account targeting and timely engagement. This tool streamlines the sales process, helping teams focus on accounts aligning with the ideal customer profile (ICP) and adapting engagement based on the buyer's journey stage. Signals eliminates uncertainties and inefficiencies in sales and marketing, enabling teams to enhance pipeline quality, accelerate sales cycles, boost conversion rates, and consistently drive revenue growth. Discover more at Getsignals.ai.

Triblio's Account Based Marketing solution seamlessly combines both inbound and outbound marketing efforts alongside sales strategies to enhance revenue generation. The platform empowers our esteemed clients to execute focused advertising, tailor web experiences, and deploy sales triggers designed to attract demand from their key target accounts. With its ability to integrate with a diverse array of marketing, sales, and analytics tools, Triblio recognizes the critical need for coordinating multichannel campaigns effectively. Our proprietary intent data encompasses 175 million global profiles and 5 billion monthly interactions, enabling us to identify accounts that are currently seeking your products and services. Using an intuitive drag-and-drop editor, you can create and manage intricate multi-channel, multi-stage ABM campaigns that guide prospects from initial interest all the way to successful closing. In addition, users can effortlessly construct multi-step, multi-channel ABM campaigns that automatically support buyers throughout the entire purchasing journey, ensuring a smooth and engaging experience. This comprehensive approach not only enhances client engagement but also significantly boosts the likelihood of conversion at every stage of the sales process.

Implementing account-based marketing (ABM) is ineffective when limited to a few channels, but Primer simplifies audience targeting across platforms like Meta, Google, LinkedIn, email, and phone. This tool enables modern growth teams to efficiently convert target accounts into comprehensive cross-channel audiences. By transforming your ideal customer profile or account list into a focused group of decision-makers, you can utilize these insights across all significant platforms. With synchronization capabilities to Meta, Google, and LinkedIn achieving match rates between 40-90%, you can further enhance these audiences by adding verified work emails and direct phone numbers for sales outreach. Unlike traditional methods such as LinkedIn or IP-targeting, Primer offers unparalleled visibility, allowing you to track individual names, LinkedIn profile URLs, and job titles within your audience. You can assess the effectiveness of your audiences in relation to the sales pipeline, empowering you to make data-driven decisions and adapt strategies before experiencing diminishing returns. Additionally, this platform supports the enrichment of existing accounts, the integration of new accounts, and the inclusion of contacts with confirmed direct dial numbers into your Salesforce system, ultimately streamlining your marketing efforts. With these robust features, Primer positions your ABM strategy for sustained success and growth.

ML Platform: Enhance your pipeline efficiency by pinpointing, prioritizing, and engaging your most valuable accounts. This platform equips B2B marketers with essential tools to refine their campaign strategies and expedite the customer journey. You can effectively pinpoint and rank accounts that show a higher likelihood of conversion. By merging your CRM and marketing automation systems with the synthesized data from the ML Data Cloud, you can identify the most suitable target accounts. Additionally, segmenting accounts through firmographic and demographic information allows for the development of scalable marketing strategies and initiatives. By focusing on intent, technographic, and engagement data, you can prioritize accounts to better allocate your marketing resources. Furthermore, leveraging reports like Market Level Trending Topics & Installed Technologies aids in refining your account prioritization process, ensuring that your marketing budget is utilized effectively to achieve optimal results. Ultimately, this approach not only improves engagement but also enhances overall marketing performance.

LoneScale enables you to pinpoint your most probable customers, providing real-time buying signals to enhance your sales pipeline. By automating the generation of leads, you can transform interested prospects into profitable revenue streams. - Monitor the job transitions of previous clients, current buyers, and potential customers to uncover promising leads and expand your pipeline for successful transactions. - Utilizing sales triggers related to hiring allows you to boost your success rates and revenue by targeting the ideal leads at the perfect moment: [Identifying buyer timing combined with their challenges equals a robust pipeline with a strong purchasing potential]. This strategic approach ensures that you not only recognize opportunities but also act on them effectively.

