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Description

Drive the expansion of your business and foster brand fidelity with Oracle CX Marketing, which is a comprehensive suite of digital marketing tools within Oracle Cloud CX designed for both B2B and B2C marketers. This solution empowers users to leverage real-time insights and customer signals for crafting tailored experiences. By integrating customer behaviors, transactions, and demographic information across various platforms such as marketing, sales, service, and back-office functions, organizations can design exceptional experiences for every customer. Gather information from a multitude of sources, implement intelligence on a grand scale, and utilize insights to provide personalized interactions at critical moments. This approach allows marketers to blend their intuition and creativity to orchestrate compelling campaigns and unforgettable customer experiences. Focus on high-value clients and individuals, enhance lead generation and its progression, increase customer loyalty and growth, and guarantee consistent and personalized communication across all channels and regions. Ultimately, this strategy not only boosts brand engagement but also positions your business for sustainable success in a competitive landscape.

Description

iFOLIO serves as a cloud-driven digital engagement platform that revolutionizes sales and marketing in our increasingly virtual environment. It enables users to surpass pipeline and revenue objectives while swiftly addressing buyer expectations through enhanced engagement. With just a few clicks, you can provide captivating, brand-aligned information and effortlessly update the same link or create and personalize duplicates. Whether sharing rich content one-on-one or broadcasting to larger audiences, you can craft tailored visual campaigns that resonate. Gain insights into who has accessed your link, the duration of their engagement, and their specific interests, allowing you to prioritize leads using cutting-edge sales intelligence. You have the flexibility to personalize a link or generate a custom URL for a website, with options for public, private, or password-protected access. Elevate your presentations using rich media, set yourself apart in introductions, and address client inquiries through effective digital communications. Additionally, you can mentor your team with the iFOLIO leaderboard, energize your proposals, and take proactive steps using real-time sales intelligence. Finally, assess engagement levels with patented heat maps and harness advanced analytics to boost conversion rates. This comprehensive approach ensures that your sales and marketing efforts are not only efficient but also effective in achieving your goals.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Attend Yes 
Blackbox Yes 
Canva No 
Docusign No 
Dyspatch Yes 
Eloqua Yes 
GaggleAMP Yes 
Google Analytics No 
Google Maps No 
HubSpot Customer Platform No 
Marcom Robot Data Enrichment Engine Yes 
Oracle Cloud CX Yes 
Oracle Infinity Yes 
Oracle Partner Relationship Management Yes 
Oracle Service Yes 
SSIS Integration Toolkit Yes 
Twilio No 
YouTube No 
Zapier No 

Integrations

Attend No 
Blackbox No 
Canva Yes 
Docusign Yes 
Dyspatch No 
Eloqua No 
GaggleAMP No 
Google Analytics Yes 
Google Maps Yes 
HubSpot Customer Platform Yes 
Marcom Robot Data Enrichment Engine No 
Oracle Cloud CX No 
Oracle Infinity No 
Oracle Partner Relationship Management No 
Oracle Service No 
SSIS Integration Toolkit No 
Twilio Yes 
YouTube Yes 
Zapier Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Oracle

Founded

1977

Country

United States

Website

www.oracle.com

Vendor Details

Company Name

iFOLIO

Founded

2016

Country

United States

Website

ifoliocorp.com

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

Data Management Platforms (DMP)

Ad Network Integration No 
Analytics / ROI Tracking No 
Audience Targeting No 
Behavioral Analytics No 
CRM No 
Campaign Management No 
Competitive Analysis No 
Customer Journey Mapping No 
Data Capture / Transfer No 
Data Classification No 
Data Visualization No 

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking Yes 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Landing Pages / Web Forms Yes 
Lead Scoring Yes 
Sales Intelligence Yes 
Search Marketing No 
Segmentation Yes 
Social Marketing No 
Website Visitor Tracking Yes 

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting No 
Campaign Segmentation No 
Content Analytics No 
Contextual Targeting No 
Customer Profiles No 
Experience Management No 
Recommendation Engine No 
Website Personalization No 

Session Replay

Eye Tracking No 
Form Analytics No 
Heatmaps No 
Mouse Tracking No 
Optimization Tools No 
Session Recording No 
Surveys No 
User Experience Analysis No 
User Feedback No 
Visitor Segmentation No 

Product Features

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking No 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs No 
Drip Campaigns No 
Dynamic Content No 
Landing Pages / Web Forms No 
Lead Scoring No 
Sales Intelligence No 
Search Marketing No 
Segmentation No 
Social Marketing No 
Website Visitor Tracking No 

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting No 
Campaign Segmentation No 
Content Analytics No 
Contextual Targeting No 
Customer Profiles No 
Experience Management No 
Recommendation Engine No 
Website Personalization No 

Sales Enablement

Collaboration No 
Contact Management No 
Content Management No 
Document Management No 
Goals / Quota Management No 
Lead Management No 
Meeting Management No 
Performance Management No 
Presentation Management No 
Proposal Management No 
Territory Management No 
Training Management No 

Alternatives

Alternatives

Segment Reviews

Segment

Twilio