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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Equativ stands out as a prominent independent company in the advertising technology sector, offering a wide range of solutions tailored for both advertisers and publishers. Established in 2001 and based in Paris, France, with a notable branch in New York, Equativ provides an all-in-one platform featuring an ad server, supply-side platform (SSP), and demand-side platform (DSP). This cohesive strategy allows clients to efficiently oversee and enhance their digital advertising efforts across multiple channels and formats. In June 2024, the company joined forces with Sharethrough, resulting in the formation of one of the largest independent advertising platforms globally and significantly boosting its market presence. Equativ is dedicated to principles of transparency, privacy, and sustainability, consistently pushing the boundaries of innovation within the digital advertising landscape. By doing so, they empower their clients to achieve substantial results while prioritizing the rights of consumers in the process. Ultimately, Equativ's evolution reflects its commitment to adapting to the ever-changing dynamics of the advertising industry.

Description

White Label DSP is a comprehensive advertising solution designed for agencies, media-buying teams, and entrepreneurs, allowing them to customize and sell the platform under their own brand. Clients receive a fully functional DSP featuring their logo, color scheme, and domain, all integrated with a curated selection of global supply available via real-time bidding. Advertisers can register on this personalized platform and choose from six different ad formats, including display, native, push, pop-under, video, and more, while the platform owner has the flexibility to determine their own profit margins, aided by a built-in profit calculator that estimates potential earnings. Importantly, there are no fees based on queries per second (QPS), and an app marketplace enhances the platform with options for tracking, analytics, email, and payment systems. The setup process is quick, taking approximately 24 hours. The service is priced at $500 per month on a month-to-month basis, with no initial setup costs, and a 14-day free trial is offered to new users. This platform is developed and managed by AdTech Europe, ensuring a reliable service for its users. With the capabilities provided, businesses can maximize their advertising efforts and streamline operations effectively.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

No images available

Integrations

Commanders Act Yes 
DV Publisher Suite Yes 
FuseCommander Yes 
Illuma Yes 
MINT Yes 
Madyourself Yes 
ParkAve Yes 
TrustCommander Yes 

Integrations

Commanders Act No 
DV Publisher Suite No 
FuseCommander No 
Illuma No 
MINT No 
Madyourself No 
ParkAve No 
TrustCommander No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Equativ

Founded

2001

Country

France

Website

www.equativ.com

Vendor Details

Company Name

AdTech Europe (3DMA Ltd)

Country

Bulgaria

Website

whitelabeldsp.com

Product Features

Ad Server

A/B Testing No 
Ad Inventory Management No 
Ad Optimization No 
Banner Management No 
Conversion Tracking No 
Mobile Ad Serving No 
Native Ad Serving No 
Newsletter / Email Ad Serving No 
Referrals / Affiliates No 
Rich Media Ad Serving No 
Video Ad Serving No 

Product Features

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