Alternatives to Optimo Analytics

icCube, a Swiss-made analytics solution, is crafted for B2B SaaS product and development teams aiming to integrate advanced analytics directly into their applications. Our dashboards are designed to merge effortlessly within the SaaS solution's UI and UX, powered by icCube’s strong analytical engine, which supports complex data models with high-level security features. Adopting a developer-to-developer approach, the icCube team guides clients to ensure a smooth, rapid transition to production. We recognize the challenges of data navigation, so we’re thrilled to offer our Data Analytics Boutique Services. Tailored for both new and existing clients, this suite provides seamless data integration, fortified security, deep insights, automated decision-making, and visually impactful reports. At every project stage and throughout the product lifecycle, we partner closely with our clients, from providing quick feedback to full project and product launches.

Semrush, a SaaS platform for online visibility management and marketing content, ensures that businesses get measurable results through online marketing. Our software helps businesses of all sizes to optimize their visibility on key channels and create engaging user-generated content. Our data helps users discover great growth opportunities. Workflow and tracking solutions allow them to run experiments continuously, and measure results more accurately. Discover the marketing strategies and tactics of your competitors. Analyze the traffic on any website. Unveil competitor promotion strategies. Get ideas to increase your market share. Discover keyword & backlink gap. Find out how to reach more customers for less money. Find the best keywords to use in every PPC campaign. Monitor the landing pages and ad copy of your competitors. Optimize your advertising spend (at the local level). Analyze Google Shopping campaigns.

Based on your interests, history, and role, you will receive personalized and recommended results. QuaerisAI provides near-real-time data access for all data. QuaerisAI enhances your data and document workload with AI. To increase knowledge sharing and track performance, teams can share insights and pinboards. Our advanced AI engine transforms your inquiry to a database-ready language within micro-seconds. Data is nothing without context, just like life. Our cognitive AI engine interprets search terms, interests, roles, and past history to provide ranks results that allow further exploration. You can easily add filters to search results to dig into the details and explore relevant questions.

Domo puts data to work for everyone so they can multiply their impact on the business. Underpinned by a secure data foundation, our cloud-native data experience platform makes data visible and actionable with user-friendly dashboards and apps. Domo helps companies optimize critical business processes at scale and in record time to spark bold curiosity that powers exponential business results.

Looker reinvents the way business intelligence (BI) works by delivering an entirely new kind of data discovery solution that modernizes BI in three important ways. A simplified web-based stack leverages our 100% in-database architecture, so customers can operate on big data and find the last mile of value in the new era of fast analytic databases. An agile development environment enables today’s data rockstars to model the data and create end-user experiences that make sense for each specific business, transforming data on the way out, rather than on the way in. At the same time, a self-service data-discovery experience works the way the web works, empowering business users to drill into and explore very large datasets without ever leaving the browser. As a result, Looker customers enjoy the power of traditional BI at the speed of the web.

Familiarize yourself with your clientele for a more profound insight into their behaviors. Google Analytics equips you with essential, cost-free resources to evaluate your business data seamlessly in a single platform. The newest version, Google Analytics 4 (GA4), enhances the previous analytics system by offering a more in-depth and holistic view of user interactions on both websites and applications. Emphasizing user privacy, GA4 utilizes event-driven tracking rather than traditional session-based methods, facilitating a more versatile and nuanced approach to data gathering. It introduces sophisticated capabilities such as tracking across different platforms, insights powered by machine learning, and predictive analytics to aid businesses in comprehending customer pathways and making informed decisions based on data. Additionally, with its improved compatibility with Google Ads and the ability to customize reports, GA4 empowers companies to refine their marketing strategies while remaining compliant with changing privacy standards, ultimately leading to more effective customer engagement. As businesses continue to adapt to the digital landscape, leveraging these tools will be crucial for sustained success.

Improvado, an ETL solution, facilitates data pipeline automation for marketing departments without any technical skills. This platform supports marketers in making data-driven, informed decisions. It provides a comprehensive solution for integrating marketing data across an organization. Improvado extracts data form a marketing data source, normalizes it and seamlessly loads it into a marketing dashboard. It currently has over 200 pre-built connectors. On request, the Improvado team will create new connectors for clients. Improvado allows marketers to consolidate all their marketing data in one place, gain better insight into their performance across channels, analyze attribution models, and obtain accurate ROMI data. Companies such as Asus, BayCare and Monster Energy use Improvado to mark their markes.