xiQ offers a sales and marketing platform driven by personality that merges insights from neuroscience, psychology, and artificial intelligence to grasp the mindset of potential buyers. Tailoring the sales and marketing experience for each individual at every phase of their purchasing journey, xiQ’s innovative platform identifies and suggests crucial insights about companies and personalities, allowing for genuine connections with the target audience. By consolidating all necessary customer and prospect information in one centralized location, xiQ equips sales teams with the essential data they need to thrive. Furthermore, the platform reveals the personality traits of your contacts, enabling you to identify commonalities to leverage in your outreach efforts. With its first-party intent data and sales triggers, xiQ empowers you to engage prospects precisely when they are most receptive. At the heart of xiQ's functionality are behavioral insights, which inform every aspect from user profiles to content creation and campaign strategies. The platform automatically matches the most relevant content to the appropriate audience, ensuring that your marketing efforts resonate effectively. Additionally, xiQ keeps you informed about key developments, ensuring that you never overlook an opportunity to connect with your most important contacts. This comprehensive approach not only enhances engagement but also significantly boosts the likelihood of closing sales.

SWZD's Intelligent ABM allows you to plan and execute a more efficient conversion-powered ABM strategy using best-in-class data. SWZD and Aberdeen have joined forces to offer B2B tech sellers unparalleled scale, quality, and diversity of data. Combining SWZD's first-party data insights and Aberdeen's third party data insights, you can now see the entire buying group - from the boardroom down to the server rooms. This actionable intent data can be used to identify, prioritize and engage accounts based on actual buying propensity. Marketing & Sales teams will now be able to guide their account-based marketing programs with precision thanks to built-in features such as target account prioritization, data appends and lookalike expansion.

Marketers often pour substantial resources into attracting potential buyers, yet many encounter difficulties when it comes to maintaining their interest. This disconnect in engagement can hinder even the most meticulously crafted strategies from achieving their intended outcomes. By prioritizing meaningful interactions and offering content that resonates with your audience, you can more efficiently transform leads into paying customers and turn those customers into loyal supporters. Streamline the process by automatically gathering, organizing, and consolidating your entire content collection. Implement an effective tagging system to enhance content discoverability throughout your organization. Launch campaigns swiftly and deploy your content without needing the expertise of web developers or IT personnel. In mere minutes and on a large scale, curate appropriate content for any demand generation or account-based marketing initiative into a dedicated landing page. Utilize AI-driven recommendations and personalized experiences to inspire visitors to explore more of your available content, ultimately enhancing their engagement. This comprehensive approach not only improves conversion rates but also fosters long-term relationships with your audience.

Enhance the relevance of clicks generated by your B2B advertisements. Build brand recognition and sway purchasing choices for quicker conversions through Account-based Advertising. Focus your online advertising efforts solely on a specific group of target account prospects. Optimize the return on investment for your marketing expenditures by engaging exclusively with individuals who are significant to your business. Recotap facilitates this process seamlessly. With Recotap's Account-based Advertising solution, you gain access to comprehensive omnichannel and precision targeting options to connect with contacts across every possible channel. Empower your revenue teams to take prompt actions and expedite deal closures by leveraging Recotap's insightful Account intelligence. Measure engagements and effectively promote prospects quantitatively. Recotap offers the most comprehensive account-based advertising solution available. Confidently reach, engage, and convert your desired accounts while staying ahead in the competitive landscape. This strategic approach ensures that your marketing efforts yield the best possible outcomes.

CompassABM is a user-friendly account-based marketing tool designed to seamlessly integrate with the interfaces and platforms you are already familiar with. Whether you are initiating a new pilot or enhancing your current ABM strategy, CompassABM facilitates straightforward account identification and scalable content personalization. Our optional services can expedite your journey towards achieving your goals. Offering essential ABM identification and content personalization features, CompassABM avoids unnecessary complexities and focuses on what truly matters. With a tiered subscription model, you only pay for what you actually use, with plans starting as low as $1,500 per month. The platform is compatible with your existing marketing technologies, allowing you to drive targeted traffic through channels like Google, LinkedIn, or Terminus. You can also integrate with engagement tools such as Drift and easily export prospect data to Salesforce and other contact enrichment services. By using CompassABM, you can create a powerful and all-encompassing ABM solution that not only targets valuable accounts but also maintains engagement with every visitor to your site. Ultimately, CompassABM equips you with the tools necessary to elevate your marketing efforts and achieve significant results.

