Discovered Markets Description
Instead of a one-off study, we offer a monthly MAPPING subscription. To create the mapping criteria, we take a detailed look at your business model, current relationships, and target markets. We create highly visual, qualitative and quantitative maps of markets using primary and secondary research. This includes interviews with key market experts.
Discovered Markets Alternatives
A powerful data analysis and visualization platform specifically designed for market research data. Harmoni can do it all, from data processing to analysis, reporting and visualization, as well as distribution, alerts and distribution. Spend less time processing data and more time analysing it. Harmoni automates your job. Harmoni makes it easy to share valuable and actionable insights with stakeholders. Although market research budgets are shrinking in number, expectations are increasing. Harmoni allows you to slice and dice data as the questions are asked. Harmoni allows you to combine multiple data sources into one usable set. Harmoni supports many data sources including IBM SPSS®, SQL and Microsoft Excel, CSV, tab delimited files, Dimensions and more. Harmoni is integrated with popular market research platforms such as Voxco and FocusVision Decipher.
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Annually, we conduct surveys with over a million individuals worldwide, enabling businesses to swiftly grasp evolving consumer trends. Our user-friendly platform is tailored for busy teams, facilitating the extraction of essential information, customized analysis, and seamless sharing. Identify your ideal customer using more than 250,000 profiling metrics. Utilize question charts to gain insights into the thoughts, emotions, and actions of your audience. Aggregate data and visualizations to craft a compelling narrative for your team. Combine various data points for comprehensive analysis and deeper understanding. Access unparalleled insights into consumer behavior through survey results that capture the perspectives, interests, and actions of billions of individuals globally. We consistently pose the same survey questions across different regions, allowing for detailed insights into local markets while also providing a broader global perspective. Discover what consumers genuinely think about your brand and its competitors, gaining valuable insights into industry leaders and their market positions. This holistic approach ensures that businesses can navigate the complexities of consumer perception effectively.
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Enumerate AI
Enumerate AI serves as a qualitative research platform designed specifically for insights teams within enterprises and market research firms. It facilitates AI-enhanced, as well as human-led and autonomous studies, engaging real human participants. Users can conduct a variety of research methods including in-depth interviews, focus groups, video diaries, longitudinal diary studies, and shopper research, as well as analyze open-ended survey responses and visual content. The platform streamlines the entire research process, managing everything from fieldwork to transcription, translation, coding, theming, analysis, and reporting. Researchers benefit from the ability to organize qualitative data, investigate themes, compare various responses, and link findings back to specific moments in dialogues that provide evidence. Compatible with voice, video, and text data, Enumerate supports research efforts in over 40 languages. While human researchers are ultimately responsible for interpretation and decision-making, Enumerate AI significantly decreases the burden of manual tasks, enabling teams to generate clear and substantiated qualitative insights. This integration of technology not only enhances efficiency but also enriches the quality of research outcomes for organizations.
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MarketCast
MarketCast is a leading global marketing research and technology company that harnesses the power of AI, data science, and human expertise to transform how brands understand and engage consumers. Their advanced Research Platform combines AI-driven models with robust data analytics to speed up research design, delivery, and insight generation. The company’s team of over 600 professionals includes researchers, technologists, and data scientists who work together to provide innovative advertising and brand research solutions. MarketCast serves more than 80% of the highest advertising spenders in the U.S., helping clients identify target audiences, craft resonant creative, and foster lasting brand fandom. Their approach merges data science and social science to link consumer attitudes and behaviors for actionable marketing insights. MarketCast’s culture emphasizes curiosity, trust, and diversity, driving continual learning and breakthrough discoveries. The company supports a wide range of sectors including entertainment, financial services, healthcare, and sports through tailored research services. MarketCast is committed to being the most tech-forward and data-driven marketing research organization globally.
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Pricing
Pricing Starts At:
$2000/month
Integrations
Company Details
Company:
Discovered Markets
Year Founded:
2019
Headquarters:
United States
Website:
www.discoveredmarkets.com/mapping
Media
Visual Mapping
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Product Details
Platforms
Web-Based
Types of Training
Training Docs
Live Training (Online)
Webinars
Training Videos
Customer Support
Business Hours
Online Support
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