Supermetrics began with a bold idea: to make marketing data simple and accessible for businesses everywhere. What started as a small project has grown into a pioneering marketing intelligence platform trusted by over 200K organizations worldwide, including renowned brands like Nestlé, Warner Bros, and Dyson. From the beginning, Supermetrics has been driven by a mission to empower marketers and data analysts with seamless data access and mastery, no matter where they are on their journey. The platform has evolved into an easy-to-use solution that extracts and consolidates data from over 150 marketing and sales platforms—like Google Analytics, Facebook Ads, and HubSpot—into preferred destinations, helping teams streamline their analytics and make data-driven decisions. This dedication to innovation earned Supermetrics a spot on G2’s 2024 Top 50 Best EMEA Software Companies list. At the heart of Supermetrics is a commitment to transparency, innovation, and customer success. We believe data has the power to tell stories, solve problems, and create opportunities. As the marketing landscape evolves, Supermetrics remains committed to leading the way, helping clients not only succeed but excel with cutting-edge solutions.

Narrative BI serves as a comprehensive marketing analytics and reporting solution designed for teams focused on growth, marketing, sales, and product development across various organizations, including agencies. This platform effortlessly produces insights from multiple marketing channels, transforming them into detailed reports or narratives. By enabling users to pinpoint their most effective channels, it ensures they remain informed about any atypical data trends. Additionally, these insights can be conveniently distributed through email or Slack according to the user's preferred schedule. Currently, Narrative BI integrates with Google Analytics, Facebook Ads, and Google Ads to access essential marketing and advertising data while continuously evolving its capabilities to meet user needs.

Create products that yield significant results. Amplitude serves as a product intelligence platform designed to assist teams in converting, engaging, and retaining their customer base. Digital product teams rely on Amplitude to gain insights into user behavior, enhance user experiences, and improve customer retention rates. Achieve a comprehensive understanding of how customers interact with your digital offerings. Equip teams to expedite their shipping processes, assess impact, and map out user journeys effectively. Tailor product experiences to boost engagement, conversions, and customer loyalty. With product intelligence, teams access the necessary data and insights to craft exceptional product experiences efficiently and at scale. Leverage self-service analytics to uncover what occurs, the reasons behind it, and strategies for product enhancement. Synchronize decision-making and seamlessly incorporate Amplitude into your existing workflows and technology infrastructure to enact swift changes and improvements. Ultimately, this approach ensures that your product evolves in alignment with customer needs and market demands.

The world's only free modern embeddable data and analytics platform that provides a self-service, powerful, secure & seamless end-to-end experience. DataClarity Unlimited Analytics Benefits: SIMPLIFIED DATA INTEGRATION – Easily connect, join, curate, cache & catalog diverse data through drag and drop, custom SQL builder and AI-powered data profiling. | INTERACTIVE REPORTS & DASHBOARDS – craft compelling storyboards using 80 stunning visualizations, geospatial maps & flexibility to bring your own charts. | REAL-TIME ANALYSIS – Perform advanced analysis & data exploration using drill-down, drill-through, filters, built-in statistical & predictive models, or your own Python and R code. | SMOOTH APPLICATION INTEGRATION – Achieve seamless integration with robust APIs, tailor-made configurations and flexible embedding features. | SECURITY and GOVERNANCE – Comply with your security guidelines, governance standards, multitenancy, row-level data protection, and SSO (Single Sign-On). DataClarity Unlimited Analytics is tailored for ISVs , SaaS providers, consultancies, and IT teams and includes: free forever software license, free version updates & access to support resources, and optional paid 24/7 production support with SLA.

Mixpanel's mission is to increase innovation. Mixpanel is not only a company but also a service provider for businesses. Companies can use our engagement and analytics product to analyze how users interact, convert, retain, and engage with them in real-time on web, mobile, or smart devices. They can then use this data to improve their products and business. Mixpanel serves more than 26,000 companies in different industries worldwide, including Samsung, Twitter and BMW. Mixpanel is headquartered in San Francisco and has offices in New York City, Seattle, Austin. London, Paris, Barcelona, Paris, London, and Singapore.

The Apteco Orbit™ online platform provides convenient access to your data, insights, and marketing campaigns for all necessary users. It presents vital information in a straightforward online format that is easy to navigate. Rather than keeping insights and campaign achievements to yourself, the Apteco Orbit platform empowers all stakeholders by delivering the information they need most. By utilizing Apteco Orbit, you can effortlessly distribute the insights and reports generated through the Apteco Marketing Suite to all pertinent parties. Your data has a compelling narrative, and Apteco Orbit enables you to convey that story visually and simply online. Equip your colleagues with the essential data they require to make informed strategic choices, thereby enhancing the effectiveness of every marketing initiative. Furthermore, this platform ensures that data insights, reports, and interactive dashboards are readily accessible to stakeholders across your organization and beyond, fostering a collaborative environment. In essence, Apteco Orbit bridges the gap between data and decision-making, ensuring everyone is in the loop.