Influ2 is the pioneering account-based marketing platform. It is the first person-based marketing platform. B2B marketers can target selected decision-makers, capture their intent and track engagement at each level. The company serves 75+ medium- and enterprise clients worldwide, including Fortune 500 B2B companies like NVIDIA, Capgemini and Episerver. Influ2 has offices in NY and CA with 50+ employees. The Influ2 platform allows users: - Build an audience Upload personal messages and visuals Monitor all interactions at both the account and individual level The behavioral scoring model allows leads to be identified before they submit a lead request form. Influ2 has a person tracker that allows marketers to see every person who has interacted with their campaign. This allows them to see names, companies, and other related data. This information allows B2B marketers to create more engaging campaigns that resulted in a 4--7x increase in leads.

Going far beyond mere intent and engagement, BambooBox recognizes six unique signals that help pinpoint your most valuable customers. Through its 6-D account scoring system, BambooBox translates your comprehensive funnel data into a prioritized purchasing journey. This approach enhances predictability within your pipeline and accelerates funnel velocity grounded in data analytics. Gain actionable insights generated from successful activities, allowing you to concentrate on creativity and strategizing an effective go-to-market plan. Achieve your objectives with pre-defined next-best actions at your disposal, and leverage any additional time to either report on your achievements or celebrate with your team. By identifying leading indicators, keywords, and valuable insights, you can gain a deeper understanding of your Ideal Customer Profile from six different perspectives. This multifaceted analysis can significantly enhance your marketing strategies and customer engagement efforts.

Access top-tier B2B commercial data tailored to your preferences, ensuring flexibility and accessibility to supercharge your business growth. With leading match rates, impressive accuracy, and exceptional fill statistics, our data reliability outshines competitors by a factor of ten. Unearth potential customers across various channels and enrich your CRM, MAP, cloud data warehouse, or other record systems with the most precise and actionable insights available. Explore our extensive global database, which includes information on businesses ranging from local shops to multinational corporations, featuring detailed firmographics, hierarchies, and technographics developed using our innovative technology. Don’t settle for mere company data; gain a comprehensive view of your customers with unparalleled contact information, real-time intent data, and valuable insights, all accessible from a single platform. Seamlessly integrate our extensive B2B data into any existing system or workflow, and customize the format to suit your needs through cloud data shares, APIs, flat files, or orchestration applications. By choosing us, you empower your organization to leverage superior data intelligence and drive strategic decision-making effectively.

The combination of Account-Based Marketing (ABM) and Account-Based Sales (ABS) stimulates additional revenue growth and enhances pipeline speed. Identify and prioritize key accounts by leveraging advanced insights. Create organized strategies with tailored content and guided selling techniques to actively involve customers. Showcase value and assess effectiveness through comprehensive metrics and reporting dashboards. Execute account-based strategies on a large scale. Utilize guided sales approaches to engage customers effectively. FusionGrove empowers B2B sales teams, marketing departments, and channel partners to work together in driving revenue success. Accelerate lead progression and close deals more efficiently. Effectively connect with accounts using optimized content and guided selling approaches. Assign leads directly to sales representatives or channel partners as needed. Enhance campaign effectiveness and lead conversion rates through precise targeting and improved account insights. Develop structured strategies that align account interactions systematically, ensuring a unified approach across teams. This collaboration not only streamlines processes but also fosters a culture of shared success and accountability.

Rely on Maestro to streamline your intricate sales processes through Account-Based Marketing (ABM). This approach is specifically designed for complex B2B sales, focusing on tailored campaigns targeted at businesses that fit your ideal customer profile. By employing ABM, you can avoid squandering resources on prospects unlikely to convert into clients. The ABM Maestro software facilitates the execution of account-based marketing initiatives, enabling teams to align their efforts seamlessly while coordinating all interactions and tracking campaign performance in real-time. With a variety of templates available, you can easily create, enhance, and expand your ABM efforts. Monitor how well your campaigns are performing instantaneously and make necessary adjustments on the fly. The software integrates smoothly with the tools you already utilize, enhancing your campaign effectiveness. We collaborate intimately with our clients to craft personalized strategies, ensuring that they receive comprehensive support to maximize their use of our software. Moreover, our dedicated team is committed to providing ongoing assistance and insights, empowering customers to achieve optimal results from their marketing initiatives.

