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Average Ratings 0 Ratings
Description
Digger serves as a robust server-side tracking and attribution solution tailored for e-commerce brands and agencies seeking dependable and privacy-conscious ad performance insights. By capturing events directly from the server of your store, Digger effectively navigates browser restrictions, ad blockers, and the limitations imposed by iOS 14 and later, enabling the recovery of lost conversions. The platform seamlessly integrates with the Meta Conversion API, Google Ads, and TikTok, delivering high-quality, deduplicated events that enhance Event Match Quality (EMQ) and refine campaign optimization. Featuring detailed UTM and click-ID tracking, Digger ensures that every sale is accurately linked to its original source, providing clear and actionable attribution across various channels. Regardless of whether you operate on WooCommerce, Shopify, or another platform, Digger is designed to maximize ROAS, minimize wasted advertising expenditure, and deliver transparent performance analytics. This makes it especially beneficial for growth-oriented brands and agencies managing multiple stores who require precise, trustworthy insights for informed marketing strategies. Ultimately, Digger empowers users to make data-driven decisions that can significantly enhance their overall marketing effectiveness.
Description
Odyssey serves as a multi-touch attribution tool that seamlessly connects with your Google Analytics, offering valuable insights into the actual effectiveness of your marketing channels. By leveraging the actionable insights provided by Odyssey, you can enhance your online marketing performance significantly. The tool meticulously analyzes each traffic source, delivering tailored ad spend recommendations for every advertisement. By comparing these suggestions with your current expenditures, you can uncover potential opportunities and identify any bottlenecks in your strategy. To begin utilizing Odyssey, all you require is access to Google Analytics. It effectively utilizes your raw click data from Google Analytics, enabling you to gain practical insights. Integration with all your marketing channels is straightforward, allowing you to assess the incremental value contributed by each channel at every level. Recognizing that customers interact with multiple devices, our attribution model is specifically optimized for this reality. By utilizing all available data, Odyssey constructs a comprehensive view of the full customer journey, incorporating cross-device attribution. Consequently, you receive a holistic perspective of the customer journey, all presented in a single, cohesive view, empowering you to make informed marketing decisions.
API Access
Has API
No
API Access
Has API
No
Screenshots View All
No images available
Integrations
Facebook
No
Google Analytics
No
Instagram
No
Shopify
No
WooCommerce
No
Integrations
Facebook
Yes
Google Analytics
Yes
Instagram
Yes
Shopify
Yes
WooCommerce
Yes
Pricing Details
No price information available.
Free Trial
Yes
Free Version
No
Pricing Details
$250 per month
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
Digtective
Founded
2017
Country
Norway
Website
digtective.com
Vendor Details
Company Name
Odyssey
Founded
2016
Country
Netherlands
Website
odysseyattribution.co
Product Features
Marketing Attribution
Attribution Modeling
No
Audience Segmentation
No
Conversion Tracking
No
Cross-Channel Attribution
No
Customer Journey Mapping
No
Multi-Touch Attribution
No
Predictive Analytics
No
ROI Tracking
No
Product Features
Marketing Analytics
A/B Testing
No
Campaign Management
No
Channel Attribution
Yes
Customer Journey Mapping
Yes
Dashboard
Yes
Performance Metrics
Yes
Predictive Analytics
No
ROI Tracking
Yes
Social Media Metrics
Yes
Website Analytics
No
Marketing Attribution
Attribution Modeling
Yes
Audience Segmentation
No
Conversion Tracking
Yes
Cross-Channel Attribution
Yes
Customer Journey Mapping
Yes
Multi-Touch Attribution
Yes
Predictive Analytics
No
ROI Tracking
Yes