Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Revya specializes in deduction recovery and trade promotion management for consumer packaged goods (CPG) brands that distribute their products through various channels. It efficiently retrieves the weekly UNFI backup along with detailed K-Solve data from KeHE, meticulously organizes each entry by chargeback category, correlates promotional entries with their respective authorizations, verifies shortage claims against both the bill of lading and proof of delivery, and systematically files any discrepancies within the dispute periods designated by each distributor.
In terms of planning, Revya evaluates promotions based on incremental case sales derived from historical scan data, adjusted for cannibalization, and calculates the delivered cost to provide a comprehensive report on the true cost of service per channel, taking into account the impacts of spoils, fines, and chargebacks that arose from the transactions. Unlike other Trade Promotion Management (TPM) tools that only forecast expenditures, Revya goes a step further by analyzing the retailer's actions post-promotion for a more accurate assessment.
With over $120 million in managed deductions, Revya has processed more than 16,000 deductions across 14 different distributors and retailers, which include major players like UNFI, KeHE, US Foods, Sysco, Lowe's, and Menards, showcasing its significant impact in the industry. This comprehensive approach not only streamlines financial recoveries but also enhances strategic planning for future promotions, making Revya an essential asset for CPG brands.
Description
For companies in the Consumer Packaged Goods (CPG) sector, trade spending typically ranks as the second highest cost, following the cost of goods sold. As consumer preferences and retail alliances evolve swiftly, these companies require enhanced capabilities to efficiently manage their trade promotion optimization efforts. The quest to optimize trade spending is complicated by various external elements, including fierce competition in the market, region-specific logistics, and compliance with regulations. Additionally, organizations encounter obstacles stemming from internal issues, such as fragmented data across multiple platforms (including ERP, POS systems, and syndicated data from sources like Nielsen), challenges in extracting insights from analyses conducted before and after promotions, and the common difficulties in fostering collaboration among teams in sales, marketing, finance, and demand planning. To tackle these challenges effectively, Wipro has developed its Promax® suite of solutions, which encompasses trade promotion management, optimization, and execution (TPM, TPO, and TPx), ensuring a comprehensive approach to trade spend management. By leveraging these solutions, CPG companies can navigate the complexities of trade spending with greater efficiency and effectiveness.
API Access
Has API
No
API Access
Has API
No
Screenshots View All
No images available
Integrations
Datatron
No
Denodo
No
HPE Consumption Analytics
No
IBM Apptio
No
PTC FlexPLM
No
Ubersmith
No
Integrations
Datatron
Yes
Denodo
Yes
HPE Consumption Analytics
Yes
IBM Apptio
Yes
PTC FlexPLM
Yes
Ubersmith
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
No
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Revya
Founded
2023
Country
United States
Website
www.revya.ai
Vendor Details
Company Name
Wipro
Country
United States
Website
www.wipro.com/consumer-packaged-goods/wipro-promax/
Product Features
CPG
Customer Management
No
Electronic Data Interchange
No
Financial Accounting
No
Forecast / Demand Planning
No
Inventory Management
No
Lot Tracking
No
Pricing Management
No
Shopper Marketing
No
Trade Promotion
No
Trade Promotion Management
Analytics / ROI Tracking
No
Approval Workflow
No
Budgeting & Forecasting
No
Claims Management
No
Competitor Analysis
No
Compliance Management
No
Customer Management
No
Discount Management
No
Pricing Optimization
No
Promotion Calendar
No
Settlement Management
No
Trade Agreement Management
No
Product Features
Trade Promotion Management
Analytics / ROI Tracking
Yes
Approval Workflow
No
Budgeting & Forecasting
Yes
Claims Management
No
Competitor Analysis
Yes
Compliance Management
No
Customer Management
Yes
Discount Management
No
Pricing Optimization
No
Promotion Calendar
No
Settlement Management
No
Trade Agreement Management
No