
Most AI video tools hand you a black box: closed weights, a subscription, and no way to see what is happening under the hood. LTX takes the opposite approach. Built by Lightricks, LTX is an open foundation model that generates and simulates across video, audio, and the physical world, and it puts the weights, the code, and the control in your hands.
At the center of the model is LTX-2.5, a 22B-parameter dual-stream diffusion transformer that produces native 4K video at up to 50 frames per second, with audio and video generated together in a single pass rather than stitched together afterward. Artificial Analysis, an independent benchmarking group, currently ranks LTX among the top three AI video models in the world.
You choose how you want to use it. Download the open weights and run LTX-2.5 on your own hardware. License the model for on-premise deployment backed by enterprise support. Or build directly on LTX Studio, the production suite that turns the model into a full creative workflow. Companies like ElevenLabs, Asteria Film Co., Magnopus, and NVIDIA already rely on LTX for their own work.
LTX is not built for one-off social clips. It is infrastructure for teams that generate motion, audio, and physical environments as part of their own products and pipelines.
Learn more

Adobe Firefly is a versatile AI-powered creative platform designed to help users generate and edit multimedia content with ease. It allows users to create images, videos, and audio using simple text prompts within an interactive and flexible workspace. The platform features tools like generative fill, image editing, and video editing, enabling users to refine and enhance their creations. Firefly also includes quick actions such as background removal, cropping, resizing, and format conversion to streamline workflows. Users can explore an infinite canvas for creative production and experiment with various styles and outputs. The platform encourages creativity by allowing users to remix content from a shared community gallery. With its intuitive design, it reduces the need for advanced technical skills. Firefly integrates AI capabilities to speed up content creation and editing processes. It supports both beginners and professionals in producing high-quality results. Overall, Adobe Firefly provides a powerful and accessible environment for modern digital creativity.
Learn more
Xelta
Xelta AI Studio serves as a comprehensive platform for AI-driven content creation, enabling creators, marketers, and businesses to produce top-tier videos, images, reels, advertisements, and social media posts. This platform integrates various functionalities, including AI-generated videos, image making, voice synthesis, dubbing, lip synchronization, avatars, editing tools, marketing automation, and publishing features, all designed for efficiency and scalability. By allowing users to convert their concepts into full-fledged content workflows—from scriptwriting to visual and audio production, editing, and final distribution—Xelta minimizes the need for manual labor and enhances creative flexibility. With over 90 AI models at its core, the platform excels in video and image production, audio creation, and marketing automation, each tailored for exceptional quality and rapid output. Xelta caters to a diverse range of content types, such as short videos, Instagram Reels, YouTube Shorts, TikTok clips, promotional videos, product advertisements, static images, carousel ads, story ads, and product photography, ensuring that users can meet various marketing needs with ease. Ultimately, Xelta AI Studio streamlines the content creation process and empowers users to harness the full potential of AI in their digital marketing strategies.
Learn more
UGCABC
UGCABC is an innovative AI platform designed to help e-commerce brands and marketers produce engaging user-generated content video advertisements. Users have the flexibility to upload product images or share product links, select an AI presenter, and generate videos using either AI-generated scripts or their customized text. The platform offers a variety of formats, including ads featuring avatars holding products, instant ads linked to products, talking-head videos, brief cinematic clips, and personalized avatars. Additionally, it provides studio-quality presenters, a selection of voices and languages, optional captions, and choices between vertical, square, or landscape video orientations. Users can easily preview their concepts prior to committing credits to finalize a video, and they can purchase credit packs on an as-needed basis without the requirement of a subscription. Marketers are also empowered to create different variations for testing creative strategies and developing promotional content suitable for platforms like TikTok, Instagram Reels, Meta Ads, and YouTube Shorts. This web application is specifically designed for online businesses and marketers looking to produce high-quality short-form product advertisements without the need to film each presenter manually, thereby streamlining the content creation process significantly. With the ability to quickly adapt and iterate on their ads, users can enhance their marketing efforts effectively.
Learn more