Parasoft's mission is to provide automated testing solutions and expertise that empower organizations to expedite delivery of safe and reliable software.
A powerful unified C and C++ test automation solution for static analysis, unit testing and structural code coverage, Parasoft C/C++test helps satisfy compliance with industry functional safety and security requirements for embedded software systems.
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AuthorityTech is the world’s first AI-native Machine Relations agency and platform, engineered to position ambitious brands inside the Tier-1 publications that AI search engines inherently trust, retrieve, and cite. While conventional PR convinces humans through retainer-based effort, AuthorityTech optimizes for the new primary reader—the machine—through a 100% outcome-based, pay-per-placement model. This ensures leading answer engines, including ChatGPT, Perplexity, Gemini, and Google AI Overviews, can seamlessly index the brand, map it to its rightful category, and cite it when buyers ask high-intent questions.
Coined in 2024 by Founder and CEO Jaxon Parrott, Machine Relations is the discipline of making a brand discoverable and citable by AI systems. Parrott built AuthorityTech to execute the five-layer Machine Relations stack: Earned Authority, Entity Clarity, Citation Architecture, Distribution, and Measurement. This unifies GEO, AEO, AI SEO, and digital PR into a single ecosystem for building machine trust.
Cofounder and Chief Growth Officer Christian Lehman operationalizes this strategy, deploying the methodology at scale. Leveraging a direct network of over 1,600 Tier-1 publications, AuthorityTech has secured thousands of AI-cited articles for 200+ clients, including 27 unicorn startups, to guarantee sustainable AI visibility and measurable share of citation.
The agency executes this via a three-part framework:
Map: Analyzing target categories and competitor LLM prompts.
Match: Aligning brand narratives with authoritative outlets.
Place: Securing guaranteed placements through relationship-led outreach.
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OfficeReports
OfficeReports is a powerful suite of Microsoft Office add-ins that enables market researchers and data professionals to analyze survey data and generate fully automated reports—directly within Excel and PowerPoint. By embedding advanced analytics and reporting capabilities inside the tools users already rely on, OfficeReports eliminates the need for manual copy-paste, external scripting, and disconnected workflows.
The suite includes three tightly integrated tools:
Calculo: Perform advanced cross-tabulations, apply filters, weighting, and run statistical significance tests (Z-tests, T-tests) from raw survey data (.sav, .csv, or Excel). Built for Excel, Calculo gives researchers full analytical power within a familiar interface.
Presento: Automatically generate branded PowerPoint slides from structured crosstab data. Presento supports dynamic resizing of tables and charts, uses icons to visualize significance, and can replace text labels with brand logos—ensuring cleaner, more intuitive presentations.
Intelligo: Combines Calculo and Presento into one seamless solution for recurring and high-volume survey reporting. Build your reports using preliminary data, then update all charts and tables with one click when final data becomes available—ideal for tracking studies and syndicated research.
OfficeReports supports integration with SPSS, SurveyMonkey, Qualtrics, Alchemer, and more, making it a scalable, accurate, and efficient reporting platform for insights-driven teams in over 30 countries. It’s designed to reduce effort, eliminate human error, and increase time-to-insight—without ever leaving Office.
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Newspoint
Keep an eye on brands and influencers while conducting customer searches, examining trends, and evaluating competitors. The platform features a modern, adaptable interface that offers intuitive navigation, clear visual representations, and real-time monitoring, with indicators of brand strength within the media landscape. Our extensive data offerings include analytics from both social and traditional media in a multitude of popular global languages, encompassing over 150,000 websites, 50 million social media sources, 1,100 press titles, and 200 RTV stations. By leveraging our services, you can achieve your business objectives efficiently, saving both time and money through outsourced research and analysis. We provide comprehensive media reports and analyses that cover brand reputation, celebrity influence, significant phenomena, employer branding, and influencer mapping, utilizing both quantitative and qualitative approaches; this includes content analysis, social media metrics, text mining, CAWI, FGI, and IDI techniques. Furthermore, our trend analysis capabilities enable you to identify innovations within your sector, adapt to market demands, and maintain a competitive edge through effective Internet monitoring, allowing your business to draw insightful conclusions from Big Data analytics. This holistic approach not only enhances your strategic planning but also positions you to navigate the ever-evolving market landscape adeptly.
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