Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Eye tracking serves as a distinctive method in behavioral research that measures eye movements and positions, effectively revealing what consumers focus on or ignore. Our remote eye tracking tests significantly reduce costs and time while allowing us to perform studies across more than 40 countries worldwide. To truly comprehend the behaviors of global consumers, it's essential to innovate beyond traditional long surveys and focus groups. Remote behavioral testing not only accelerates the process but is also cost-efficient, allowing for extensive testing on a worldwide scale. By employing various methods, we ensure maximum predictability in our findings. We specialize in creating advanced shopping and digital environments to adapt to evolving consumer needs. As we look ahead, the shopping landscape is poised for a transformative social revolution. The rise of social media, due to its accessibility, has become critical for brands in their operations. However, in this highly competitive digital space, enhancing a brand’s social presence poses significant challenges, particularly in cutting through the noise and ensuring that advertisements lead to actual conversions. This evolution in consumer interaction underscores the necessity for brands to continuously adapt their strategies.
Description
SmartGaze leverages cutting-edge AI technology to automate the coding of eye-tracking videos captured by wearables, ensuring high accuracy throughout the process. This innovation is particularly beneficial for enhancing package designs and improving findability metrics. By significantly decreasing the turnaround time for eye-tracking projects from several weeks to just a few hours, it drastically reduces the labor involved. Furthermore, it minimizes overall costs by transforming the traditional manual coding workflow associated with analyzing eye-tracking data. With SmartGaze, you can eliminate concerns about data management, coding quality reviews, and meeting project deadlines. Additionally, the platform provides a color-coded heatmap that visualizes the distribution of attention, along with a detailed view of respondents' paths and fixations. By streamlining these processes, SmartGaze empowers teams to focus more on strategic insights rather than getting bogged down in the minutiae of analysis.
API Access
Has API
No
API Access
Has API
No
Screenshots View All
No images available
Integrations
Hardis Group
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
No
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
EyeSee
Founded
2012
Country
Belgium
Website
eyesee-research.com
Vendor Details
Company Name
ParallelDots
Founded
2014
Country
India
Website
www.paralleldots.com/smart-gaze-new
Product Features
Emotion Recognition
Facial Emotions
No
Facial Expression Analysis
No
Machine Learning
No
Photo Emotions
No
Speech Emotions
No
Video Emotions
No
Written Text Emotions
No