Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Keen is shaping the future of marketing mix by providing a comprehensive system that integrates both historical analysis and forward-looking, prescriptive planning, ensuring that marketers can continually refine their spending decisions across various channels while linking them to financial outcomes. This enables businesses to quickly adopt data-driven strategies and incorporate new information on the fly. With Keen’s marketing elasticity engine, users can explore all available channels, including those previously untested, allowing for informed scenario planning that aligns with both financial objectives and risk management. When considering marketing metrics, one often thinks of marketing mix models or multi-touch attribution methods to assess past effectiveness. However, the challenge lies in identifying the best opportunities for future initiatives, particularly in uncharted channels or during times of significant uncertainty, such as during a pandemic. Keen’s SaaS platform empowers users to forecast future performance accurately across all channels, enabling them to make wiser, growth-oriented decisions. This innovative approach not only enhances strategic planning but also helps marketers navigate the complexities of an ever-evolving market landscape.
Description
Leadtosale offers a tracking solution to lead generation dependent businesses.
- You are looking for a way of tracking customers' on-site activities in the tools they use such as Google Analytics, Facebook Ads, and HubSpot.
- They want to expand their tracking to include phone leads, attributed back web sessions.
- Close the loop with CRM integrations that send revenue data back into their online marketing tools, when leads convert to sales.
Leadtosale will take your conversion tracking to the next stage.
API Access
Has API
No
API Access
Has API
No
Integrations
Adobe Marketo Engage
No
Airbyte
Yes
Desktop.com
Yes
Facebook
No
Facebook Ads
No
Google Analytics
No
Meta Ads
No
MetaRouter
Yes
QuickBooks Online
No
Quickwork
Yes
Integrations
Adobe Marketo Engage
Yes
Airbyte
No
Desktop.com
No
Facebook
Yes
Facebook Ads
Yes
Google Analytics
Yes
Meta Ads
Yes
MetaRouter
No
QuickBooks Online
Yes
Quickwork
No
Pricing Details
No price information available.
Free Trial
Yes
Free Version
No
Pricing Details
$40 per month
Free Trial
Yes
Free Version
Yes
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
Keen Decision Systems
Founded
2010
Country
United States
Website
keends.com
Vendor Details
Company Name
Leadtosale
Founded
2017
Country
New Zealand
Website
leadto.sale
Product Features
Business Intelligence
Ad Hoc Reports
No
Benchmarking
Yes
Budgeting & Forecasting
Yes
Dashboard
Yes
Data Analysis
Yes
Key Performance Indicators
Yes
Natural Language Generation (NLG)
No
Performance Metrics
Yes
Predictive Analytics
Yes
Profitability Analysis
No
Strategic Planning
Yes
Trend / Problem Indicators
Yes
Visual Analytics
Yes
Business Performance Management
Ad Hoc Reports
Yes
Ad hoc Analysis
No
Budgeting & Forecasting
Yes
Consolidation / Roll-Up
Yes
Dashboard
No
Key Performance Indicators
Yes
Predictive Analytics
Yes
Qualitative Analysis
No
Quantitative Analysis
Yes
Scorecarding
Yes
Strategic Planning
Yes
Data Analysis
Data Discovery
No
Data Visualization
Yes
High Volume Processing
No
Predictive Analytics
Yes
Regression Analysis
Yes
Sentiment Analysis
No
Statistical Modeling
Yes
Text Analytics
No
Marketing Analytics
A/B Testing
No
Campaign Management
Yes
Channel Attribution
Yes
Customer Journey Mapping
No
Dashboard
Yes
Performance Metrics
Yes
Predictive Analytics
Yes
ROI Tracking
Yes
Social Media Metrics
Yes
Website Analytics
No
Marketing Attribution
Attribution Modeling
Yes
Audience Segmentation
No
Conversion Tracking
No
Cross-Channel Attribution
Yes
Customer Journey Mapping
No
Multi-Touch Attribution
Yes
Predictive Analytics
Yes
ROI Tracking
Yes
Marketing Planning
Budgeting & Forecasting
Yes
Collaboration
Yes
Flowchart
No
Goal Setting / Tracking
Yes
Marketing Calendar
No
Media Planning
Yes
Predictive Analytics
Yes
Presentation Tools
Yes
Project Tracking
No
Spend Management
Yes
Statistical Analysis
Analytics
No
Association Discovery
No
Compliance Tracking
No
File Management
No
File Storage
No
Forecasting
Yes
Multivariate Analysis
Yes
Regression Analysis
Yes
Statistical Process Control
No
Statistical Simulation
Yes
Survival Analysis
No
Time Series
Yes
Visualization
No
Product Features
Call Tracking
CRM
Yes
Call Log
No
Call Recording
Yes
Call Routing
Yes
Caller Identification
Yes
Campaign Management
Yes
Conversion Tracking
Yes
IVR / Voice Recognition
No
Keyword Tracking
Yes
Campaign Management
Channel Management
Yes
Contact Database
Yes
Email Marketing
No
Event Triggered Actions
Yes
Lead Management
Yes
Multi-Campaign
Yes
Lead Capture
Business Card / Badge Scanning
No
Dashboard
Yes
Data Extraction
No
Lead Distribution
Yes
Lead Notifications
Yes
Lead Nurturing
Yes
Lead Qualification
No
Lead Scoring
Yes
Online Forms
Yes
Lead Generation
Contact Discovery
No
Contact Import/Export
No
Lead Capture
Yes
Lead Database Integration
No
Lead Nurturing
Yes
Lead Scoring
Yes
Lead Segmentation
Yes
Pipeline Management
No
Prospecting Tools
No
Visitor Identification
Yes
Marketing Analytics
A/B Testing
No
Campaign Management
Yes
Channel Attribution
Yes
Customer Journey Mapping
Yes
Dashboard
Yes
Performance Metrics
Yes
Predictive Analytics
Yes
ROI Tracking
Yes
Social Media Metrics
No
Website Analytics
Yes
Marketing Attribution
Attribution Modeling
No
Audience Segmentation
No
Conversion Tracking
Yes
Cross-Channel Attribution
Yes
Customer Journey Mapping
Yes
Multi-Touch Attribution
Yes
Predictive Analytics
Yes
ROI Tracking
Yes
PPC
A/B Testing
No
Account Alerts
No
Analytics / ROI Tracking
Yes
Bid Management
No
Budget Management
No
Campaign Management
Yes
Conversion Tracking
Yes
Google / Bing Ads
No
Keyword Research Tools
No
Keyword Tracking
Yes
Landing Pages / Web Forms
No
URL Builder
No
Sales Enablement
Collaboration
No
Contact Management
Yes
Content Management
No
Document Management
No
Goals / Quota Management
No
Lead Management
Yes
Meeting Management
No
Performance Management
No
Presentation Management
No
Proposal Management
No
Territory Management
No
Training Management
No
Search Engine Marketing (SEM)
A/B Testing
No
Account Alerts
No
Analytics / ROI Tracking
Yes
Bid Management
No
Budget Management
No
Campaign Management
Yes
Conversion Tracking
Yes
Google / Bing Ads
No
Keyword Research Tools
No
Keyword Tracking
Yes
Landing Pages / Web Forms
No
URL Builder
No
Web Analytics
Campaign Management
Yes
Conversion Tracking
Yes
Form Analytics
No
Goal Tracking
No
Keyword Tracking
Yes
Multiple Site Management
No
Pageview Tracking
No
Referral Source Tracking
No
Site Search Tracking
No
Time on Site Tracking
No
User Interaction Tracking
Yes