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Description

Skai is the best marketing platform for brands that want to plan, activate, and measure growth strategies through the most engaging digital channels. Skai is the only marketing platform that combines data-driven insights with best-of-breed optimizing to help brands make informed decisions, scale up and measure performance across Google and Facebook, Microsoft, Amazon and Walmart, Roundel and Apple Search Ads. Machine-learning algorithms and artificial Intelligence from Skai leverage market signals to help companies predict and keep up with the omnichannel customer journey. Skai is backed by Sequoia Capital and Arts Alliance, Tenaya Capital and Bain Capital Ventures.

Description

Surfside offers a comprehensive marketing technology solution that consolidates your first-party data from every customer interaction. This system empowers advertisers to gain deeper insights, effectively target, and assess their strategies for influencing both existing and prospective clients. By incorporating location, purchasing history, and demographic information into your customer profiles, you can develop intricate and exclusive target audiences, setting your media buying apart from standard datasets and third-party audiences. You can roll out personalized and focused campaigns across various connected devices, including desktop computers, mobile phones, tablets, OTT, and CTV. With Surfside's proprietary demand-side platform, we focus on individuals who align with your target demographic and campaign objectives. Retail media allows you to reach consumers precisely at the point of purchase. It serves as a dynamic and impactful advertising avenue, providing brands and retailers with innovative methods to boost sales and shape purchasing decisions. This approach not only enhances customer engagement but also fosters a more personalized shopping experience that resonates with today's consumers.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Adjust Yes 
Amazon Ads Yes 
Branch Yes 
Car Wars Yes 
ChannelMix Yes 
Cova No 
Delacon Yes 
FuseCommander Yes 
Invoca Yes 
LiveRamp Yes 
MJ Platform No 
Marchex Yes 
Meadow No 
Nielsen Marketing Cloud Yes 
Oracle BlueKai Yes 
Roundel Yes 
Singular Yes 
Snapchat Yes 
TUNE Yes 

Integrations

Adjust No 
Amazon Ads No 
Branch No 
Car Wars No 
ChannelMix No 
Cova Yes 
Delacon No 
FuseCommander No 
Invoca No 
LiveRamp No 
MJ Platform Yes 
Marchex No 
Meadow Yes 
Nielsen Marketing Cloud No 
Oracle BlueKai No 
Roundel No 
Singular No 
Snapchat No 
TUNE No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Skai

Founded

2006

Country

United States

Website

skai.io

Vendor Details

Company Name

Surfside

Country

United States

Website

surfside.io/home

Product Features

PPC

A/B Testing No 
Account Alerts No 
Analytics / ROI Tracking No 
Bid Management No 
Budget Management No 
Campaign Management No 
Conversion Tracking No 
Google / Bing Ads No 
Keyword Research Tools No 
Keyword Tracking No 
Landing Pages / Web Forms No 
URL Builder No 

Predictive Analytics

AI / Machine Learning No 
Benchmarking No 
Data Blending No 
Data Mining No 
Demand Forecasting No 
For Education No 
For Healthcare No 
Modeling & Simulation No 
Sentiment Analysis No 

Search Engine Marketing (SEM)

A/B Testing No 
Account Alerts No 
Analytics / ROI Tracking No 
Bid Management No 
Budget Management No 
Campaign Management No 
Conversion Tracking No 
Google / Bing Ads No 
Keyword Research Tools No 
Keyword Tracking No 
Landing Pages / Web Forms No 
URL Builder No 

Social Media Advertising

Ad Buying No 
Ad Creation No 
Bulk Advertising No 
Campaign Management No 
Collaboration Tools No 
Comment / Reply Moderation No 
Digital Asset Management No 
Reporting / Analytics No 
Retargeting No 
Roles / Permissions No 

Product Features

Cannabis

Administrative / HR Management No 
Business Management No 
CRM No 
Compliance Tracking No 
Cultivation Management No 
Delivery Management No 
Dispensary Management No 
Distribution No 
ERP No 
For Hemp & CBD No 
Inventory Management / Control No 
Lab Testing No 
Manufacturing No 
Payment Processing No 
Point of Sale (POS) No 
Reporting / Analytics No 
Retail Management No 
Sales Tracking No 
Seed to Sale No 
Supplier Management No 
Supply Chain Management No 
Toll Processing No 
Traceability No 
eCommerce / Online Ordering No 

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

Alternatives

Alternatives

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