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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

The premier platform for sponsored product advertisements tailored for both marketplaces and private markets. You have complete control over the quantity, placement, and design of your sponsored product ads. To make informed decisions, you can access a placement report that provides insights into the performance of each ad unit. The campaign management interface is customized to reflect your store’s logo, colors, and branding, including your URL. Advertisers and sellers can easily log into this console via your store’s seller center. We take pride in our advanced algorithms that determine the most effective ad for each interaction, considering factors like relevance, aggregated shopper behavior, bids, and predicted click-through rates, but we understand that you may have additional considerations. You're free to influence the ad selection process as well. Furthermore, we provide a variety of automated email templates to facilitate communication with sellers and advertisers, allowing you to choose which emails get sent and how they are presented. This level of customization ensures that your advertising strategy can align closely with your specific goals and branding.

Description

Facilitating partnerships between retailers and brands to enhance customer value is essential in today's market. Through solutions that encompass omnichannel personalization, retail media, and data monetization, companies in the grocery, drug, and specialty sectors can thrive alongside their brand partners. The platform offers self-service customer analytics and targeted outreach, utilizing the power of automated data science. With AI-driven marketing interactions, businesses can engage with customers on a one-to-one basis across various channels effectively. Additionally, the platform provides seamless brand collaboration opportunities, allowing for monetization of data and media assets. By harnessing AI, NIQ Activate's retail media solution empowers retailers to improve their profit margins by streamlining the setup of their retail media network, featuring comprehensive data management, automated activation, and robust measurement & attribution capabilities. Furthermore, NIQ Activate equips retailers and brands to identify potential risks and seize opportunities for their promotional offers and advertisements proactively. By leveraging NIQ Activate's advanced predictive audience-building features, businesses can craft hyper-targeted advertisements that align closely with customer preferences while fulfilling brand objectives, ensuring a more effective marketing approach. This strategic integration ultimately leads to a more dynamic retail environment where collaboration flourishes.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Criteo Yes 
Microsoft 365 No 
Nielsen Marketing Cloud No 
QuickBooks Online No 

Integrations

Criteo No 
Microsoft 365 Yes 
Nielsen Marketing Cloud Yes 
QuickBooks Online Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Mabaya

Country

Israel

Website

www.mabaya.com

Vendor Details

Company Name

NIQ Activate

Founded

2014

Country

United States

Website

niqactivate.com

Product Features

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

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