Analytics 360 is tailored to fulfill the unique measurement demands of large organizations by offering extensive customization features, scalable resources, and top-tier support. Explore the interactions your customers have with your websites and applications across their entire journey. Utilize Google's machine learning capabilities to extract deeper insights from your data, enabling you to uncover new metrics and predict customer behaviors more effectively. Enhance the effectiveness of your marketing initiatives through seamless connections between Google’s advertising solutions and various publisher platforms. Quickly assess your data and work collaboratively with your team using an intuitive interface and shareable reports. Our service guarantees and SLAs ensure you have complete confidence in numerous product functionalities, encompassing everything from data collection to attribution, along with daily exports to BigQuery. Maximize your analytical capabilities with premium offerings such as improved data refresh rates and intraday data accessibility within an hour of collection, thus empowering your decision-making process. With these comprehensive features, your organization can stay ahead in a competitive landscape while making data-driven choices.

Build and share real-time business dashboards without the hassle. Geckoboard integrates with over 80 tools and services to help you pull in your data and get a professional-looking dashboard in front of others in a matter of minutes. Create dashboards directly in your browser with a straightforward, drag-and-drop interface, and bring important numbers, metrics and KPIs out of lifeless reports. When ready, share your dashboard with a link, invite your teammates, schedule email and Slack updates to go out automatically. For maximum visibility, Geckoboard has ‘Send to TV’, allowing you to pair your account with a browser on a large screen or TV, and pick which dashboards you’d like displayed on there. It can even loop through several dashboard on one screen. We’ve got easy-to-follow instructions for how to achieve this in an afternoon using affordable off the shelf hardware.

Transform your website into a powerful sales machine! Capture valuable user interactions and enhance your sales funnel to boost conversions and revenue without any coding required. Effortlessly connect your analytics and advertising accounts with just a click, allowing them to seamlessly exchange and utilize data. Monitor and communicate customer behaviors between your website and marketing platforms without any coding hassle! Leverage tracking information to refine your marketing strategies and improve your website’s performance in generating sales. With our user-friendly point-and-click tool, you can choose which elements to monitor on your website without the need for continuous code management. After a one-time setup, you can easily duplicate tracking across various platforms such as Google, Facebook, and Twitter, ensuring all channels use the same data for effective campaign optimization and reporting. Create funnel visualizations to quickly spot issues and understand what influences customers at each stage of their journey. Gain insights into both your organic and paid traffic sources, along with the performance of your campaigns on all platforms, giving you a comprehensive view of your marketing effectiveness. By utilizing these features, you will be well-equipped to maximize your sales potential.

Website analytics should be straightforward, efficient, and respect user privacy. Fathom serves as a streamlined, lightweight, and privacy-conscious alternative to Google Analytics. Instead of endlessly sifting through cumbersome reports and amassing excessive personal data about your visitors—which you likely don’t require—our website statistics are presented on a single, ultra-fast dashboard, allowing for swift business decisions. With our analytics, you receive only the essentials: your top-performing content, key referrers, and a few additional valuable insights. Everything you need is consolidated on one screen, enabling quick data-driven decisions. Furthermore, since Fathom refrains from collecting personal information and adheres to GDPR and CCPA regulations, there’s no necessity for cookie consent notifications (we don’t even utilize cookies). Each of our pricing tiers provides unlimited access to websites, custom domains, and email reports. This feature allows you to monitor your company website, side projects, and personal blogs seamlessly from one account, making it a versatile tool for any digital endeavor.

Contentsquare's digital analytics cloud for customer behavior helps companies to understand and implement strategies that will help them achieve more success. Conventional web analytics do not give you the whole picture. Traditional tools can be difficult to use and even more difficult to interpret, providing data that only specialists can understand. We make it easy. It's easy to see how customers use your website or app with our intuitive visual reporting. Contentsquare automatically highlights your most pressing issues and opportunities. It's like having a team of analysts to analyze your data and give you a smarter list. Identify the most important UX issues that are costing your online customers and prioritize them. Watch the exact sessions that cause friction and errors. Identify and prioritize errors based on revenue impact.

