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Description
Opti-Behavior is a self-hosted behavior analytics and conversion rate optimization (CRO) plugin for WordPress and WooCommerce. It is a privacy-first alternative to Hotjar, Microsoft Clarity, Crazy Egg, Lucky Orange and Mouseflow.
All visitor data is stored in your own WordPress database. No third-party servers, no external processor, no data sharing. You remain the sole data controller under GDPR, and no processing agreement with an analytics vendor is required.
Modules: click and scroll heatmaps, session recordings, conversion funnels, A/B testing, form analytics, user journey mapping, JavaScript error and performance tracking, real-time dashboard, and Smart Insights - a deterministic scoring engine that ranks findings by traffic reach, severity and opportunity, then recommends the next action.
Compatible with any WordPress theme, page builder (Elementor, Divi, Gutenberg) and caching plugin (WP Rocket, LiteSpeed, W3 Total Cache). Free version on WordPress.org; Pro from EUR 89/year.
Description
Enhancing your website's design is crucial for helping visitors easily locate what they seek or discover your most promoted products. To boost your website's conversion rate, it's beneficial to analyze conversion trends based on the time of day and week. Providing pertinent content while managing click data will allow you to refine links to your offerings and identify sudden surges in product popularity. Additionally, adapting the length and layout of pages according to user behavior is essential. It's important to determine the best placement for advertisements and call-to-action elements, as insights gained from these methods can lead to significant improvements in conversion rates. Utilizing tools like Gemius HeatMap can streamline this process by analyzing visitor clicks and scrolling patterns, generating various reports such as LinkMap, ClickMap, ScrollMap, Articles & Author Effectiveness, and insights into traffic sources and social media engagement. Ultimately, prioritizing a user-friendly and uncluttered website experience will contribute to higher visitor satisfaction and increased conversions. By implementing these strategies, you can foster a more engaging environment that effectively meets the needs of your audience.
API Access
Has API
API Access
Has API
Integrations
Astra
Autoptimize
Beaver Builder
Contact Form 7
Divi
Elementor
Forminator
Gravity Forms
Hummingbird
IdoSell
Integrations
Astra
Autoptimize
Beaver Builder
Contact Form 7
Divi
Elementor
Forminator
Gravity Forms
Hummingbird
IdoSell
Pricing Details
$0
Free version available in the official WordPress plugin directory: real-time analytics, click and scroll heatmaps, conversion funnels and A/B testing.
Pro EUR 89/year: adds session recordings, form analytics, user journeys, error and performance tracking.
Business EUR 179/year: multi-site licence.
Agency EUR 299/year: white-label client reports and agency dashboard.
All tiers are fully self-hosted. Visitor data is stored in your own database and never sent to a third party.
Pro EUR 89/year: adds session recordings, form analytics, user journeys, error and performance tracking.
Business EUR 179/year: multi-site licence.
Agency EUR 299/year: white-label client reports and agency dashboard.
All tiers are fully self-hosted. Visitor data is stored in your own database and never sent to a third party.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
OptiUser
Founded
2026
Country
France
Website
optiuser.com
Vendor Details
Company Name
Gemius
Founded
1999
Country
Poland
Website
heatmap.gemius.com/en/
Product Features
Heatmap
Behavioral Mapping
Dashboard
Dynamic Maps
Element Analytics
Embeddable Maps
For Sales
For Science
Radial Mapping
Territorial Mapping
Website Analytics
Session Replay
Eye Tracking
Form Analytics
Heatmaps
Mouse Tracking
Optimization Tools
Session Recording
Surveys
User Experience Analysis
User Feedback
Visitor Segmentation
Product Features
Heatmap
Behavioral Mapping
Dashboard
Dynamic Maps
Element Analytics
Embeddable Maps
For Sales
For Science
Radial Mapping
Territorial Mapping
Website Analytics