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Description

Pleasepoint serves as an advanced machine learning platform that effectively categorizes your CRM customers by predicting their purchasing behaviors, enabling you to tailor your digital marketing strategies on a large scale. As a leading predictive marketing solution, Pleasepoint enhances CRM with valuable insights into both client and product intelligence, ultimately boosting the lifetime value of each customer. By segmenting clients according to their worth, you can foster personalized interactions that lead to increased conversion rates, improved acquisition strategies, and heightened customer loyalty. Our cutting-edge Artificial Intelligence simplifies the process of identifying customer profiles based on various factors such as consumption patterns, brand loyalty, and likelihood to purchase. Additionally, Pleasepoint utilizes AI to automatically determine customer segments in relation to their loyalty levels, allowing you to track which clients may be drifting towards inactivity while also identifying those becoming more engaged. This dynamic approach enables you to devise tailored communication strategies for each customer segment, ensuring that your marketing efforts resonate effectively with diverse audiences while maximizing overall engagement and satisfaction.

Description

Segmentation is a technique employed in Print and Broadcast Media that has traditionally relied on manual methods. However, RUZIVO has transformed this practice by introducing automation through Machine Learning, which not only enhances precision but also significantly reduces both time and expenses. The Segmentation process developed by RUZIVO involves identifying the beginning and end markers of radio clips and images intended for Broadcast and Print. In this phase, it is assessed whether the content—be it an image, video, audio clip, or email—qualifies as an advertisement. Once classified as either Ads or non-Ads, various media formats are then cross-referenced with an archive to identify whether they are new or duplicates. This step is crucial, as duplicates are cataloged while new Ads are sorted into categories based on industry, type, and any other client-specific criteria. The automation of the Classification process by RUZIVO has significantly expedited the time it takes for clients to become aware of new advertisements in their chosen categories, resulting in a more streamlined workflow. Consequently, clients can now respond more swiftly to advertising trends and changes in their respective markets.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial No 
Free Version Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Pleasepoint

Country

Spain

Website

pleasepoint.com/es/customer-intelligence

Vendor Details

Company Name

Data-Core Systems

Founded

1988

Country

United States

Website

www.ruzivomedia.com

Product Features

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking Yes 
Artificial Intelligence No 
Content / Blogging Platform Yes 
Customizable CTAs Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Landing Pages / Web Forms No 
Lead Scoring Yes 
Sales Intelligence Yes 
Search Marketing Yes 
Segmentation No 
Social Marketing No 
Website Visitor Tracking No 

Product Features

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking No 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs No 
Drip Campaigns No 
Dynamic Content No 
Landing Pages / Web Forms No 
Lead Scoring No 
Sales Intelligence No 
Search Marketing No 
Segmentation No 
Social Marketing No 
Website Visitor Tracking No 

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Alternatives

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