Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Our premier product, the Simpli.fi Programmatic Marketing Platform, facilitates the effective acquisition of precisely-targeted impressions across various real-time bidding (RTB) ad exchanges. Utilizing Simpli.fi, programmatic marketers are empowered to leverage unstructured data, thereby unlocking endless potential for both display and mobile advertising. The platform allows marketers to precisely target, optimize, and analyze display campaigns down to individual data elements, mirroring the capabilities available to local advertisers in pay-for-performance search, which enhances precision and reduces inefficiencies. Distinctively, Simpli.fi stands out as the sole programmatic marketing solution specifically designed for unstructured data. In contrast to many competitors who rely on generic technology sourced from third parties, Simpli.fi is committed to creating its own proprietary technologies tailored for unstructured data applications. Additionally, Simpli.fi encompasses a comprehensive suite including DSP, DMP, and SSP functionalities, making it a versatile choice for marketers. As a result, users benefit from a more integrated and streamlined approach to their programmatic marketing efforts.
Description
Sovrn delivers a range of advertising solutions, technologies, and services to a vast number of content creators, enabling them to earn revenue, expand their enterprises, and tap into an extensive data resource that offers remarkable insights. We recognize the significance of distinctive storytellers, a sentiment shared by the advertisers collaborating with us. Our commitment lies in promoting equitable and transparent advertising practices, advocating for net neutrality, and fostering positive relationships between publishers and advertisers. Whether you are an established publishing expert or a newcomer, we are here to assist you in monetizing your content effectively. Our offerings include header bidding, server-to-server bidding, and waterfall advertising techniques. By connecting with high-quality, independent publishers, you can enhance the reach of your campaigns and engage with an audience that is eager to interact. We facilitate display, mobile, and video campaigns through our well-regarded, certified exchange. Moreover, the most reputable websites and leading brands across the globe rely on Sovrn to provide unparalleled value and measurable outcomes, ensuring that both parties benefit from the partnership. With our tools, content creators can harness their potential and achieve greater success in the digital landscape.
API Access
Has API
Yes
API Access
Has API
No
Integrations
DV Publisher Suite
Yes
AUDIENCEX
Yes
Adagio
No
AgencyAnalytics
Yes
Amazon Transparent Ad Marketplace (TAM)
No
Amazon Unified Ad Marketplace (UAM)
No
Beachfront
Yes
Bionic for Agencies
Yes
Cross Pixel
Yes
Datastream Group
No
Integrations
DV Publisher Suite
Yes
AUDIENCEX
No
Adagio
Yes
AgencyAnalytics
No
Amazon Transparent Ad Marketplace (TAM)
Yes
Amazon Unified Ad Marketplace (UAM)
Yes
Beachfront
No
Bionic for Agencies
No
Cross Pixel
No
Datastream Group
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Simpli.fi
Founded
2010
Country
United States
Website
simpli.fi/platform/
Vendor Details
Company Name
Sovrn
Founded
2006
Country
United States
Website
www.sovrn.com
Product Features
Data Management Platforms (DMP)
Ad Network Integration
No
Analytics / ROI Tracking
No
Audience Targeting
No
Behavioral Analytics
No
CRM
No
Campaign Management
No
Competitive Analysis
No
Customer Journey Mapping
No
Data Capture / Transfer
No
Data Classification
No
Data Visualization
No
OTT
API Access
Yes
Content Organization
No
Live Events
No
Monetization Tools
Yes
Multi-Service Integration
Yes
SDK
No
Scheduling
No
Video Hosting/Storage
No
Video Quality Optimization
No
Predictive Analytics
AI / Machine Learning
No
Benchmarking
No
Data Blending
No
Data Mining
No
Demand Forecasting
No
For Education
No
For Healthcare
No
Modeling & Simulation
No
Sentiment Analysis
No
Retargeting
A/B Testing
No
Audience Targeting
No
Behavioral Targeting
No
Conversion Tracking
No
Geo Targeting
No
Mobile Retargeting
No
Personalization
No
Recommendation Engine
No
Social Media Retargeting
No