Provide representatives with a comprehensive dashboard for prioritizing accounts, conducting thorough research, and pinpointing buying committees, consolidating all the essential prospecting information into one unified interface. Equip sellers with actionable insights at both the account and prospect levels, while enabling them to set alerts for crucial purchasing moments. Gain a complete overview of each account, tracking engagement levels and interactions across your website, documentation, and product offerings. Instantly access contact information for key decision-makers, facilitating smoother prospecting and simplifying multi-threading efforts. Integrate top-tier intent data directly into your CRM, allowing sales and marketing teams to effectively utilize this information for their specific needs. Discover valuable insights into the campaigns, content, and actions that are successfully driving conversions, which will help shape your sales and marketing strategies. Enhance your account scoring system with a model that evaluates your closed-won customers, ensuring your team remains focused on the most promising accounts. Additionally, seamlessly integrate Koala with your existing technology stack through connections to popular sales engagement tools, maximizing operational efficiency. This approach ensures that your sales process is not only streamlined but also highly effective in targeting the right opportunities.

Concentrate Your Team. Elevate Revenue. Discover a more intelligent approach to pinpointing high-value customers, aligning team efforts, and enhancing revenue growth. Seamless solutions are integrated into Salesforce. Enable team members to recognize the highest potential for revenue and conversion. Utilize rule-based systems and machine learning to rank prospects and customers effectively. An intuitive user interface designed within Salesforce minimizes distractions and streamlines focus. Generate targeted lists using LiftIQ's prioritized analysis of accounts and opportunities. Coordinate activities between account executives and development teams for better synergy. Assemble and distribute lists to implement your Account-Based Marketing (ABM) strategies efficiently. Engage with contacts directly from Salesforce through LiftIQ's prioritized insights. Access pertinent company details and factors to engage individuals intelligently. Record engagement metrics directly within Salesforce, ensuring a comprehensive view of your interactions. This holistic approach enables your team to maximize both efficiency and revenue potential.

Priority Engine™ enhances sales and marketing efforts by offering immediate access to genuine buyers within prioritized accounts. Discover how Priority Engine can bolster your initiatives. Accelerate your deal closures with Priority Engine Email Alerts, which provide important updates on the most engaged accounts in your area directly to your inbox. Furthermore, transform your website traffic into viable leads using Inbound Converter. This feature of Priority Engine automatically detects in-market accounts visiting your site, adds contacts from the active buying team, and enriches them with insights on purchase intentions, thus facilitating your closing process more effectively. By leveraging these tools, companies can significantly boost their conversion rates and overall sales performance.

HubSpot Marketing Hub will help you grow your traffic, convert leads and prove ROI. HubSpot Marketing Hub is an all-in-one marketing software that helps brands and marketing professionals launch and maintain effective campaigns that help them get noticed. This includes SEO (search engine optimization), writing blogs and creating web content (CMS), as well as leveraging social media such as Facebook, LinkedIn, Twitter, and others. Marketing Hub will help you and your team increase traffic, convert leads, track your entire funnel, and more. Drag and drop your way into professional email templates and landing pages. You can quickly publish blog posts that make you an authority on any topic and help you get noticed online. Your content is responsive, so visitors can access it from any device. Get real-time SEO recommendations and create a content strategy that adapts for modern search. You can also find out more.

The early bird gets the sale. Filter, match and route leads to the right salesperson instantaneously. Close more deals. LeadAngel is a B2B Lead Management platform, including Lead to Account Matching and Routing. Fast, Reliable, and Customizable Operations works with Salesforce CRM and others. APIs available to route and match leads. LeadAngel helps businesses, organizations, and enterprises to improve sales process to close more deals, faster. The software offers lead routing, lead matching, fuzzy matching, lead deduplication, account based marketing strategies and detailed reporting. Matching is very customizable and extremely fast. Our system can identify matching companies in dozens of ways. You can further optimize your sales funnel by using tools like auto-conversion of leads to contacts if you find a matching account.

ABM platform with the best advertising component. It also has rich segmentation, campaign, and opportunity analytics features. Our customers use us for personalised content delivery to their target accounts, which generates engagement and 1st-party intent data. The generated data is used to trickle down the relevant person for a more personal approach that increases the likelihood of a successful business transaction. To increase the relevance of your content, you can divide your target accounts into multiple buckets. Our segmentation tools allow you to expand your reach based upon technographic and firmographic data. Segment high intent accounts and target them using lead generation content.