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Description

Data Poem stands out as a leading Enterprise Decision AI firm, addressing the complexities faced by large organizations that often rely on numerous isolated models and dashboards that merely report past events without offering actionable insights. Its flagship product, POEM365, integrates these disparate systems into a cohesive causal framework, illustrating the relationships between various factors like spending, demand, and pricing as they influence revenue streams. With a robust foundation built on 250 billion transactions and an impressive five trillion dollars of spending data, the model can be implemented in approximately six weeks. Major brands within the Fortune 500 across sectors such as consumer packaged goods, retail, automotive, and e-commerce leverage this technology to enhance their revenue forecasts, budget planning, campaign optimization, and overall growth strategies. This transformative approach not only streamlines decision-making processes but also empowers organizations to adapt proactively to market changes.

Description

Haus is a cutting-edge marketing science platform that provides brands with the ability to accurately assess the true business effects of their advertising campaigns, whether conducted online or offline, by utilizing automated incrementality experiments. It features innovative products such as GeoLift for geographic incrementality testing, Causal Attribution for regular incrementality assessments, and the soon-to-be-released Causal MMM for media mix modeling driven by incrementality. These advanced tools empower users to quickly design and execute experiments within minutes, receive results in as little as two weeks, and enhance their marketing strategies through daily incrementality insights. Furthermore, Haus is committed to offering privacy-conscious solutions that avoid the use of pixels, cookies, or any personally identifiable information, which ensures adherence to the latest privacy regulations. As the landscape of digital marketing continues to evolve, Haus remains at the forefront, equipping brands with the necessary tools to navigate these changes effectively.

API Access

Has API No 

API Access

Has API No 

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Integrations

No details available.

Integrations

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Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Data Poem

Founded

2019

Country

United States

Website

datapoem.ai/

Vendor Details

Company Name

Haus

Founded

2021

Country

United States

Website

www.haus.io

Product Features

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Alternatives

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