Funnl introduces the first smart analytics solution tailored for websites. So, what does that entail? For the very first time, your analytics can operate autonomously on your behalf. You can pose questions using everyday language and receive instant responses. Experience real-time A/B testing that is accessible to everyone. Additionally, Funnl autonomously suggests actions based on your collected data. It provides you with actionable insights and reports that are unique in the market. This platform facilitates data-driven decision-making, allowing you to conserve both time and resources. You can determine the return on investment for any initiative, including Facebook Ads or other marketing efforts. Easily identify what strategies are effective and which are not, without needing any technical expertise. Furthermore, it operates seamlessly across all devices, making it incredibly user-friendly. In essence, Funnl transforms how you approach analytics, simplifying the process to maximize your website's performance.

AFS Analytics empowers you to continuously collect, store, quantify, and evaluate crucial metrics related to your website or online storefront, transforming user behavior insights into effective advertising campaign results. The knowledge you gather over time will become an invaluable asset, serving as a vital resource for the growth of your online venture. Stay ahead of the curve by accessing real-time data, which is analyzed and presented in regularly updated reports, enabling you to track your website's performance at any moment. With the support of machine learning and AI-driven predictions, you can identify significant trends before they arise, such as unexpected traffic surges or record-breaking sales in your online store. This proactive approach ensures that you are always informed about your business's performance, allowing for timely adjustments and strategic planning. In this rapidly evolving digital landscape, being able to anticipate changes is crucial for sustained success.

Some key foundational IDs are on the verge of being phased out while a multitude of new IDs is set to emerge, and Roq.ad is ready for this transition. It could be the perfect opportunity to consider a fresh partnership focused on identity solutions. Consumers are increasingly seeking both a tailored customer experience and enhanced privacy measures. The online identity landscape has long been fragmented, leaving companies eager for deeper insights. Is it possible to achieve both personalization and privacy? The concise response is a resounding YES. By expanding your existing audience device pool to include additional devices that belong to users within your target demographic, you can foster a cohesive brand message and a comprehensive customer journey across various platforms. Dive deeper into your Own Data by leveraging cross-device insights. The Roq.ad Private Identity Graph is meticulously crafted to meet the specific needs of your business. With its innovative Cross-Device Technology, Roq.ad empowers leading brands to enhance their digital advertising and analytics efforts. Utilizing probabilistic modeling, Roq.ad analyzes anonymous data drawn from a variety of sources, including website interactions, mobile applications, and media campaign traffic, to deliver powerful insights. This approach not only maximizes the effectiveness of advertising strategies but also ensures that consumer privacy remains a priority in the ever-evolving digital landscape.

MonsterInsights stands out as the premier Google Analytics plugin for WordPress, boasting a range of features that enhance its usability and effectiveness. With effortless setup for universal tracking across various devices and campaigns, users can begin their analytics journey without the need for coding. The plugin allows users to view website analytics reports directly within the WordPress dashboard, offering actionable insights to improve performance. You can monitor real-time statistics within WordPress to observe online activity and user engagement. It also facilitates one-click enhanced eCommerce tracking for platforms like WooCommerce, Easy Digital Downloads, and MemberPress. Furthermore, MonsterInsights provides in-depth statistics for individual posts and pages, enabling you to identify the most visited content on your site. The plugin automatically tracks clicks on affiliate links, banner ads, and other external links, ensuring comprehensive link tracking. Additionally, it simplifies compliance with GDPR and other privacy laws, taking the hassle out of regulatory requirements. Overall, MonsterInsights is designed to empower WordPress users with insightful analytics seamlessly integrated into their existing workflow.

Elevar enhances the capabilities of Shopify brands by utilizing Google Analytics and Google Tag Manager to facilitate quicker growth. This is achieved through a reliable data layer, visual analytics tools, tag error monitoring, and the addition of server-side tagging with the Facebook Conversion API. To effectively analyze and optimize performance, establishing a robust data framework is essential. Elevar simplifies intricate setups—such as data layers and Facebook Conversion API integrations—into effortless one-click solutions. If you find yourself limited to basic reports in Google Analytics while seeking deeper insights to boost your conversion rates, our Chrome Extension empowers non-technical users to effortlessly implement custom user behavior event tracking through a user-friendly interface. This data can then be examined in Elevar or Google Analytics for actionable insights. Furthermore, ensuring that your marketing pixels, or tags, operate correctly with accurate attribution is vital, as faulty or misleading conversion data can lead to significant expenses. Ultimately, Elevar provides the tools necessary for brands to transform their data into valuable insights and drive their growth effectively.

