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Average Ratings 0 Ratings

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features
design
support

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Write a Review

Description

IQBlade offers exceptional intelligence to vendors, distributors, and resellers within the tech channel regarding their prospects, partners, competitors, and customers. By analyzing a wider array of data sources than any competitor, we provide customized insights that are unmatched in the industry. Since our inception in 2016, our focus has been on delivering intelligence and insights to top technology firms. Following our integration with Tech Data, we have broadened our offerings to encompass innovative marketing solutions and expanded our geographical reach. As a cutting-edge digital agency, we achieve impactful results for businesses through data-driven marketing strategies, unified platforms, channel expertise, and the most effective communication techniques. Our SaaS platform is leveraged by sales and marketing professionals in the tech industry to quickly assess millions of data points, pinpoint optimal targets, uncover profound insights, and tailor their engagement approaches to enhance their chances of success. Ultimately, our commitment to harnessing data ensures that our clients stay ahead in a rapidly evolving marketplace.

Description

Odyssey serves as a multi-touch attribution tool that seamlessly connects with your Google Analytics, offering valuable insights into the actual effectiveness of your marketing channels. By leveraging the actionable insights provided by Odyssey, you can enhance your online marketing performance significantly. The tool meticulously analyzes each traffic source, delivering tailored ad spend recommendations for every advertisement. By comparing these suggestions with your current expenditures, you can uncover potential opportunities and identify any bottlenecks in your strategy. To begin utilizing Odyssey, all you require is access to Google Analytics. It effectively utilizes your raw click data from Google Analytics, enabling you to gain practical insights. Integration with all your marketing channels is straightforward, allowing you to assess the incremental value contributed by each channel at every level. Recognizing that customers interact with multiple devices, our attribution model is specifically optimized for this reality. By utilizing all available data, Odyssey constructs a comprehensive view of the full customer journey, incorporating cross-device attribution. Consequently, you receive a holistic perspective of the customer journey, all presented in a single, cohesive view, empowering you to make informed marketing decisions.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Facebook No 
Google Analytics No 
Instagram No 
Shopify No 
WooCommerce No 

Integrations

Facebook Yes 
Google Analytics Yes 
Instagram Yes 
Shopify Yes 
WooCommerce Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$250 per month
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

IQBlade

Founded

2016

Country

United Kingdom

Website

www.iqblade.com

Vendor Details

Company Name

Odyssey

Founded

2016

Country

Netherlands

Website

odysseyattribution.co

Product Features

Marketing Analytics

A/B Testing Yes 
Campaign Management Yes 
Channel Attribution Yes 
Customer Journey Mapping Yes 
Dashboard Yes 
Performance Metrics Yes 
Predictive Analytics Yes 
ROI Tracking Yes 
Social Media Metrics Yes 
Website Analytics Yes 

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution Yes 
Customer Journey Mapping Yes 
Dashboard Yes 
Performance Metrics Yes 
Predictive Analytics No 
ROI Tracking Yes 
Social Media Metrics Yes 
Website Analytics No 

Marketing Attribution

Attribution Modeling Yes 
Audience Segmentation No 
Conversion Tracking Yes 
Cross-Channel Attribution Yes 
Customer Journey Mapping Yes 
Multi-Touch Attribution Yes 
Predictive Analytics No 
ROI Tracking Yes 

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