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Description
Although trade promotion, retail execution, and other essential consumer packaged goods (CPG) functions effectively employ technology to streamline processes and consolidate insights, the field of shopper marketing has yet to embrace such advancements. Our 2018 Shopper Marketing Optimization Report indicates that a staggering 78% of respondents view the efficiency of their shopper marketing processes as average or below. This stagnation in modernization is impeding overall performance, making Shopper Marketing Optimization (SMO) vital for fostering revenue growth in the CPG sector. To enhance your commercial investments, utilize a collaborative budgeting tool that enables managers to link budgets to specific, measurable objectives, distribute resources among various teams or accounts, and monitor performance through immediate reports on spending activities that can be analyzed at the customer, brand, and category levels. This approach fosters teamwork by bringing global teams and agencies together around a single, reliable source of information. Additionally, it incorporates proven methods and financial analytics into planning cycles, ultimately boosting the effectiveness of marketing programs while ensuring that resources are allocated efficiently. By prioritizing these strategies, companies can better align their shopper marketing efforts with modern demands and expectations.
Description
The SLI E-commerce Performance Indicators and Confidence (EPIC) Report offers up-to-date insights into e-commerce revenue trends, highlights the key initiatives of top online retailers, and explores significant technology trends impacting the industry. The primary objective of e-commerce merchandising is to help customers quickly find and select the right products to “Add to Cart.” Discover the most recent customer-centric e-commerce merchandising strategies in this informative e-book. The P.A.R. Checklist details 14 essential practices designed to enhance shopper experiences and drive impressive results. By streamlining the purchasing process, you can not only accelerate sales but also create a satisfying experience for your customers. SLI Systems is dedicated to equipping online retailers with analytics, metrics, and merchandising tools that provide valuable insights and actionable information to boost conversion rates and average order values. Retailers utilizing SLI’s product discovery solutions see an average conversion rate of 6.7% among their shoppers, significantly surpassing the industry norm of 3.9%. This data underscores the effectiveness of leveraging advanced tools for optimizing e-commerce performance.
API Access
Has API
No
API Access
Has API
No
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
No
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Cierant Corporation
Founded
1987
Country
United States
Website
www.cierant.com/explore/shopt/
Vendor Details
Company Name
SLI Systems
Founded
2001
Country
New Zealand
Website
www.sli-systems.com
Product Features
Retail Execution
AI / Image Recognition
No
Collaboration Tools
No
Data Collection
No
Inspection
No
Pricing / Placement Optimization
No
Product Education
No
Product Promotion Strategy
No
Retail Site Audit
No
Workforce Management
No
Product Features
eCommerce Personalization
A/B Testing
No
Abandoned Cart Email
No
Dynamic Pricing
No
Offers & Discounts Notifications
No
Personalized Site Navigation
No
Product Recommendations
No
Reporting / Analytics
No
Social Insights
No