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Average Ratings 1 Rating
Description
Our premier product, the Simpli.fi Programmatic Marketing Platform, facilitates the effective acquisition of precisely-targeted impressions across various real-time bidding (RTB) ad exchanges. Utilizing Simpli.fi, programmatic marketers are empowered to leverage unstructured data, thereby unlocking endless potential for both display and mobile advertising. The platform allows marketers to precisely target, optimize, and analyze display campaigns down to individual data elements, mirroring the capabilities available to local advertisers in pay-for-performance search, which enhances precision and reduces inefficiencies. Distinctively, Simpli.fi stands out as the sole programmatic marketing solution specifically designed for unstructured data. In contrast to many competitors who rely on generic technology sourced from third parties, Simpli.fi is committed to creating its own proprietary technologies tailored for unstructured data applications. Additionally, Simpli.fi encompasses a comprehensive suite including DSP, DMP, and SSP functionalities, making it a versatile choice for marketers. As a result, users benefit from a more integrated and streamlined approach to their programmatic marketing efforts.
Description
We create advanced marketing technology tailored for top-tier iGaming operators. Our suite of advertising technology caters to iGaming businesses, direct response advertisers, and affiliates alike. With our DSP called Ace, you gain comprehensive insights into your campaigns and can monitor new depositing customer (NDC) activity across various supply channels. By utilizing cutting-edge impression analytics and artificial intelligence, we assist in avoiding common pitfalls like overspending on ad inventory or inadvertently bidding on the same inventory multiple times. Our intelligent pixel technology allows you to harness your audience data seamlessly within your media buying processes. Additionally, we implement ad-serving regulations to safeguard your license and ensure compliance with industry standards. Rather than having your marketing team manage a myriad of ad networks, supply-side platforms, and exchanges, our DSP streamlines their efforts to focus on enhancing monthly NDC figures. This efficiency is bolstered by our established integrations with all prominent supply platforms, along with the capability to incorporate new supply sources as needed. Furthermore, our commitment to innovation means we continuously seek ways to improve the effectiveness of your advertising strategies.
API Access
Has API
Yes
API Access
Has API
No
Integrations
AUDIENCEX
Yes
AgencyAnalytics
Yes
Beachfront
Yes
Bionic for Agencies
Yes
Blotout
Yes
Cross Pixel
Yes
DV Publisher Suite
Yes
Humming
Yes
Improvado
Yes
Meltano
Yes
Integrations
AUDIENCEX
No
AgencyAnalytics
No
Beachfront
No
Bionic for Agencies
No
Blotout
No
Cross Pixel
No
DV Publisher Suite
No
Humming
No
Improvado
No
Meltano
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Simpli.fi
Founded
2010
Country
United States
Website
simpli.fi/platform/
Vendor Details
Company Name
Wiget Group
Founded
2008
Country
Sweden
Website
www.wigetgroup.com
Product Features
Data Management Platforms (DMP)
Ad Network Integration
No
Analytics / ROI Tracking
No
Audience Targeting
No
Behavioral Analytics
No
CRM
No
Campaign Management
No
Competitive Analysis
No
Customer Journey Mapping
No
Data Capture / Transfer
No
Data Classification
No
Data Visualization
No
OTT
API Access
Yes
Content Organization
No
Live Events
No
Monetization Tools
Yes
Multi-Service Integration
Yes
SDK
No
Scheduling
No
Video Hosting/Storage
No
Video Quality Optimization
No
Predictive Analytics
AI / Machine Learning
No
Benchmarking
No
Data Blending
No
Data Mining
No
Demand Forecasting
No
For Education
No
For Healthcare
No
Modeling & Simulation
No
Sentiment Analysis
No
Retargeting
A/B Testing
No
Audience Targeting
No
Behavioral Targeting
No
Conversion Tracking
No
Geo Targeting
No
Mobile Retargeting
No
Personalization
No
Recommendation Engine
No
Social Media Retargeting
No