Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Although trade promotion, retail execution, and other essential consumer packaged goods (CPG) functions effectively employ technology to streamline processes and consolidate insights, the field of shopper marketing has yet to embrace such advancements. Our 2018 Shopper Marketing Optimization Report indicates that a staggering 78% of respondents view the efficiency of their shopper marketing processes as average or below. This stagnation in modernization is impeding overall performance, making Shopper Marketing Optimization (SMO) vital for fostering revenue growth in the CPG sector. To enhance your commercial investments, utilize a collaborative budgeting tool that enables managers to link budgets to specific, measurable objectives, distribute resources among various teams or accounts, and monitor performance through immediate reports on spending activities that can be analyzed at the customer, brand, and category levels. This approach fosters teamwork by bringing global teams and agencies together around a single, reliable source of information. Additionally, it incorporates proven methods and financial analytics into planning cycles, ultimately boosting the effectiveness of marketing programs while ensuring that resources are allocated efficiently. By prioritizing these strategies, companies can better align their shopper marketing efforts with modern demands and expectations.
Description
Each shopper possesses distinct characteristics. Our algorithms are designed to analyze and adapt to individual shopper behaviors, ensuring a seamless and tailored experience for everyone. By leveraging a comprehensive network, we gain profound insights into shopper journeys across a vast array of retail locations. We facilitate the connection between online and offline shopping experiences across various purchasing channels, allowing us to identify, reach out to, and transform shoppers into loyal customers. Collaborating with other e-commerce platforms and retailers empowers businesses to reclaim control. After purchases, you can gain direct access to the clients of other merchants, enhancing your customer base. Furthermore, you can delight your customers with targeted offers from other stores within the network, thereby capitalizing on every interaction. Yuzu expertly recognizes each shopper and presents the ideal message and/or offer to fulfill their specific needs, effectively converting them into dedicated customers. Setting up your account and integrating our plugin takes just a few minutes, and managing your campaigns along with initiating your initial re-engagement strategies requires only a handful of clicks. This streamlined process ensures that businesses can quickly adapt and respond to their customers’ preferences, ultimately driving higher engagement and satisfaction.
API Access
Has API
No
API Access
Has API
Yes
Integrations
BigCommerce
No
Eulerian
No
Google Tag Manager
No
Interaxo
No
Magento
No
Oxatis
No
PrestaShop
No
Shopify
No
TagCommander
No
WiziShop
No
Integrations
BigCommerce
Yes
Eulerian
Yes
Google Tag Manager
Yes
Interaxo
Yes
Magento
Yes
Oxatis
Yes
PrestaShop
Yes
Shopify
Yes
TagCommander
Yes
WiziShop
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
Cierant Corporation
Founded
1987
Country
United States
Website
www.cierant.com/explore/shopt/
Vendor Details
Company Name
Yuzu
Country
France
Website
www.yuzu.co
Product Features
Retail Execution
AI / Image Recognition
No
Collaboration Tools
No
Data Collection
No
Inspection
No
Pricing / Placement Optimization
No
Product Education
No
Product Promotion Strategy
No
Retail Site Audit
No
Workforce Management
No
Product Features
eCommerce Marketing
AB Testing
No
Abandoned Cart Email
No
Analytics / ROI Tracking
No
Customer Data Profiles
No
Dynamic Content
No
Email Marketing
No
Email Personalization
No
Facebook Ads
No
Google Ads
No
Product Recommendations
No
Push Notifications
No
Retargeting
No
SMS Marketing
No
Search Marketing
No
Segmentation
No
Signup Forms & Popups
No
Social Marketing
No
Triggered Emails
No
Website Visitor Tracking
No
eCommerce Personalization
A/B Testing
No
Abandoned Cart Email
No
Dynamic Pricing
No
Offers & Discounts Notifications
No
Personalized Site Navigation
No
Product Recommendations
No
Reporting / Analytics
No
Social Insights
No