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Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

Salesforce Agentforce Media is a purpose-built media CRM designed to help media and entertainment companies modernize operations and increase revenue. It connects advertiser, subscriber, and audience data within one unified platform. With AI-powered insights from Agentforce, teams can optimize monetization strategies across digital and traditional channels. The platform simplifies complex media sales processes with integrated CPQ, order management, and campaign planning tools. Subscriber management capabilities support personalized engagement and lifecycle automation. An industry-specific data model ensures workflows are tailored to media business needs. Built-in automation reduces manual tasks and operational overhead. Integration with Marketing Cloud, Service Cloud, and Data 360 expands personalization and analytics capabilities. Media organizations can launch new offerings faster while maintaining a centralized view of customers and advertisers. Agentforce Media helps companies boost productivity and accelerate return on investment.

Description

Salesforce Koa represents the company's inaugural CRM reasoning model tailored for Agentforce, developed using NVIDIA Nemotron and enhanced by 27 years of accumulated Salesforce CRM expertise to navigate intricate, multi-step tasks in enterprise environments. Rooted in nearly three decades of CRM application experience, it has undergone additional training on a unique synthetic dataset that reflects authentic business processes, workflows, and operational regulations. The scenarios employed during training are designed to replicate the reasoning, tool utilization, and decision-making processes that Agentforce agents engage in throughout the customer journey, which includes activities like lead generation, opportunity qualification, and service case resolution, applicable across over 14 different sectors. Koa is specifically crafted for precise CRM functions and is assessed using Salesforce CRM Bench, incorporating genuine workflows such as opportunity updates, case routing, and follow-up scheduling. According to Salesforce, Koa achieves an 11% increase in accuracy for selecting appropriate actions and recalls customer context with a reliability that is 2.1 times greater than previous models. This innovative approach not only enhances efficiency but also significantly improves the overall customer experience across the board.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Salesforce Yes 
CloudHub Yes 
Criteo Commerce Yield Yes 
NVIDIA Nemotron No 
Salesforce Agentforce No 
Salesforce Agentforce Marketing Yes 
Salesforce Data 360 Yes 

Integrations

Salesforce Yes 
CloudHub No 
Criteo Commerce Yield No 
NVIDIA Nemotron Yes 
Salesforce Agentforce Yes 
Salesforce Agentforce Marketing No 
Salesforce Data 360 No 

Pricing Details

$325 per month
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Salesforce

Founded

1999

Country

United States

Website

www.salesforce.com/media/cloud/

Vendor Details

Company Name

Salesforce

Founded

1999

Country

United States

Website

www.salesforce.com/agentforce/koa/

Product Features

CRM

Calendar/Reminder System No 
Call Logging No 
Document Storage No 
Email Marketing No 
Internal Chat Integration No 
Lead Scoring No 
Marketing Automation Integration No 
Mobile Access No 
Quotes / Proposals No 
Segmentation No 
Social Media Integration No 
Task Management No 
Territory Management No 

Product Features

Alternatives

Alternatives

Nemotron 3 Reviews

Nemotron 3

NVIDIA