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Average Ratings 0 Ratings

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features
design
support

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Description

Although trade promotion, retail execution, and other essential consumer packaged goods (CPG) functions effectively employ technology to streamline processes and consolidate insights, the field of shopper marketing has yet to embrace such advancements. Our 2018 Shopper Marketing Optimization Report indicates that a staggering 78% of respondents view the efficiency of their shopper marketing processes as average or below. This stagnation in modernization is impeding overall performance, making Shopper Marketing Optimization (SMO) vital for fostering revenue growth in the CPG sector. To enhance your commercial investments, utilize a collaborative budgeting tool that enables managers to link budgets to specific, measurable objectives, distribute resources among various teams or accounts, and monitor performance through immediate reports on spending activities that can be analyzed at the customer, brand, and category levels. This approach fosters teamwork by bringing global teams and agencies together around a single, reliable source of information. Additionally, it incorporates proven methods and financial analytics into planning cycles, ultimately boosting the effectiveness of marketing programs while ensuring that resources are allocated efficiently. By prioritizing these strategies, companies can better align their shopper marketing efforts with modern demands and expectations.

Description

Each shopper possesses distinct characteristics. Our algorithms are designed to analyze and adapt to individual shopper behaviors, ensuring a seamless and tailored experience for everyone. By leveraging a comprehensive network, we gain profound insights into shopper journeys across a vast array of retail locations. We facilitate the connection between online and offline shopping experiences across various purchasing channels, allowing us to identify, reach out to, and transform shoppers into loyal customers. Collaborating with other e-commerce platforms and retailers empowers businesses to reclaim control. After purchases, you can gain direct access to the clients of other merchants, enhancing your customer base. Furthermore, you can delight your customers with targeted offers from other stores within the network, thereby capitalizing on every interaction. Yuzu expertly recognizes each shopper and presents the ideal message and/or offer to fulfill their specific needs, effectively converting them into dedicated customers. Setting up your account and integrating our plugin takes just a few minutes, and managing your campaigns along with initiating your initial re-engagement strategies requires only a handful of clicks. This streamlined process ensures that businesses can quickly adapt and respond to their customers’ preferences, ultimately driving higher engagement and satisfaction.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

BigCommerce No 
Eulerian No 
Google Tag Manager No 
Interaxo No 
Magento No 
Oxatis No 
PrestaShop No 
Shopify No 
TagCommander No 
WiziShop No 
WooCommerce No 

Integrations

BigCommerce Yes 
Eulerian Yes 
Google Tag Manager Yes 
Interaxo Yes 
Magento Yes 
Oxatis Yes 
PrestaShop Yes 
Shopify Yes 
TagCommander Yes 
WiziShop Yes 
WooCommerce Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Cierant Corporation

Founded

1987

Country

United States

Website

www.cierant.com/explore/shopt/

Vendor Details

Company Name

Yuzu

Country

France

Website

www.yuzu.co

Product Features

Retail Execution

AI / Image Recognition No 
Collaboration Tools No 
Data Collection No 
Inspection No 
Pricing / Placement Optimization No 
Product Education No 
Product Promotion Strategy No 
Retail Site Audit No 
Workforce Management No 

Product Features

eCommerce Marketing

AB Testing No 
Abandoned Cart Email No 
Analytics / ROI Tracking No 
Customer Data Profiles No 
Dynamic Content No 
Email Marketing No 
Email Personalization No 
Facebook Ads No 
Google Ads No 
Product Recommendations No 
Push Notifications No 
Retargeting No 
SMS Marketing No 
Search Marketing No 
Segmentation No 
Signup Forms & Popups No 
Social Marketing No 
Triggered Emails No 
Website Visitor Tracking No 

eCommerce Personalization

A/B Testing No 
Abandoned Cart Email No 
Dynamic Pricing No 
Offers & Discounts Notifications No 
Personalized Site Navigation No 
Product Recommendations No 
Reporting / Analytics No 
Social Insights No 

Alternatives

Alternatives

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