Analytics4now allows for a stress-free transition to Google Analytics 4, enabling users to effortlessly enjoy the user-friendly interface that GA4 offers. With this tool, you can generate your Google Analytics reports in mere seconds, extracting actionable insights derived from fully accurate data. Users can enhance their reporting by combining up to five filters along with drill-down dimensions and optional metrics, ensuring comprehensive analysis. Moreover, you can retain your data from the very first day of your GA4 setup, making it easy to utilize your GA4 information while navigating seamlessly through standard reports related to audience, acquisition, behavior, and conversions. You have the flexibility to select the plan that best aligns with your reporting requirements, and once you grant us permission to access your GA4 Data Source in Data Studio, we will configure your account in less than 24 hours. Opting for the one-time payment option on the Premium plan grants you immediate edit access to your dashboard, ensuring you can start optimizing your data right away. Rest assured, we utilize your data solely to create the necessary calculated fields for your Analytics4now dashboard, maintaining your data's integrity and privacy throughout the process. This careful handling guarantees a smooth experience as you transition into more advanced analytics capabilities.

mHub Cloud enables you to track user behavior efficiently and legally on your website using server-side tracking. This approach is more reliable than traditional client-side tracking because it does not rely on browser cookie restrictions or ad blocking software. mHub Cloud also seamlessly integrates with popular marketing and analytics platforms such as Facebook, Google Ads and Google Analytics. By reducing the amount of scripts and pixels, you can also reduce the number cookies. This will improve the performance of your site. Overall, mHub Cloud provides you with more control over the data collected by your website.

Capitalize on early winners and swiftly eliminate underperformers to enhance revenue while maintaining the integrity of your test’s statistical validity. Conduct tests tailored to the necessary confidence levels and for the appropriate duration needed to achieve meaningful results. Our innovative test ROI optimizer strikes the ideal equilibrium between business risks and potential gains. Designing and analyzing statistically sound online A/B tests has never been easier or more efficient. Metrics grounded in revenue can effectively persuade stakeholders and prompt decisive actions. Many free online tools oversimplify the process, leading to inefficiency and potential misuse. While some platforms may seem statistically robust, they often compromise fundamental principles of statistical analysis. Numerous claims regarding optimal tests for your business overlook essential business metrics as input for their analyses. With our Google Analytics dashboard, you can effortlessly access all critical metrics of the web properties you oversee, enhancing your ability to make informed decisions. This streamlined approach not only improves clarity but also empowers you to adjust strategies in real time.

Gain a deep understanding of your audience and accelerate your marketing analysis at a pace 80% quicker than Google Analytics. Envision a scenario where Google Analytics is not only uncomplicated and swift but also prioritizes your visitors' privacy—this is precisely what Abralytics offers. With its straightforward reporting, you will receive actionable insights and easily comprehensible metrics that transform data into informed decisions. Enjoy the convenience of receiving valuable tips, reports, and opportunities directly in your inbox without the need for logging in each time. You have the flexibility to report on your schedule, whether that be daily, weekly, or monthly. The installation is hassle-free, requiring no extra compliance, while you can extract the top features of Google Analytics in just 20% of the usual time spent. Harness the power of Smart AI to discover innovative strategies for optimizing your site and increasing conversions effectively. By setting up events to track user interactions like “add to shopping cart,” you can gain insights into what actions are being taken and which strategies yield the best results. This approach not only streamlines your marketing efforts but also enhances your ability to make data-driven decisions swiftly and efficiently.

User behavior analytics are readily accessible! Monitor the flow, conversion rates, and significant events that occur during the user experience. This is the most straightforward and user-friendly analytics solution you can find. Real-time and overdue analytics of user activities become manageable tasks. Uncover your users' requirements with comprehensive and targeted insights. Exporting user analytics data for further evaluation is a breeze. Set alerts for crucial user actions that warrant your attention. Oversee your preferred pages through detailed funnel analysis. Gain insights into your users based on their specific interactions with your website, as well as their demographics and interests. Ultimately, you can effectively manage traffic and engagement regarding your product's visibility. Configure funnel analytics to track how many users navigate through your chosen page to complete your desired actions. This tool simplifies the visualization of different stages in your funnel, enabling you to pinpoint where users drop off during their journey. Additionally, this enhanced understanding can lead to more informed decisions regarding user experience improvements.

