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Description

To grasp the concept of master data management (MDM) thoroughly, we must start by defining master data while distinguishing it from master data management itself. Master data refers to the essential business information that underpins and categorizes the transactional and analytical data within an organization. This type of data is sometimes called “enterprise data” or “metadata” and typically encompasses application-specific metadata, various business perspectives, corporate dimensions, reference data, and master data assets. Instances of such enterprise data can include the chart of accounts, organizational or cost-center structures, market segments, product categories, and additional elements. On the other hand, master data management (MDM) performs the role indicated by its name—specifically managing master data. MDM integrates a suite of applications and technologies designed to consolidate, cleanse, and enhance master data while ensuring its synchronization with various applications, business processes, and analytical tools. Overall, MDM plays a crucial role in maintaining the integrity and consistency of data across an enterprise, ultimately driving more informed decision-making.

Description

Segmentation is a technique employed in Print and Broadcast Media that has traditionally relied on manual methods. However, RUZIVO has transformed this practice by introducing automation through Machine Learning, which not only enhances precision but also significantly reduces both time and expenses. The Segmentation process developed by RUZIVO involves identifying the beginning and end markers of radio clips and images intended for Broadcast and Print. In this phase, it is assessed whether the content—be it an image, video, audio clip, or email—qualifies as an advertisement. Once classified as either Ads or non-Ads, various media formats are then cross-referenced with an archive to identify whether they are new or duplicates. This step is crucial, as duplicates are cataloged while new Ads are sorted into categories based on industry, type, and any other client-specific criteria. The automation of the Classification process by RUZIVO has significantly expedited the time it takes for clients to become aware of new advertisements in their chosen categories, resulting in a more streamlined workflow. Consequently, clients can now respond more swiftly to advertising trends and changes in their respective markets.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Oracle

Website

www.oracle.com/sg/scm/product-lifecycle-management/master-data-management/

Vendor Details

Company Name

Data-Core Systems

Founded

1988

Country

United States

Website

www.ruzivomedia.com

Product Features

Big Data

Collaboration No 
Data Blends No 
Data Cleansing No 
Data Mining No 
Data Visualization No 
Data Warehousing No 
High Volume Processing No 
No-Code Sandbox No 
Predictive Analytics No 
Templates No 

Data Governance

Access Control No 
Data Discovery No 
Data Mapping No 
Data Profiling No 
Deletion Management No 
Email Management No 
Policy Management No 
Process Management No 
Roles Management No 
Storage Management No 

Master Data Management

Data Governance Yes 
Data Masking No 
Data Source Integrations No 
Hierarchy Management No 
Match & Merge No 
Metadata Management No 
Multi-Domain Yes 
Process Management No 
Relationship Mapping Yes 
Visualization No 

Product Features

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking No 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs No 
Drip Campaigns No 
Dynamic Content No 
Landing Pages / Web Forms No 
Lead Scoring No 
Sales Intelligence No 
Search Marketing No 
Segmentation No 
Social Marketing No 
Website Visitor Tracking No 

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