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Description
Simplifying tag management is now a reality with tools that allow you to handle all your website tags without the need for code alterations. Google Tag Manager provides a straightforward, dependable, and easily integrated solution for managing tags at no cost. You can effectively add and modify your website tags to gain deeper insights into conversions, site analytics, and other metrics. This tool is compatible with both Google and various third-party tags, ensuring comprehensive support. With features like error checking, security measures, and rapid tag loading, you can be confident that every tag functions properly. Additionally, it fosters improved collaboration within your organization, as features such as workspaces, detailed access controls, and support for multi-environment testing promote efficient teamwork between marketing and IT departments. Access to user-friendly functionalities like preview and debugging tools, auto-event triggers, and a simple interface allows for seamless tag management. The ability to modify tags quickly enhances your workflow, thereby saving time and boosting productivity. Furthermore, it facilitates essential tasks like conversion tracking and remarketing, making it an indispensable tool for any digital marketing strategy.
Description
Introducing the ultimate analytics platform tailored specifically for industries that prioritize data sensitivity. With Piwik PRO, you can monitor user interactions even in the most secure environments while ensuring adherence to privacy standards, whether you opt for an on-premises setup or a cloud solution. It guarantees full compliance with global privacy and security regulations, making it simple to navigate stringent data protection laws. This includes compliance with various regulations from the United States and across Europe, such as GDPR, HIPAA, and more, alongside specific laws from countries like China and Russia. Piwik PRO ensures that you retain complete ownership of your data, as none is transmitted to external servers or third parties, regardless of whether you use the On-Premises or Cloud option. By leveraging the Piwik PRO Analytics Suite, you can merge the data you collect to create precise customer profiles and analyze user behavior with remarkable detail. Integrate first-party data seamlessly from diverse sources such as web analytics, your organization’s CRM, offline data (including CSV files), forms, and beyond. This holistic approach allows for a thorough understanding of your customers’ behavior patterns. Ultimately, Piwik PRO empowers you to make informed decisions backed by comprehensive insights into your audience.
API Access
Has API
No
API Access
Has API
Yes
Integrations
Kameleoon
Yes
VersaCommerce
Yes
Accutics
No
BigPicture
Yes
Convert Experiences
Yes
Customer.io
Yes
Google AdMob
Yes
Google Cloud Recommendations AI
Yes
Kinnovis
Yes
Next.js
No
Integrations
Kameleoon
Yes
VersaCommerce
Yes
Accutics
Yes
BigPicture
No
Convert Experiences
No
Customer.io
No
Google AdMob
No
Google Cloud Recommendations AI
No
Kinnovis
No
Next.js
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
Yes
Pricing Details
$500 per month
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
Yes
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
Founded
1998
Country
United States
Website
marketingplatform.google.com/about/tag-manager/
Vendor Details
Company Name
Piwik PRO
Founded
2013
Country
Poland
Website
www.piwik.pro/
Product Features
Tag Management
Custom Tags
Yes
Error Checking
Yes
Event Tracking
Yes
Policy Management
Yes
Roles / Permissions
Yes
Rules-Driven Tag Execution
Yes
Synchronous / Asynchronous Tags
Yes
Tag Library
Yes
Tag Variable Mapping
Yes
Version Control
Yes
Product Features
Consent Management Platforms
Additional Users / Permissions
Yes
Automatic Cookie-Blocking
Yes
CCPA Compliance
No
CMS Integration
No
Cookie Crawling
No
Design/Branding Customization
Yes
Fingerprinting
No
GDPR Compliance
Yes
IAB Compliance
No
Reporting / Analytics
Yes
Responsive Design
No
Subdomains Compatibility
No
Tag Manager Integration
No
Whitelabel Solution
No
Customer Data Platforms (CDP)
Behavioral Analytics
No
Campaign Management
No
Customer Profiles
No
Customer Segmentation
No
Data Integration
No
Data Matching
No
GDPR Compliance
No
Personalization
No
Predictive Modeling
No
Customer Journey Mapping Tools
Action Management
No
Attribution Modeling
Yes
Behavioral Analytics
Yes
Collaboration
Yes
Customer Profiles
Yes
Data Import / Export
Yes
Predictive Analytics
No
Surveys & Feedback
No
Templates
No
Data Privacy Management
Access Control
Yes
CCPA Compliance
Yes
Consent Management
Yes
Data Mapping
Yes
GDPR Compliance
Yes
Incident Management
Yes
PIA / DPIA
Yes
Policy Management
Yes
Risk Management
Yes
Sensitive Data Identification
Yes
Tag Management
Custom Tags
No
Error Checking
No
Event Tracking
No
Policy Management
No
Roles / Permissions
No
Rules-Driven Tag Execution
No
Synchronous / Asynchronous Tags
No
Tag Library
No
Tag Variable Mapping
No
Version Control
No
Web Analytics
Campaign Management
Yes
Conversion Tracking
Yes
Form Analytics
No
Goal Tracking
Yes
Keyword Tracking
Yes
Multiple Site Management
No
Pageview Tracking
Yes
Referral Source Tracking
Yes
Site Search Tracking
Yes
Time on Site Tracking
Yes
User Interaction Tracking
Yes