CUX in nutshell: ✔ User Behavior Analysis ✔ Experience Metrics ✔ Goal-Oriented Analysis ✔ Conversion Waterfalls ✔ Entire Visits Recording ✔ Heatmaps ✔ Pre-analysis & Alerts ✔ Auto-capture Events ✔ Retroactive Analysis ✔ 100% GDPR-compliant ✔ Data stored in EOG ✔ SSL secured

FireStats is a comprehensive web statistics tool that is available for free for non-commercial purposes, though users are encouraged to contribute through donations. For those seeking to utilize FireStats in a commercial capacity, a fee of $25 per installation is required. This platform prioritizes user privacy, providing an alternative to services such as Google Analytics that have faced scrutiny over privacy concerns. It offers real-time statistics, including recent referral sources, search engine keywords, and trending pages, while organizing browser and operating system data based on relevance. Users can view the geographical location of their visitors through IP-to-country mapping, ensuring insights into where their audience originates. Additionally, FireStats provides a 'raw log' of recent hits, effectively filtering out unwanted entries from the database. With its Ajax user interface, users can refresh statistics without reloading the entire page, simply by clicking the ‘refresh statistics’ button. A single installation is capable of monitoring multiple websites on the same server, and it supports multiple user accounts, allowing for granular control over site access for each user. Designed to be compatible with all major web browsers, including Firefox, Internet Explorer, and Opera, FireStats has been translated into 18 different languages, with ongoing efforts to expand its linguistic reach further. This versatility and focus on user privacy make FireStats a compelling choice for website analytics.

Take control of your website's analytics with Umami, an open-source alternative that prioritizes user privacy over traditional tools like Google Analytics. This platform allows you to collect essential data while ensuring that your users' privacy is upheld at all times. Umami stands out by not gathering any personal data, avoiding the use of cookies, refraining from cross-site tracking, and maintaining compliance with GDPR regulations. By utilizing Umami, you can navigate the complexities of evolving data privacy laws with ease. All information gathered is anonymized, ensuring that individual users remain unidentifiable, giving you peace of mind regarding data security. The interface is user-friendly and straightforward, eliminating the need for complex reporting processes. With Umami, you will only track the metrics that truly matter to you, all conveniently displayed on a single page. This tool is committed to open-source principles, so you can trust in its transparency and community support. Additionally, you can enjoy the benefit of not having to show intrusive cookie consent notices to your visitors. Embrace the power of analytics while maintaining a strong commitment to user privacy.

Customer session replays capture vital interaction data, including mouse movements, touch gestures, clicks, and form submissions. By focusing on these actions, businesses can enhance their customer experience (CX) based on authentic behaviors observed in digital spaces. In many cases, feedback from customers alone may not suffice. Extracting useful insights from vague comments can be challenging, and implementing effective changes can prove even more difficult. With Verint Digital Behavior Analytics, the adage "seeing is believing" comes to life. This platform seamlessly combines customer feedback with session replays, providing immediate clarity and a comprehensive view of the customer journey. By linking these replays to key performance indicators (KPIs), organizations can scrutinize real customer interactions, swiftly identify pain points, and address issues that detrimentally affect digital experiences and conversion rates. This combination of qualitative and quantitative data empowers businesses to make informed decisions and improve overall customer satisfaction.

The Piano platform is made up of four interconnected products. Analytics Piano Analytics serves as a powerful data gathering and analytical suite. While it faces competition from various comprehensive marketing and behavioral analytics solutions, it stands out in environments where compliance is critical, showcasing a range of distinctive features and unique datasets. Activation Piano Activation features Composer, renowned as the most widely used experience rules engine globally, alongside VX, our platform dedicated to subscription commerce. Audience Our real-time customer data management system (CDP/DMP) facilitates advanced segmentation of both known and anonymous users, allowing for the seamless export of customer segments to both Piano's applications and external systems. Amplifier Our collection of audience engagement tools encompasses management for both organic and paid social media campaigns, in addition to newsletters and push notifications. This suite is specifically crafted to promote content that effectively drives traffic towards owned and operated digital properties, ensuring that user engagement remains high. Overall, the integration of these four products enables a comprehensive approach to data and audience management.

It's a fact: Users don't want to be tracked, and a surprising number of them block JavaScript-based tracking. This problem affects any web analytics product that requires JS-based tracking. Angelfish Software is different: it's a self-hosted log analyzer that creates web analytics reports from access logs. Even if your website Users block JavaScript tracking, they can't block themselves from the access log. Angelfish is used by organizations of all sizes to accurately track public websites, Intranet websites & applications, and anything accessed via a browser. If you're a marketer that uses Google Analytics, Angelfish shows you traffic from Users that block GA tracking (we've seen it as high as 35%). Key Reporting Features - Standard web analytics reports (Browsers, Platforms, Pages, IP Addresses, Organizations, etc.) - Documents - Marketing Campaigns: inbound and in-site - Impressions & CTR - Email Opens - Site Search - Usage Costs - Broken Links - and a lot more! Angelfish blazes through logs at 5 GB/min, is easy to install & maintain, is fully supported, and shows data you won't see in other products. Visit us to learn more!

