Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Explore the intricacies of a brand's creative strategy with Oracle Moat, an advertising intelligence tool that allows you to analyze the creative and messaging efforts of your competitors over the past three years. Gain insights into the current market landscape by examining your rivals' advertising tactics and how they compare to your own creative output. With access to a rich dataset of over three years, you can scrutinize various advertisements, filtering and sorting the information to pinpoint exactly what you need. Understand audience engagement with different ad types, including images, text, and videos, across various platforms, including mobile. Using heatmaps, identify which sections of your ads capture the most viewer attention. This knowledge empowers you to invest wisely and execute campaigns with assurance. Moat enables you to connect with genuine audiences, effectively grab their attention, and accurately assess the success of your campaigns. With these insights at your disposal, you'll be better equipped to innovate and stay ahead in a competitive marketplace.
Description
Helping brands, agencies, and teams measure the value of sponsorships and understand their audiences
API Access
Has API
No
API Access
Has API
No
Integrations
5X
Yes
AdSupply
Yes
Bright Analytics
Yes
Celtra
Yes
DV Publisher Suite
Yes
HubSpot CRM
No
HubSpot Customer Platform
No
Innovid
Yes
Oracle Advertising
Yes
Partnerize
Yes
Integrations
5X
No
AdSupply
No
Bright Analytics
No
Celtra
No
DV Publisher Suite
No
HubSpot CRM
Yes
HubSpot Customer Platform
Yes
Innovid
No
Oracle Advertising
No
Partnerize
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
Yes
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
Oracle
Founded
1977
Country
United States
Website
www.oracle.com/au/cx/advertising/measurement/
Vendor Details
Company Name
Zoomph
Founded
2016
Country
United States
Website
zoomph.com
Product Features
Advertising Agency
Campaign Management
Yes
Collaboration
No
Document Management
No
File Sharing
No
Project Management
No
Task Management
No
Time Tracking
No
Audience Intelligence
AI / Machine Learning
No
Audience Segmentation
No
Competitive Intelligence
No
Content Tracking
No
Data Visualization
No
Data-Driven Insights
No
Filters / Search
No
Image Recognition
No
Sentiment Analysis
No
Social Listening
No
Social Media Analytics
No
Trend Tracking
No
Marketing Analytics
A/B Testing
No
Campaign Management
No
Channel Attribution
No
Customer Journey Mapping
No
Dashboard
No
Performance Metrics
No
Predictive Analytics
No
ROI Tracking
No
Social Media Metrics
No
Website Analytics
No
Product Features
Audience Intelligence
AI / Machine Learning
No
Audience Segmentation
No
Competitive Intelligence
No
Content Tracking
No
Data Visualization
No
Data-Driven Insights
No
Filters / Search
No
Image Recognition
No
Sentiment Analysis
No
Social Listening
No
Social Media Analytics
No
Trend Tracking
No
Contest
Awards Management
No
Blind Judging
No
Entrant Management
No
Entry Fee Processing
No
Entry Management
No
Forms Management
Yes
Fraud Detection
No
Judging Management
No
Scoring
No
Skills Contests (Photo, Essay, Design, etc)
Yes
Social Media Management
Yes
Social Promotions
Yes
Sweepstakes
Yes
Timeline Management
No
Voting Management
Yes
Market Research
Benchmarking
Yes
Compensation Management
No
Data Management
Yes
Email / Online
No
Face-to-Face
No
Panel Management
Yes
Paper-Based
No
Phone-Based
No
Sample Management
No
Statistical Analysis
Yes
Survey Management
No
Marketing Analytics
A/B Testing
No
Campaign Management
No
Channel Attribution
No
Customer Journey Mapping
No
Dashboard
Yes
Performance Metrics
Yes
Predictive Analytics
Yes
ROI Tracking
Yes
Social Media Metrics
Yes
Website Analytics
Yes
Social Media Marketing
Analytics
Yes
Automated Publishing
No
Contact Management
No
Content Management
No
Conversion Tracking
Yes
Customer Targeting
Yes
Keyword Filtering
Yes
Multi-Account Management
Yes
Post Scheduling
No
Social Media Monitoring
Audience Segmentation
Yes
Competitive Analysis
Yes
Configurable Alerts
Yes
Customer Engagement
Yes
Dashboard
Yes
Impact Scoring
Yes
Influencer Tracking
Yes
Reputation Management
Yes
Sentiment Analysis
Yes
Trend Tracking
Yes