Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
EffectManager is an online account management platform designed to establish trust and enhance relationships with your most important clients. It offers three distinct versions to allow your organization to operate more efficiently without incurring unnecessary costs for unused features. Built on a robust SaaS architecture, EffectManager scales alongside your business as your needs evolve. The Basic version is free and assists Key Account Managers in moving away from disjointed spreadsheets, allowing them to dedicate more time to planning and analyzing retail promotions, which ultimately boosts profitability for all stakeholders. The Pro version equips sales and business analysts, along with Key Account Managers, with critical insights derived from point-of-sale data and enables seamless integration of products and pricing directly from the ERP system. Finally, the Enterprise version connects Key Account Managers with the entire organization through a single online tool that facilitates sales forecasting, P&L analysis, customer reporting, and various "what if" scenarios, fostering a collaborative environment that drives results. With these options, EffectManager aims to meet diverse organizational needs while promoting growth and efficiency.
Description
For companies in the Consumer Packaged Goods (CPG) sector, trade spending typically ranks as the second highest cost, following the cost of goods sold. As consumer preferences and retail alliances evolve swiftly, these companies require enhanced capabilities to efficiently manage their trade promotion optimization efforts. The quest to optimize trade spending is complicated by various external elements, including fierce competition in the market, region-specific logistics, and compliance with regulations. Additionally, organizations encounter obstacles stemming from internal issues, such as fragmented data across multiple platforms (including ERP, POS systems, and syndicated data from sources like Nielsen), challenges in extracting insights from analyses conducted before and after promotions, and the common difficulties in fostering collaboration among teams in sales, marketing, finance, and demand planning. To tackle these challenges effectively, Wipro has developed its Promax® suite of solutions, which encompasses trade promotion management, optimization, and execution (TPM, TPO, and TPx), ensuring a comprehensive approach to trade spend management. By leveraging these solutions, CPG companies can navigate the complexities of trade spending with greater efficiency and effectiveness.
API Access
Has API
No
API Access
Has API
No
Integrations
Datatron
No
Denodo
No
HPE Consumption Analytics
No
IBM Apptio
No
PTC FlexPLM
No
SAP Business One
Yes
Ubersmith
No
Integrations
Datatron
Yes
Denodo
Yes
HPE Consumption Analytics
Yes
IBM Apptio
Yes
PTC FlexPLM
Yes
SAP Business One
No
Ubersmith
Yes
Pricing Details
$56 per user per month
Free Trial
Yes
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
Yes
Windows
Yes
Mac
Yes
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
No
Types of Training
Training Docs
No
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
effectmanager
Founded
2013
Country
Denmark
Website
www.effectmanager.com
Vendor Details
Company Name
Wipro
Country
United States
Website
www.wipro.com/consumer-packaged-goods/wipro-promax/
Product Features
Sales Forecasting
Competitor Analysis
No
Correlation Analysis
No
Dashboard
Yes
Dynamic Modeling
Yes
Exception Reporting
No
Graphical Data Presentation
No
Modeling & Simulation
No
Performance Metrics
No
Sales Trend Analysis
No
Statistical Analysis
No
Trade Promotion Management
Analytics / ROI Tracking
No
Approval Workflow
Yes
Budgeting & Forecasting
Yes
Claims Management
No
Competitor Analysis
No
Compliance Management
No
Customer Management
No
Discount Management
No
Pricing Optimization
Yes
Promotion Calendar
Yes
Settlement Management
No
Trade Agreement Management
Yes
Product Features
Trade Promotion Management
Analytics / ROI Tracking
Yes
Approval Workflow
No
Budgeting & Forecasting
Yes
Claims Management
No
Competitor Analysis
Yes
Compliance Management
No
Customer Management
Yes
Discount Management
No
Pricing Optimization
No
Promotion Calendar
No
Settlement Management
No
Trade Agreement Management
No