Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
SpendingPulse Next Generation is now accessible in ten different sectors, such as dining establishments, accommodations, and overall retail. It offers detailed spending analysis at both the county and DMA levels, allowing for a comparison between in-store and online purchases. Leverage SpendingPulse Next Generation to better understand performance relative to critical industry sectors, respond to variations in consumer buying behaviors at detailed geographic levels, and take advantage of shifts in consumer spending channels. Supported by a knowledgeable team of economists, Mastercard SpendingPulse delivers valuable market insights derived from national retail sales across all payment methods. The findings from SpendingPulse are informed by aggregated sales data within the Mastercard payments ecosystem, along with survey-based estimates for some additional payment types like cash and checks, ensuring a comprehensive view of consumer spending patterns. This extensive analysis can help businesses optimize their strategies and improve their competitive edge in the market.
Description
Vectaury harnesses the potential of geolocation data to enhance the marketing effectiveness of retailers both at individual stores and across their networks. With a suite of decision support tools at your disposal, you can effectively implement strategic initiatives in marketing, communication, and network management. Gain unparalleled insights into your point of sale by analyzing factors such as its catchment area, customer demographics, and competitive influences. This allows for the measurement of the actual influence of both digital and traditional advertising on in-store traffic, leading to a more refined media mix optimization. Additionally, the platform offers a decision support tool specifically designed to boost the likelihood of successfully establishing new retail locations, ensuring a strategic approach to expansion. By leveraging these insights, businesses can make informed decisions that not only enhance current operations but also pave the way for future growth opportunities.
API Access
Has API
No
API Access
Has API
No
Integrations
Flex
No
GP Travel Enterprise
No
PulzePay
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
No
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Mastercard Data & Services
Founded
1966
Country
United States
Website
www.mastercardservices.com/en/solutions/mastercard-spendingpulse
Vendor Details
Company Name
Vectaury
Founded
2014
Country
France
Website
vectaury.io
Product Features
Product Features
Location Intelligence
Behavioral Analytics
Yes
Data Visualization
Yes
Demographic Data
Yes
Geocoding
No
Geofencing
Yes
Location Tracking
No
Predictive Analytics
Yes
Trade Area Analysis
No
Store Locator
Analytics
No
Automatic Location Detection
No
Directions
No
Distance Calculation
No
Event Promotions
No
Mapping
No
Product Search Filtering
No
Promotions / Coupons
No
Search
No
White Label
No