MapMyUser offers real-time web analytics for your website, allowing you to monitor the activity of online users. You can view the number of visitors currently present on your site through the advanced statistics page. Additionally, MapMyUser provides the geolocation of active users displayed on a Google Map. The platform is user-friendly and if you have a blog on WordPress, our plugin is readily available for download. We also offer tracking software specifically designed for blogs to monitor user interactions. The user counter refreshes automatically with any changes in traffic on your site. Best of all, MapMyUser is completely free to use. You can experiment with our widget on your site or download plugins for WordPress or Joomla without any cost. Accessing statistics is straightforward; there’s no need for registration! To start tracking, simply copy the provided JavaScript code and paste it onto every page you wish to monitor, ensuring you never miss a moment of your website's activity. This makes it incredibly easy for website owners to gain insights into their audience.

A website lacking analytics is comparable to a vessel adrift without direction. It is essential to monitor your website's performance effortlessly and in real-time. This analytics suite is perfectly designed for publishers, providing comprehensive insights in the moment. It represents the all-inclusive real-time analytics solution specifically aimed at eCommerce. Ideal for agencies and those managing numerous digital assets, it ensures the right message is delivered at the optimal time. The DMP is customized with distinct clusters that cater to various business models, creating a data organization that aligns with overarching business goals. While there are countless mobile applications available for numerous purposes, understanding their usage and effectiveness is crucial. Mobile analytics serves as a powerful tool for assessing the mobile channel's attributes, ensuring enhanced performance. Furthermore, our suite of solutions focuses on On-site Marketing Automation, utilizing not only user browsing and behavioral data but also socio-demographic and interest data stored within our exclusive DMP. We provide both quantitative and qualitative reports based on comprehensive census data, ensuring accuracy in real-time analytics, ultimately empowering businesses to make informed decisions. By leveraging these insights, companies can adapt their strategies to meet dynamic market demands.

A user-friendly, low-code visual platform allows for the creation and deployment of personalized chatbots that understand natural language. You can obtain text-based responses, retrieve data, generate reports and visualizations, and utilize analytics and AI through a conversational interface that feels intuitive. Within the SAS ecosystem, you can easily configure bots to enhance insight accessibility or link them to external services for broader outreach. Now, gaining insights from data is as straightforward as sending a simple message. Quickly identify significant relationships in your data with the help of smart suggestions and clearly marked related metrics. Leverage machine learning and natural language explanations to discover, visualize, and communicate compelling narratives and insights that are both accessible and easy to interpret. Investigate the reasons behind certain outcomes, explore all possibilities, and uncover hidden opportunities within your data. The system automatically highlights essential relationships, outliers, clusters, and more, unveiling crucial insights that can drive informed action and decision-making. This innovative approach empowers users to navigate complex data landscapes with confidence and clarity.

Fullstory is a platform for behavioral data that reveals the hidden story behind consumer behavior. Fullstory allows product, engineering and data teams to connect sentiments signals with other data sources in order to design the next best actions. Fullstory provides deeper and more immediate actionable insights than conventional web and product analyses that can only surface what is happening but not why. It is the only behavioral data platforms that provide the context needed to create in-the moment experiences that drive revenue. Fullstory's behavioral analytics is ready for AI. It uses first-party data that has been automatically captured, indexed and semantically structured. No longer do enterprises waste hours and resources on data analysis.

Avoid negative trends before they become problems. hawke.ai compiles your marketing data and turns it into an easy to read, comprehensive dashboard for efficient analysis. It helps you identify problems and provides benchmarking statistics so that you can prevent them from happening. Are media spending too much? Are your results not as you expected? Your campaigns are just...not working? hawke.ai will be your second set of eyes and let you know when something is falling behind. Optimize spend across platforms, benchmark performance, review suggestions. hawke.ai's powerful analysis tools will save you time and enable your team to make better decisions. You can customize however you like: integrate with Google Data Studio or share white-label reports. hawke.ai generates reports that contain the exact data points you need at exactly the right time.

