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Description
SpendingPulse Next Generation is now accessible in ten different sectors, such as dining establishments, accommodations, and overall retail. It offers detailed spending analysis at both the county and DMA levels, allowing for a comparison between in-store and online purchases. Leverage SpendingPulse Next Generation to better understand performance relative to critical industry sectors, respond to variations in consumer buying behaviors at detailed geographic levels, and take advantage of shifts in consumer spending channels. Supported by a knowledgeable team of economists, Mastercard SpendingPulse delivers valuable market insights derived from national retail sales across all payment methods. The findings from SpendingPulse are informed by aggregated sales data within the Mastercard payments ecosystem, along with survey-based estimates for some additional payment types like cash and checks, ensuring a comprehensive view of consumer spending patterns. This extensive analysis can help businesses optimize their strategies and improve their competitive edge in the market.
Description
WingArc Retail Analytics offers invaluable insights into customer behavior, helps in cost reduction, and aids in evaluating marketing effectiveness. By utilizing your current security camera setup, you can monitor foot traffic and create heat maps that illustrate customer engagement throughout the store. When combined with Point of Sale data, this system allows you to determine metrics such as capture rates, conversion rates, and average transaction values. Additionally, you can construct employee schedules based on precise traffic forecasts, enabling efficient use of resources and maximizing sales opportunities. With interactive dashboards and automated reporting features, you can gain a clear understanding of your store's performance. This all-encompassing retail analytics solution equips brick-and-mortar shops with powerful tools to analyze in-store customer interactions, providing a competitive edge similar to what online businesses enjoy. Now, for the first time, you can gain insights into both your current and prospective customers through data analysis that rivals that of online platforms. By tapping into your existing security camera network, you can effectively monitor customer activity in all directions, offering a comprehensive view of both passing foot traffic and those who enter the store.
API Access
Has API
API Access
Has API
Integrations
GP Solutions
PulzePay
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Mastercard Data & Services
Founded
1966
Country
United States
Website
www.mastercardservices.com/en/solutions/mastercard-spendingpulse
Vendor Details
Company Name
WingArc
Founded
1986
Country
Australia
Website
wingarc.com.au/industry/retail-analytics/