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Description

Gamification has been shown to reduce survey fatigue, increase respondent satisfaction, and increase response rates by between 10-20%. You want to incorporate gamification into your research, but aren't sure where to start. Let us do a needs assessment, develop a gamification strategy, and create an action plan. You can design, build, deploy and manage custom research games that are tailored to your needs. Our in-house video and graphic design capabilities will bring your games and studies alive. Joint design and development unique gamified capabilities that improve your business' offerings and methodologies. Full support for the entire life cycle of a research project, from study design to analysis and storytelling, but with an added gamified flair.

Description

Data-driven insights provide advantages for everyone, whether you're engaged in market analysis, surveying, academic research, or trying to gain deeper insights into your advertising effectiveness and brand awareness. Lucid offers insightful solutions, drawing from the opinions of real individuals. This is made possible through the Lucid Marketplace, which connects users directly to some of the most reputable sample providers in the industry, enabling access to millions of potential survey participants. Various entities, including agencies, brands, and research firms, utilize the Lucid Marketplace for comprehensive market assessments. Discover the performance of your marketing efforts and analyze how your creative materials and placements influence brand perception. Understand how your target demographic reacts to your advertisements, allowing you to make informed adjustments as necessary. Engage online audiences for your research needs, while Lucid’s adaptable solutions simplify the process of reaching individuals within specific demographics. Additionally, data acquired from our Marketplace can be submitted for Institutional Review Board (IRB) approval, ensuring ethical standards are met in research initiatives. This comprehensive approach empowers organizations to make strategic decisions based on reliable data.