Insightech equips digital teams with comprehensive insights into the digital experience, free from the constraints of sampled or partial data. Insightech bundles everything you need for in-depth marketing reporting, content analysis, conversion funnel enhancement, and website redevelopment into a single, straightforward solution. Plus, you'll gain access to specialized support, workshops, and training to consistently elevate your organization's experience analytics skills. Dive deep into your raw data to discover and resolve payment issues, website bugs and coupon code errors with the following features: - Session Replay - Clickmaps - Scrolling Heatmaps - Form Analysis tools - Conversion Funnels - Marketing Analytics Dashboards - Chrome extension plugin which turns your live website into an analytics dashboard

A comprehensive digital analytics and customer engagement solution designed for enterprises that empowers you to optimize every customer interaction and provide an enhanced experience through insightful data analysis. Gain a deep understanding of each customer touchpoint while taking immediate action to improve outcomes. Begin to elevate the customer experience from the very first day by automatically gathering behavioral data across all channels without the need for custom development. Each individual customer interaction is captured within a cohesive customer profile, enabling you to analyze their paths and journeys through intuitive visual dashboards. Delve into the reasons behind customer behaviors using ready-to-use analytics reports and Dataroid’s expansive data lake. Monitor engagement metrics in real-time to refine your communication strategies. Leverage Dataroid to gain deeper insights into customer behavior, improve the digital product experience, and boost customer retention effectively. By utilizing this platform, businesses can transform their approach to customer engagement and analytics.

Aggregate information from log files, JavaScript, Facebook, YouTube, and other sources into a single reporting platform. Whether you choose to host it on-premise or in the cloud, you maintain full control over your data! Logaholic is designed to cater to both small businesses and larger enterprises. It offers more than 100 pre-configured web analytics reports, featuring advanced capabilities such as segmentation, customizable dashboards, and surveys. The platform is presented in an intuitive interface that is user-friendly for both beginners and seasoned professionals. With a plug-and-play reporting system, Logaholic can be effortlessly expanded to incorporate a wide variety of data from numerous sources. While built-in integrations are readily available, our team is also prepared to assist you in customizing and enhancing Logaholic to capture vital data from any sector of your organization. The self-hosted editions of Logaholic can be deployed either on your premises or within a private cloud setup, granting you complete authority and ownership over your data, including its storage, accessibility, and management. This ensures that you can tailor the reporting tools to fit the specific needs of your organization seamlessly.

Woopra is a Customer Journey Analytics platform that helps companies understand, analyze and retain customers. The platform is designed for optimization and growth across the entire customer lifecycle. The platform uses individual-level data to generate aggregate analytics reports that provide full lifecycle insights and bridge departmental gaps. Woopra's proprietary tracking technology tracks your usage across your website and mobile apps. The platform also offers 51+ integrations with partners like Salesforce, Marketo and Intercom. This allows you to seamlessly unify disparate data points across tools or teams.

Access all of your pages and confidential reports to gain insights into visitor behavior like never before. In addition to standard metrics, you can analyze each visitor in comprehensive detail. Don’t wait any longer; anticipate how many visitors are expected today, this week, and this month before the respective timeframes conclude. Generate valuable business leads and transform them into clients. Retarget these prospects on platforms like LinkedIn and Adwords to enhance your advertising return on investment. Discover which competitors are exploring your website. Get detailed reports on individual visitors, including the duration of their stay, pages they viewed, returning visits, referral sources, geographic location, device details, and much more. Highlight key visitors by assigning them tags and names for easy identification. Setting up your tracking system is a breeze; it only takes a few minutes to register and insert the tracker code on your site. Once you do that, your tracking will be activated right away. Integrating the tracker into your website, blog, or landing page is straightforward; simply copy and paste the tracker code into the source code of your pages or template to get started. This seamless setup ensures you can monitor visitor activity efficiently from the get-go.

Dreamdata is the B2B revenue attribution platform that empowers go-to-market teams to understand their impact and drive growth. By automating data collection and modeling, it provides a 360° view of the customer journey and enables data-driven decision-making. Key Features: - Automated Data Collection & Unified Model: Collects first-party data from your website and marketing/sales stack, building a complete picture of customer interactions. - Multi-Touch Attribution: Accurately attributes revenue to specific touchpoints, providing clear ROI on campaigns and channels. - Buying Signals & Lead Prioritization: Identifies high-intent accounts and prioritizes leads, maximizing sales efficiency. - Campaign Performance Analysis: Evaluates campaign effectiveness, enabling data-backed optimization decisions. - Custom Audiences & Data Activation: Creates targeted audiences based on customer journey insights for personalized campaigns across platforms. - Industry Benchmarking: Compares your performance against industry standards, highlighting areas for improvement and competitive advantage. - Intuitive Interface: User-friendly design ensures easy navigation and actionable insights.