Acxiom InfoBase Description
Acxiom provides the tools necessary to utilize extensive data for understanding premium audiences and gaining insights worldwide. By effectively engaging and personalizing experiences both online and offline, brands can better comprehend, identify, and target their ideal customers. In this “borderless digital world” where marketing technology, identity resolution, and digital connectivity intersect, organizations can swiftly uncover data attributes, service availability, and digital footprints globally, enabling them to make well-informed decisions. As a global leader in data, Acxiom offers thousands of data attributes across over 60 countries, assisting brands in enhancing millions of customer experiences daily through valuable, data-driven insights while prioritizing consumer privacy. With Acxiom, brands can grasp, connect with, and engage diverse audiences, optimize their media investments, and create more tailored experiences. Ultimately, Acxiom empowers brands to reach global audiences effectively and deliver impactful experiences that resonate.
Acxiom InfoBase Alternatives
Annually, we conduct surveys with over a million individuals worldwide, enabling businesses to swiftly grasp evolving consumer trends. Our user-friendly platform is tailored for busy teams, facilitating the extraction of essential information, customized analysis, and seamless sharing. Identify your ideal customer using more than 250,000 profiling metrics. Utilize question charts to gain insights into the thoughts, emotions, and actions of your audience. Aggregate data and visualizations to craft a compelling narrative for your team. Combine various data points for comprehensive analysis and deeper understanding. Access unparalleled insights into consumer behavior through survey results that capture the perspectives, interests, and actions of billions of individuals globally. We consistently pose the same survey questions across different regions, allowing for detailed insights into local markets while also providing a broader global perspective. Discover what consumers genuinely think about your brand and its competitors, gaining valuable insights into industry leaders and their market positions. This holistic approach ensures that businesses can navigate the complexities of consumer perception effectively.
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CallTrackingMetrics is the only SaaS platform that uses call tracking and conversion intelligence to inform contact center automation--resulting in a more personalized customer experience. Find out which marketing campaigns are generating leads or conversions and use that data for automated call flows and to power your contact centre. Our phone, text, online, and live chat tools allow you to unify communications across your organization. CallTrackingMetrics is trusted by more than 100,000 users worldwide to manage communications for their sales, marketing, and service teams.
Call tracking features include reliable dynamic numbers insertion (DNI), for session-level attribution, local and toll-free tracking numbers, and omnichannelattribution across calls, texts and form fills.
Contact center features include a browser-based softphone and smart routing options.
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Stirista
The world's first real time cookie-less identity graph powers data, activation and attribution. Stirista is here! We help you to improve your first party data, and get new customers with addressable multichannel campaigns. Our industry-leading identity spine allows you to quickly onboard data and get campaigns up and running quickly - from CTV, display to social media and email. All this with real-time attribution across all your digital - as well as physical - footprints. Our Identity Graph updates in real time as individuals navigate their daily lives across digital and physical footprints - even CTV. No more wasted advertising dollars. No more missed personalization.
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Data Marketers Group
Initiate discussions with 44 million key decision-makers by utilizing 36 insightful data points regarding demographics and firmographics to cultivate leads that are ready for sales. Engage with prospects across 57 diverse industry sectors to enhance your upcoming marketing initiatives. Annually, over 600 startups leverage our repository of 125 million contacts for competitive analysis. Businesses of all sizes, including small, medium, and enterprise-level companies, gain access to a targeted B2B database that includes technology users, healthcare experts, and financial analysts. Our solutions support inside sales teams in building a robust sales pipeline and successfully closing transactions. Access an up-to-date collection of B2B contacts from organizations of varying sizes throughout North America. Data Management Platform providers utilize our B2B database for advanced targeting strategies and to develop look-alike audiences that facilitate data-driven marketing efforts. To minimize costs associated with lead generation and customer acquisition, digital marketing agencies depend on our comprehensive marketing database. Experience outstanding return on investment and foster long-term client relationships while maximizing the benefits of your marketing strategies. Our database continually evolves to meet the dynamic needs of the market.
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Company Details
Company:
Acxiom
Year Founded:
1969
Headquarters:
United States
Website:
www.acxiom.com/customer-data/infobase/
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