Compare Salesforce Customer 360 vs. Spectrum Context Graph

You can now add new customer data to all your marketing tools. No need for expensive CDP, manual csv uploads, or SQL. DinMo can be set up in less than 30 minutes. This is simplicity at its finest. Audience Building Simplified: Create any audience with our intuitive Audience manager, no SQL required. One-Click activation: Connect your customer data to your business tools in a single click. CSV exports, Jira tickets are gone. Dynamic Audience management: Get continuously updated data across all synced platform, ensuring that your strategies are always powered by the freshest data.

Use the language you already love to prototype ideas quickly, develop production-ready communications applications, and run serverless applications on one API-powered platform. Twilio is a single fully-programmable platform with flexible APIs for any channel, built-in intelligence, and global infrastructure to support you at scale. Quickly integrate powerful APIs to start building solutions for SMS and WhatsApp messaging, voice, video, and email. Browse documentation and SDKs in multiple coding languages, including Ruby, Python, PHP, Node.js, java, and C#, or jumpstart your first project with our open source code templates to quickly build production-ready communications apps. Consult our community of over 9 million developers for guidance and inspiration on your next project. Sign up and start building today.

Founded in 2011 as one of the first mobile measurement partners, Kochava now supports campaign measurement across any device, any channel, and any audience. Tap into multi-touch attribution, next-generation MMM, and always-on incremental measurement disciplines to achieve data-driven, privacy-durable growth strategies. Understand which omnichannel tactics boost customer acquisition and retention. Key features include: omnichannel app attribution and analytics, cost and ROI measurement, deep linking, marketing data management and ETL support, ad fraud detection and prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, connected TV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and thousands of other ad networks, CTV platforms, and super publishers. Embrace privacy-first measurement with support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a modern marketing mix modeling (MMM) platform that future-proofs your measurement.

Around 25 million engineers work across dozens of distinct functions. Engineers are using New Relic as every company is becoming a software company to gather real-time insight and trending data on the performance of their software. This allows them to be more resilient and provide exceptional customer experiences. New Relic is the only platform that offers an all-in one solution. New Relic offers customers a secure cloud for all metrics and events, powerful full-stack analytics tools, and simple, transparent pricing based on usage. New Relic also has curated the largest open source ecosystem in the industry, making it simple for engineers to get started using observability.

Ninox empowers you to store and organize complex data with ease and structure. Its highly customizable user interface lets you process, analyze, and evaluate data of any kind. Plus, with Ninox's API, you can seamlessly integrate services like Google for even greater flexibility. Accessible on all platforms, Ninox works effortlessly through native macOS, iOS, and Android apps or any web browser. Create custom apps tailored to your needs using built-in templates, drag-and-drop formulas, and scripting. The visual editor makes it simple to design triggers, fields, custom forms, and more. Ninox also ensures real-time syncing across devices, enabling smooth transitions and uninterrupted workflows.

D&B Hoovers can help you create a more profitable relationship from prospect to client faster. Find key prospects and growth opportunities. D&B Hoovers, a sales acceleration solution, provides a faster path to prospect to profitable relationship through the use of data and analytics. B2B sales professionals can connect with customers faster to grow their businesses. Access detailed intelligence on over 120 million business records. Provide insight and intelligence into the tools that your marketers and sellers use every day. A user-friendly interface and automated workflow features, including triggers, alerts and smart lists, as well as intuitive search and conceptual search. D&B Hoovers combines Dun & Bradstreet's largest commercial database with sophisticated analytics to provide a rich sales intelligence solution. D&B Hoovers provides dynamic search and list-building capabilities as well as realtime trigger alerts, detailed company profiles and valuable research reports.

BigQuery is a serverless, multicloud data warehouse that makes working with all types of data effortless, allowing you to focus on extracting valuable business insights quickly. As a central component of Google’s data cloud, it streamlines data integration, enables cost-effective and secure scaling of analytics, and offers built-in business intelligence for sharing detailed data insights. With a simple SQL interface, it also supports training and deploying machine learning models, helping to foster data-driven decision-making across your organization. Its robust performance ensures that businesses can handle increasing data volumes with minimal effort, scaling to meet the needs of growing enterprises. Gemini within BigQuery brings AI-powered tools that enhance collaboration and productivity, such as code recommendations, visual data preparation, and intelligent suggestions aimed at improving efficiency and lowering costs. The platform offers an all-in-one environment with SQL, a notebook, and a natural language-based canvas interface, catering to data professionals of all skill levels. This cohesive workspace simplifies the entire analytics journey, enabling teams to work faster and more efficiently.

LogicMonitor is the leading SaaS-based, fully-automated observability platform for enterprise IT and managed service providers. Cloud-first and hybrid ready. LogicMonitor helps enterprises and managed service providers gain IT insights through comprehensive visibility into networks, cloud, applications, servers, log data and more within one unified platform. Drive collaboration and efficiency across IT and DevOps teams, in a fully secure, intelligently automated platform. By providing end-to-end observability for enterprise businesses, LogicMonitor connects coders to consumers, customer experience to the cloud, infrastructure to applications and business insights into instant actions. Maximize uptime, optimize end-user experience, predict what comes next, and keep your business fearlessly moving forward.

Bullseye is the visionary dealer and store locator platform that wins more clients. Bullseye is more than a standard locator. It allows companies to engage customers through local content, increase lead capture and drive traffic. It also helps them build relationships with agents, dealers, and other partners. Bullseye partners love because it has SEO-friendly landing pages and automated real-time leads management. Integrate partner pages to your website easily to show their work and build trust with customers. Bullseye has 20 years of experience and includes all the features that you would expect from a modern locator. These include user-friendly search interfaces and an API, in-depth reports, 3rd-party integrations and extensive tools to manage users, categories, locations, custom data fields, and location management. It is a comprehensive solution that allows you to manage all of your location data and direct customers to dealers, agents, stores, and other locations.

Looking for fast, easy solutions to protect your entire data lifecycle? Look no further. Melissa’s Web APIs offer a range of capabilities to keep your customer data clean, verified, and enriched. Our solutions work throughout the entire data lifecycle – whether in real time, at point of entry or in batch. • Global Address: Verify & standardize addresses in 240+ countries & territories with postal authority certified coding & premise-level geocoding. • Global Email: Verify email mailboxes, syntax, spelling & domains in real time to ensure they are deliverable. • Global Name: Verify, standardize & parse person & business names with intelligent recognition of millions of first & last names. • Global Phone: Verify phone as active, identify line type, & return geographic details, dominant language & carrier for 200+ countries. • Global IP Locator: Gain a geolocation of an input IP address with lat & long, proxy info, city, region & country. • Property (U.S. & Canada): Return comprehensive property & mortgage info for 140+ million U.S. properties. • Personator (U.S. & Canada): USPS® CASS/DPV certified address checking, name parsing & genderizing, phone & email verification are all easily performed with this API.